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  22. <title>Crowd Marketing &#8211; How to Promote Your Business</title>
  23. <link>https://lijibooms.info/crowd-marketing-how-to-promote-your-business/</link>
  24. <comments>https://lijibooms.info/crowd-marketing-how-to-promote-your-business/#comments</comments>
  25. <pubDate>Sun, 26 Mar 2023 14:42:02 +0000</pubDate>
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  30. <description><![CDATA[With the emergence of the Internet and social media platforms with the audience of thousands and thousands of people, the concept of crowd marketing is seemingly a better marketing solution for a lot of companies.What is Crowd Marketing?A popular marketing &#8230; <a href="https://lijibooms.info/crowd-marketing-how-to-promote-your-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  31. <content:encoded><![CDATA[<p> With the emergence of the Internet and social media platforms with the audience of thousands and thousands of people, the concept of crowd marketing is seemingly a better marketing solution for a lot of companies.What is Crowd Marketing?A popular marketing technique in which a business connects to an influencer, who is in direct contact with the target market of the product that the business is marketing. The proliferation of social media networks including the Facebook, YouTube, Twitter, Google+ and many other, crowd marketing has gained increased popularity among marketers as being a cheap, effective and the easiest way to reach target consumer. Unlike many other marketing strategies, the target market reach of can be monitored in terms of measurable indicators such as likes, shares, reviews, retweets, feedbacks etc. In essence, crowd marketing techniques are focused on increasing website traffic, lifting search engine rank and strengthening the brand position. The main difference between techniques like Social Media Marketing (SMM), Search Engine Optimization (SEO) and the crowded marketing technique is that the later technique directly approaches to target consumers rather than focusing on the general public. One of the good examples of crowd marketing may be the celebrity endorsement technique. In this technique, a business identifies celebrities that already have a large fan base among the target market niche of the business; the business pays the celebrity to endorse its product among its target consumers. It is an effective way because people tend to be influenced by celebrities, their lifestyles and what they recommend. Such marketing technique is also used to approach the target market directly as long as the influencing celebrity personality, as well as his fan base among the target market population, are properly selected.Crowd Marketing TechniquesThe most popular techniques most recently rely on the social media platform and utilize the power of content marketing to enhance target market reach. Since social media has become an integral part of people&#8217;s lives, one of the most effective platforms is Facebook, which has over 1,500 million active users. Targeting Facebook as a platform to reach the target market has been popular these days. The technique is straightforward -leveraging content marketing method to attract the target market population among Facebook users. In this method, the business creates a compelling content, mostly product or brand-related videos, and finds an effective way to publish it over the Facebook that will ensure most return on investment. Usually, celebrity pages, celebrity accounts where many people keep their attention and the paid advertisement that is boosted by the Facebook to help reach increased customer base are utilized as crowd marketing technique over the Facebook. The number of likes, shares, and comments can be used as a measure of the success of the campaign. The most effective way to reach target market is to utilize the key influence of the business niche. Identifying target consumers, their behaviors and whom or what they follow can make the difference. If the key influencer of the target audience can be identified and can be used to endorse the product or brand, the success of convincing the audience about the reliability and superiority of the business goes higher.The Power of Social MediaAnother effective technique that warrants success is to use tools that help the business with key insights of the marketing as related to social and content marketing wings of crowd marketing. For example, few web applications help the business identify the target audience of a product, their key influencer, their position and location within web domain and provides with the best crowd marketing strategy starting from content recommendation to target markets locating. These tools make implementation of your marketing strategies easier and more effective.The Lego Group, children&#8217;s toy builder company, has been leveraging the concept of crowd marketing since the 90&#8242;s; it has used the Internet effectively to transform website traffic into effective customers and revenues. The key idea to engage target customers from around the world is novel and simple &#8211; it asks toy builders and idea-makers to share their ideas about new toys. These ideas are published on the website and are open to million enthusiastic audiences. Any builder can upload his unique design built out of the combination of thousands of different block pieces. The models are placed to audiences for marking and the models that get highest marks are chosen for the award. Moreover, the company uses fans&#8217; ideas and models to build its toys from. Recently, it has created builds from the theme of the movie &#8220;Star Wars&#8221; and &#8220;Lord of the Rings&#8221;, which are the most popular builds from the company for years. The company has been adopting social media-based marketing campaign to increase its audience reach and enhance revenues. Last year, the company has earned about $4 trillion in revenue, most of which can be attributed to the crowd marketing strategy. Crowd marketing has also enabled it to become a global brand. The success of the company may be set as an example for all businesses who wish to adopt crowd marketing strategies. </p>
