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<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" > <channel> <title>icvrpln.info</title> <atom:link href="http://icvrpln.info/feed/" rel="self" type="application/rss+xml" /> <link>https://icvrpln.info</link> <description></description> <lastBuildDate>Mon, 06 Nov 2023 00:05:00 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.1.3</generator> <item> <title>The Reseller Dilemma – Combining Services With Third Party Products</title> <link>https://icvrpln.info/the-reseller-dilemma-combining-services-with-third-party-products/</link> <comments>https://icvrpln.info/the-reseller-dilemma-combining-services-with-third-party-products/#comments</comments> <pubDate>Mon, 10 Jul 2023 15:23:41 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://icvrpln.info/?p=67</guid> <description><![CDATA[You’ve started a small services-based business and you’re looking to increase your income a bit. A common choice is to become a reseller of products you work with on a regular basis. This seems like a good idea at first, … <a href="https://icvrpln.info/the-reseller-dilemma-combining-services-with-third-party-products/">Continue reading <span class="meta-nav">→</span></a>]]></description> <content:encoded><![CDATA[<p> You’ve started a small services-based business and you’re looking to increase your income a bit. A common choice is to become a reseller of products you work with on a regular basis. This seems like a good idea at first, but there are some things you need to consider before going this route. Some potential problems are listed below. This article in no way states that you should not become a reseller of any legitimate product, only that you should be armed with a few truths before making the decision for yourself.An Unintentionally Closed MindThis is one of the most pronounced drawbacks and it can really come back to bite you. Let’s say, just for the sake of having an illustration, you are a computer repair technician as I am. You get multiple calls from home users who need virus removal. When you go to remove the virus (or more realistically, viruses) from their computer you notice they have no anti-virus software so you offer to install your preferred anti-virus software on their system if they don’t have another preference for software. There is absolutely nothing wrong with this, and this is how many professionals work; they find a product which they like and which works and they recommend it when they see a need for it. If, however, instead of “I see you have no anti-virus software on your system, which puts it at risk for reinfection. I will be glad to install one for you if you would like.I can recommend some that have worked very well for other clients in the past if you don’t have any preferences,” you say “I see you don’t have any anti-virus software which puts your system at risk. I can install (product name) for you if you would like,” you could be shutting out an even better program just because of your reseller status with the first program. Likewise, if the new release of a competing anti-virus software is more effective and runs more smoothly than the one you are selling, you need to ask yourself if you would still recommend the one you have been working with or if you would do what would be better for your client. If the decision comes down to making the money as a reseller (meager though it may be), this may be a warning sign. If you own a services-based business, services need to be at the top of the food chain in your mind. anything that gets in the way of that could easily turn into a threat to your practices and reputation.Is Reselling Worth It?This may seem like a bash to the product-based companies that rely on their reseller channels for a portion of their business, but it isn’t. Let’s say you are reselling a product that costs $30. You have a generous deal with the manufacturers which gives you a 15% commission on each unit you sell. This is a nice commission as some places will give you significantly less. However, for each unit you sell, you get $4.50 in this scenario. You soon realize 15% isn’t as big as it sounds. I am not denying that if you sell a large quantity of the product that you can make a nice chunk of folding money, however for the small services-based business owner or employee, this is not likely to be a reality. The question must be asked, “What is my ROI for my time, energy and resources expended to become and be a reseller of this product?” If you are satisfied with the answer this shouldn’t be an issue, however it is an important question to ask.Why Are You Partnering With This Company?In a services-based business, it is important to keep your business revolving around services. When considering becoming a reseller, you must ask yourself why you are choosing each individual partner. Is it because you truly believe in this product or is it because of the commission you will be getting? It is important to remember your primary focus is the services you provide and the quality of service you provide to your clients. If you feel you have any motivation to become a reseller from anything other than to better your ability to do these things, you might want to rethink what you are doing.Again, I am not saying that becoming a reseller is a bad thing. It can be quite helpful and can aid in increasing productivity. The focus of this article has simply been to make you think about the possible disadvantages as well as your own motives. 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artist]]></category> <category><![CDATA[digital]]></category> <category><![CDATA[digital art]]></category> <category><![CDATA[digital art app]]></category> <category><![CDATA[digital art for beginners]]></category> <category><![CDATA[digital art in iphone]]></category> <category><![CDATA[digital art mistakes]]></category> <category><![CDATA[digital art on mobile]]></category> <category><![CDATA[digital art on phone]]></category> <category><![CDATA[digital art painting]]></category> <category><![CDATA[digital art process]]></category> <category><![CDATA[digital art programs]]></category> <category><![CDATA[digital art software]]></category> <category><![CDATA[digital art supplies]]></category> <category><![CDATA[digital art tip]]></category> <category><![CDATA[digital art tips]]></category> <category><![CDATA[digital art tutorial]]></category> <category><![CDATA[digital artist]]></category> <category><![CDATA[digital artist setup]]></category> <category><![CDATA[digital drawing]]></category> <category><![CDATA[digital painting]]></category> <category><![CDATA[digital products]]></category> <category><![CDATA[trying digital art]]></category> <category><![CDATA[what is digital art?]]></category> <guid isPermaLink="false">http://icvrpln.info/?p=65</guid> <description><![CDATA[#EANF#]]></description> <content:encoded><![CDATA[<p>#EANF#</p>]]></content:encoded> <wfw:commentRss>https://icvrpln.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region-3/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Internal Crisis Communications</title> <link>https://icvrpln.info/internal-crisis-communications/</link> <comments>https://icvrpln.info/internal-crisis-communications/#comments</comments> <pubDate>Wed, 10 May 2023 10:50:11 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Data Communication]]></category> <guid isPermaLink="false">http://icvrpln.info/?p=63</guid> <description><![CDATA[Why effective internal crisis communication is importantYour employees are perhaps your most important ‘stakeholders’ during a crisis. Poor internal crisis communications can undermine all your efforts to manage a crisis externally, and the lack of trust, low morale, employee turnover … <a href="https://icvrpln.info/internal-crisis-communications/">Continue reading <span class="meta-nav">→</span></a>]]></description> <content:encoded><![CDATA[<p> Why effective internal crisis communication is importantYour employees are perhaps your most important ‘stakeholders’ during a crisis. Poor internal crisis communications can undermine all your efforts to manage a crisis externally, and the lack of trust, low morale, employee turnover and poor customer relations that result can compound the issues you face.So see your employees as your front line to the world. Keep them informed, up-to-date and involved in your organization’s response to the crisis. Read on for some ideas for internal crisis communications – before, during and after a crisis.Good employee communications can avoid a crisis in the first place.Crises seem to come from nowhere. However, very often they are the result of bad practices or issues which have been smoldering for some time. Your leadership team may not have known about them but your employees almost certainly will have.Remind people at least once a year about the policies and processes your organization has in place. For example, tell them about your health and safety, security and financial policies and processes and what they should do if they have an issue.Raise the profile of important messages. Digital signage on screensavers is a great visual way to raise the profile of important messages. Think legal compliance, financial compliance, health and safety… A compliance desktop alert is another useful way to ensure employees read and acknowledge important messages. And an on-line forum that allows anonymous posts can let employees ‘blow the whistle’ and bring smothering issues to the surface so that you can address them before they become a crisis.Planning is the key to effective internal crisis communication.Set up internal crisis communications channels.Make sure your internal crisis communications channels are in place before the crisis hits. The middle of a crisis is not the time to be asking your IT team to set up a new discussion forum or be training your employees to use a communications channel.Make sure the internal crisis communications channels you choose are easy to use, effective and simple to activate and manage.Have a range of internal crisis communications channels available to communicate during a crisis, not just one. Depending on the nature of the crisis, some channels may not be effective so build in some redundancy.These are some crisis communications channels you may consider using:Desktop alerts can be a fast way to get messages to employees who use computers.