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  37. <title>Eleven Steps in Buying a Business</title>
  38. <link>https://lijibooms.info/eleven-steps-in-buying-a-business/</link>
  39. <comments>https://lijibooms.info/eleven-steps-in-buying-a-business/#comments</comments>
  40. <pubDate>Sun, 26 Mar 2023 12:51:57 +0000</pubDate>
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  45. <description><![CDATA[Purchasing an established business can be a daunting and complicated process for many individuals. Understanding the steps involved in the acquisition and doing the necessary planning and preparation will enable the buyer to increase their chances for a successful transaction. &#8230; <a href="https://lijibooms.info/eleven-steps-in-buying-a-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  46. <content:encoded><![CDATA[<p> Purchasing an established business can be a daunting and complicated process for many individuals. Understanding the steps involved in the acquisition and doing the necessary planning and preparation will enable the buyer to increase their chances for a successful transaction. Following an established and proven process will not only reduce the stress that often comes with chartering new territory but also eliminate many of the risks and unknowns that often derail a business acquisition.</p>
  47. <p>PERSONAL ASSESSMENT<br />
  48. The first step in buying a business starts with introspection. This process should be a thoughtful and honest examination of the candidates&#8217; strengths and weaknesses, skill set, as well as their likes and dislikes. This analysis will assist in narrowing the selection for the logical and best choice of business enterprise to pursue.What talents, skills, and experience do you bring to the table and what are the types of businesses that can excel with these attributes behind the helm. Here are a number of questions that the introspection phase should involve:</p>
  49. <p>What type of business do you want to operate? Is it one where you are the owner/manager or do you prefer to have a management team in place?</p>
  50. <p>What hours are you available to dedicate to the business? Obviously, owning a small business will never be a 9 to 5 endeavor. Having said that, it will be important to determine the time available to manage the business. Do you prefer a B2B business that operates M-F 8-6pm or are you more flexible and would consider a consumer oriented business that is open late or often over the weekends?</p>
  51. <p>Are you successful at sales, meeting with clients, and being the face of the business or are you better suited to a managerial role and running the business from behind the scenes with an established sales force in place?</p>
  52. <p>Are you able to travel and be away from home for several days or do you require a business that keeps you close to the family each day of the week?</p>
  53. <p>Do you have a background and expertise in the manufacturing of products or is it the service industry or distribution model that is more your forte?</p>
  54. <p>Do you have any licenses or certifications that qualify you for a certain business? If not, are you prepared to obtain the necessary credentials required for successful ownership if the targeted business requires such certifications?</p>
  55. <p>What are the things that you really enjoy doing? What are the things that you prefer not to do? The best advice is to start considering businesses in industries that the buyer is passionate about.<br />
  56. These are a few of the questions that will help an individual assess the types of businesses that they are best suited for and assist in narrowing the range of enterprises where the buyers skill set, experience, capabilities and passions can be leveraged.</p>
  57. <p>DEVELOP INVESTMENT CRITERIA</p>
  58. <p>Now that you have established the type of business that is a &#8216;good fit&#8217; the next step is to put pen to paper and concisely define your investment criteria. If you will be seeking bank financing it will be important that the investment criteria match your resume or the transferrable skills that you are bringing to the table. The investment criteria will state the following:</p>
  59. <p>What is the price range of the business that you can afford to buy?</p>
  60. <p>What is the geographic location for the business you seek to buy?</p>
  61. <p>What type of business are you looking for?</p>
  62. <p>Manufacturing</p>
  63. <p>Wholesale/Distribution</p>
  64. <p>Service</p>
  65. <p>Retail</p>
  66. <p>Web-based</p>
  67. <p>What industry should the business be in?</p>
  68. <p>Management structure (owner managed or management team in place)?</p>
  69. <p>Size of business. In terms of:</p>
  70. <p>Revenues</p>
  71. <p>Profits/Earnings</p>
  72. <p>Number of employees</p>
  73. <p>Number of locations </p>
  74. <p>Recurring revenue model vs. project based</p>
  75. <p> LENDER PREQUALIFICATION</p>