<br />Message reporting tools can show which employees have read the messages and identify ‘gaps’ in your coverage. These gaps may indicate that your computer network is down in a particular area and that you need to find other ways to communicate with some employees. Back up these desktop alerts with digital signage on screensavers, and use desktop newsfeeds to update employees on progress.<br />Set up ‘sleeping’ discussion forums and blogs in advance, target the employees you want to reach and the rights you want to give them (e.g. view, read, comment), and choose moderators. Then just click to activate the discussion forum or blog when you need it. As soon as an employee posts a comment, your moderator will receive a desktop alert notification. You can activate other communications channels quickly too (e.g. desktop alerts, desktop newsfeeds and digital signage on screensaver), to make employees aware that these discussion forums and blogs are available.Use social media to listen to your employees.Some organizations shy away from setting up social media channels internally as they are concerned they will turn into an ‘on-line complaints desk’. This can be a valid concern. However, you cannot turn off employees’ dissatisfaction just by refusing to hear it and many crises start as small, smoldering problems that people have chosen to ignore. Social media are a good way to bring these issues to the fore. While they may create more work in the short term, they will let you keep a finger on the internal pulse and respond to issues early.Set up target audiences in advance.Use an internal communications solution that lets you target the employee groups you communicate with.Connect people in advance and help them collaborate.Use an internal crisis communications solution that lets you set up a crisis management team as one of your target messaging groups. So when your emergency strikes, you can communicate with the crisis team quickly and easily. You can also set up, in advance, a secure discussion forum for the crisis team to use to share ideas during the crisis. Both features will help you respond to the crisis quickly.Carry out scenario planning and plan messages ahead.Set up different messages in advance, target them to the relevant employees and store them without publishing them. So when a crisis hits, you can update the relevant messages and publish them to your targeted employees within minutes, using a range of channels: digital signage on screensavers, desktop alerts, desktop newsfeeds, discussion forums and blogs.When a crisis hitsMake and communicate decisions quickly.Fast, effective decisions are critical during a crisis. But making the right decision at the right time often means bringing together busy people in different time zones. An online discussion forum can help here. Set it up in advance and activate it quickly when you need to. Use the targeting, security and authentication features to restrict access. Delete or archive the messages when you no longer need them.As soon as you have made your decisions, tell your employees. If they understand your decisions, and the reasons for them, they are likely to get behind them. An approval desktop alert can helpful here, particularly if one or more people needs to approve messages before they go out. Use the recurrence settings to get quick sign-off. This will help you finish messages and push them out to employees in a timely way.Tell your employees first.Whenever possible during a crisis, communicate internally before you spread the word externally. Open, timely communication with your employees will help build trust and make them willing to represent your organization and support the way it is handling the crisis.Communicate face-to-face.Face-to-face communication can be one of the most effective ways of communicating during a crisis. However, small, personal gatherings tend to be more appropriate than large ‘town hall’ meetings. Use a RSVP desktop alert tool to offer different session times and gather employees’ questions and concerns before the meetings.Listen to your employees.Use a popup staff survey tool to ‘temperature check’ and gather employees feedback quickly and easily as you respond to the crisis. Deliver your survey onto the desktop of the employees you target and repeat and escalate the message, to encourage employees to reply.Employee discussion forums let you gather qualitative feedback. Employees may be reluctant to disagree openly with the way you are managing the crisis but, if you let them voice their opinion online (anonymously, if needed), they are likely to be more candid. You may not want to hear some of their comments but they will give you a valuable point-of-view.Offer answers to employees’ questions.An interactive Q&A forum can be a simple, effective way to provide answers to concerned employees. You may not be able to predict all the questions they may have, as the situation may be changing fast, so use this online forum as an evolving FAQ.Manage ‘data deluge’.'Information overload’ is a problem in most organizations at the best of times. During a crisis, managing this issue is more critical than ever. Employees may become confused about where to find correct, up-to-date information and important messages may be buried in the deluge of data.Shield employees from low value, mass internal communications. You may wish to defer all communication that is non-critical. Or consolidate ‘lower value’ updates into a ‘one-stop magazine’.Managing information overload helps increase the chances that employees will notice your internal crisis communications. An acknowledgement desktop alert also lets you check whether employees have read and acknowledged important messages. Use the up-to-the-minute reporting tools to see which messages employees have read and where you may need to use other channels to get your message across.Make sure your leaders are seen to be leading.The more visible your executives are during the crisis and the more open they are about what is happening, the better. An executive blog can be an effective way to communicate during a crisis and show the executive team leading from the front. If face-to-face meetings are not possible, video can be a fast, personal alternative.Involve your line managers.Employees will look to their direct manager for information about the crisis and what it means for them. So make sure you give your managers the information they need. The urgency of the crisis may force you to update employees directly, rather than ‘cascading’ information through your managers in the way you usually would. However, there are other ways to support your managers. Consider using a discussion forum for them to ask questions and share concerns. Or set them up as a targeted group and use tools like desktop alerts and RSS feeds delivered onto the desktop to remind them about the important role they play in leading their employees through the crisis.Keep your messages short and simple.Crises breed concern and concern breeds short attention spans. So keep your messages short and simple. Use simple terms, short sentences and features like headings and bold type to highlight your main points.Repeat messages using a range of internal communications channels.A crisis can be a crazy, distressing time. Different people absorb information in different ways and at different times, so repeat your important messages regularly, using a range of channels. For example, consider using:<br />Desktop alerts for fast ‘cut-through’;<br />Face-to-face meetings, information hotlines and discussion forums to communicate, listen and give more context;<br />Screensavers, desktop feeds and e-mag articles to remind and reinforce;<br />Helpdesks, Q&A spots and the intranet for more information;<br />SMS messaging and audio-conferencing for employees without computers.Focus on employee well being.Some crises put employees’ health and safety at risk. Addressing this risk should be a high priority. Until you can reassure employees that your organization is taking appropriate steps to deal with the crisis, they are unlikely to be able to focus effectively on anything else. The Swine flu pandemics have been recent examples.Screensavers can be a great way to focus on the precautions the organization is taking and to encourage employees to ‘do their bit’. Highly visual messages help reassure employees that the organization is prepared.Focus employee discussion internally.Due to social media, messages can now spread faster and wider than ever before, both inside and outside your organization. They can be subjective, distracting, hard to manage and inaccurate. In fact, social media can spread panic as effectively as they reassure.One way to limit the negative effects of social media is to provide your own social channels and to restrict their use to within your organization. While this will not stop employees posting on external sites, it will reduce this and concentrate the debate inside your organization. Any external postings employees do make are more likely to be accurate and support the organization’s response to the crisis.Use secure internal social media channels that let employees have their say in a way where you can follow the postings and correct any misinformation. Unlike email which can end up in the hands of people outside your organization, be sure to use channels that are designed to keep internal messages exactly that – internal.After the crisisGet back to ‘business as usual’ as soon as you can. Focus your internal communications back on the things that matter to your organization – your strategy, how you are performing, new projects, the good work your employees are doing.Recognize how your employees have contributed during the crisis.Use screensavers, posters or the staff magazine to thank your employees and profile those who have played an important role in dealing with the crisis.Lighten upIf you have been controlling some of your channels more strictly than usual during the crisis (e.g. moderating social media more closely or editing internal communications more tightly), lighten up on the controls.Wipe the slate clean.Remove old messages that only serve to remind employees of the difficult time your organization has been through. Replace visual messages, remove old discussion forums or archive old posts. Your focus needs to be on the present and the future, not the past.Learn from the crisis – and start planning for the next one.Every crisis brings opportunities to learn. So take the time to review. What worked well? And what could you have done better? Use this information to refine your internal crisis communications plan. Review your scenarios, update your draft messages, improve your internal crisis communications channels. </p>]]></content:encoded> <wfw:commentRss>https://icvrpln.info/internal-crisis-communications/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>A Roadmap to Building a Great Brand</title> <link>https://icvrpln.info/a-roadmap-to-building-a-great-brand/</link> <comments>https://icvrpln.info/a-roadmap-to-building-a-great-brand/#comments</comments> <pubDate>Wed, 10 May 2023 03:04:12 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Branding]]></category> <guid isPermaLink="false">http://icvrpln.info/?p=61</guid> <description><![CDATA[Let’s say I want to have a strong brand. How do I go about building a brand? Is there a process or roadmap that highlights the steps to follow? Here are 5 steps to building a strong brand:1. First, Be … <a href="https://icvrpln.info/a-roadmap-to-building-a-great-brand/">Continue reading <span class="meta-nav">→</span></a>]]></description> <content:encoded><![CDATA[<p> Let’s say I want to have a strong brand. How do I go about building a brand? Is there a process or roadmap that highlights the steps to follow? Here are 5 steps to building a strong brand:1. First, Be Different! Find a relevant customer benefit that you do differently and better than the competition. Ensure you have the organizational capability to continue to deliver this advantage over time and then commit to this positioning with total complete organizational focus. Look beyond the primary benefit and consider important secondary benefits as a point of difference. At Procter & Gamble, Tide is positioned on the primary benefit of superior overall cleaning. P&G’s other detergent brands have positioned themselves on other important platforms. Cheer delivers clean with superior color care and fabric protection. Gain uses fresh scent as proof of clean while Dreft focuses on gentle cleaning for babies clothes.2. Tap into Emotion. There is a big difference between “Product speak” and “Brand Speak”.In advertising and communication, product speak uses facts, figures, and product attributes to talk to peoples minds. It is a rational discussion design to logically convince the customer to buy your product. Brand speak goes after peoples emotions and tries to win people’s hearts. Branding appeals to what people are feeling instead of just what they are thinking. Branding understands that while people use rational thinking to help them “narrow down” what products they are considering, ultimately, the final purchase decision is almost always done on emotion. It is the emotional connection with customers that drives the success of brands like Starbucks, Nike, Apple, BMW, and even laundry detergent like Tide, Cheer, Gain and Dreft.3. Build your Brand Image. Once you know what you stand for, you need to commit to building the image of the brand. Define how the brand fulfills the hopes, dreams, and aspirations of your customers. In addition to the positive benefits, describe how it removes negatives experiences. Make sure new product development delivers a roadmap to build on this positioning because a strong brand image starts with a real difference. Develop all aspects of your brand identity, including visual imagery, emotional appeal and verbal imagery.4. Market the Image. Express, share, communicate, and live your brand image with “One Voice”. Make sure everyone in the company understands what you stand for, why that is important, and how they contribute to creating the image in the market. There is no better example that Disney. Every Disney employee knows their goals is to create a magical experience among their guests. They are fully trained on why and how to handle every task and every customer touch point. No detail is left out. Workers are called “Cast Members” and when they go from behind the scenes into the park, they transform into characters who have a critical role to perform whether they are acting as “Snow White” or whether they are scraping gum off the road. Everyone is “in character”. In the same spirit, every company should encourage all employees to embody the brand image of the company. From the CEO to the people in the call center, everyone plays an important role in reinforcing the brand image.5. Measure and Adjust. As the adage goes, “What gets measured is what gets done.” Any company that wants to build a strong brand needs to measure brand equity against the competition. Understand how the brand is doing, what customers think, how different do they perceive your positioning. Use this knowledge to make adjustments and to build and refine the brand over time.Great brands don’t “just happen”. They are conceived and diligently managed over time and with great organizational focus and commitment. But in the end, a great brand provides a strong ROI and is one of a company’s most valuable assets. </p>]]></content:encoded> <wfw:commentRss>https://icvrpln.info/a-roadmap-to-building-a-great-brand/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>What Is Trending in Home Health Care for 2015?</title> <link>https://icvrpln.info/what-is-trending-in-home-health-care-for-2015/</link> <comments>https://icvrpln.info/what-is-trending-in-home-health-care-for-2015/#comments</comments> <pubDate>Tue, 09 May 2023 18:42:40 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[health care]]></category> <category><![CDATA[good health]]></category> <category><![CDATA[gut health]]></category> <category><![CDATA[gut health diet]]></category> <category><![CDATA[healt usa]]></category> <category><![CDATA[health]]></category> <category><![CDATA[health care costs]]></category> <category><![CDATA[health choice]]></category> <category><![CDATA[health cyberpunk]]></category> <category><![CDATA[health education]]></category> <category><![CDATA[health insurance]]></category> <category><![CDATA[health journey]]></category> <category><![CDATA[health podcasts]]></category> <category><![CDATA[health promotion]]></category> <category><![CDATA[health reform]]></category> <category><![CDATA[health science]]></category> <category><![CDATA[health tips]]></category> <category><![CDATA[healthy]]></category> <category><![CDATA[healthy aging]]></category> <category><![CDATA[healthy eating]]></category> <category><![CDATA[healthy habits]]></category> <category><![CDATA[healthy hacks]]></category> <category><![CDATA[hormone health]]></category> <category><![CDATA[mental health]]></category> <category><![CDATA[metabolic health]]></category> <category><![CDATA[physical health]]></category> <category><![CDATA[private health]]></category> <category><![CDATA[public health]]></category> <category><![CDATA[rural health]]></category> <category><![CDATA[stomach health]]></category> <category><![CDATA[us health]]></category> <guid isPermaLink="false">http://icvrpln.info/?p=59</guid> <description><![CDATA[Each year sees new trends in all sorts of things. The home health industry is one area where you might not think that there would be trends but there really are. As far as trends in this area go, since … <a href="https://icvrpln.info/what-is-trending-in-home-health-care-for-2015/">Continue reading <span class="meta-nav">→</span></a>]]></description> <content:encoded><![CDATA[<p> Each year sees new trends in all sorts of things. The home health industry is one area where you might not think that there would be trends but there really are. As far as trends in this area go, since 2010 the trend has had to do with the Affordable Care Act. That is changing now and there are other things moving into the spotlight.Readmission Rate ReductionMoney is always a factor when it comes to speeding up times for people to be released from the hospital but due to the Affordable Care Act, there is even more of a focus on money. There is a part of the Act that deals specifically with readmission to the hospital. Because of this, hospitals are now trying to discharge their patients even more quickly in order to reduce more health risks as well as to reduce costs. A direct result of this was seen last year when almost 18 percent of patients in Medicare had to be readmitted to the hospital after having been discharged for less than a month. That number does happen to be lower than the rate for 2013 but this is still around 2,000,000 people being readmitted each year which then costs Medicare an average of $26 billion. It is estimated by officials that $17 billion of that amount is from readmissions that were avoidable.The thing is, care does not always end right when a patient is discharged from the hospital. Home health is a vital component in the prevention of additional health issues. By monitoring discharged patients closely and using the latest technology for software and data collection, all of the parties who are involved can benefit.Operational EfficiencyThese days, both families with loved ones who are aging and health care providers are both asking quite a bit from the home health organizations. This can be difficult to handle and even more so if the organization is not being run efficiently. In 2015, the Centers for Medicare and Medicaid Services have projected that the payments Medicare makes to these home health agencies will see a reduction of up to $60 million. This new rule is just one of several rules that are said to show a strategy that is broader and administration wide in order to deliver care that is better at a cost that is lower through finding more efficient ways to use information, pay providers and to deliver care. In order to increase the efficiency of your agency, look for a system of software that will be able to let you know when the eligibility of a patient changes or when any billing change happens.Regardless of what the trends are in the field of home health, your home health agency will always be one that is a necessity. If you stay abreast of changes then you and your agency will have the knowledge and the confidence that is required to be leaders in the field. </p>]]></content:encoded> <wfw:commentRss>https://icvrpln.info/what-is-trending-in-home-health-care-for-2015/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel></rss> If you would like to create a banner that links to this page (i.e. this validation result), do the following:
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