  76. <p>If you plan to use bank financing to acquire a business it is important that you obtain a prequalification before your search process. Not only will this the &#8216;prequal&#8217; provide you with the data as to how large of a business you qualify to purchase but it will also demonstrate to the business broker and seller that you are a serious buyer. If you are serious about buying a business and will need to obtain financing, receiving a bank prequalification is a required step at some point in time. Therefore, what would be the reason for procrastinating and not having this in place at the outset? There is zero downside and only considerable benefits. Contact your business broker as they will be able to recommend a financial institution that does business acquisition lending for the type of business you are interested in purchasing. This is an area where having the right lender is critical.</p>
  77. <p> BUSINESS SEARCH (Individual or Retained)</p>
  78. <p>What is the process that you are following to locate and qualify businesses for purchase? Will you be conducting the search on your own or will you utilize the services of a professional business intermediary or broker. There are literally thousands of business for sale at any given moment. A process needs to be established for conducting the search and qualifying businesses. Few of these businesses are of the quality, caliber, and profit level that distinguish them as being best in breed. What have you done to ensure that you will stand out and be given the proper consideration when engaging a broker regarding a business for sale? The business-for-sale marketplace is plagued by unprepared and non-serious buyers inquiring about any enterprise listed for sale. It takes the right preparation, message, and professional team to establish contact and quickly get to the point where the business can be qualified as a legitimate candidate or one that should be dismissed. Too many prospective buyers fall prey to the late business internet search process and clicking on any business that catches their interest. Unfortunately, serious buyers get lost in the field. This is where the prior steps come in handy &#8211; having a personal bio, an established investment criteria, as well as a lender preapproval.</p>
  79. <p> QUALIFICATION</p>
  80. <p>A business that is professionally represented for sale will have a number of documents available for review by prospective buyers (e.g. Financials, Asset list, Business Summary, etc). Buyers will need to execute an NDA in addition to demonstrating that they are qualified both from a financial standpoint as well as an experience standpoint to be considered a serious candidate.At this stage the buyer should already have completed individual research or have first-hand knowledge on the industry. For those without direct industry experience there are trade magazines for just about any business sector not to mention the wealth of data available on the World Wide Web.The buyer should have a list of questions already prepared, designed for one purpose &#8211; determining if the business meets the majority of elements within the investment criteria. The buyer should understand the value of the business. If the business is priced outside of their financial ability they should not be evaluating the business and wasting anyone&#8217;s time, most importantly their own. It will be important for a serious buyer to recognize that there is no such thing as a perfect business and each will have different strengths and weaknesses. Most buyers are seeking businesses with growing revenue, a stable customer base, excellent staff, established policy &#038; procedures, and increasing profits. What are the most important qualities that you are seeking? Ranking the criteria is often helpful when qualifying businesses. Finding a business which meets some but not all of the criteria is more the norm than the exception. In many cases, the buyer may be positioned and experienced to improve certain business aspects that are deficient. Following this approach will also enable the buyer to quickly and efficiently eliminate those businesses which will not be a suitable fit, an endeavor that will save all parties considerable time. A quick no is far better than a slow no for everyone&#8217;s sake. Lastly, the buyer should recognize that the better the business is, the more they will be expected to pay.After the initial information exchange the buyer should prepare a second set of questions based upon the particulars of the specific business. After receiving this information the time has been reached where the buyer knows whether their basic criteria has been met. The buyer is clear on the business valuation, the financials, and the business operations and the seller (through the broker) should be clear on how the candidate will be financing the transaction.A teleconference should be arranged by the business broker to fill in any gaps of information and to allow specific business questions to be asked by the buyer and answered directly by the seller. Should this interaction satisfy the requirements of all parties a personal meeting and site visit is often arranged. During this meeting the buyer, seller, and broker can discuss the framework for a transaction that will satisfy the needs of each party. Only serious contenders should be involved at this point. Now is not the time to waste anyone&#8217;s time as a tire-kicker if the goal is not to proceed. Buyers should be clear that regardless of signing the NDA, data such as names of specific clients will not be divulged, not just at this point, but until the transaction closes.</p>
  81. <p> LETTER OF INTENT &#8211; TERMS SHEET</p>
  82. <p>A Letter of Intent (LOI) and Terms Sheet are typically non-binding documents which are used for one fundamental purpose&#8230; to determine if there is a meeting of the minds between the buyer and seller on the price and terms of the sale. The LOI will outline the strategic points of the agreement. Investing time at this stage and preparing a more detailed document will avoid misunderstandings and prevent key terms from being renegotiated later. Some of the broad points that should be addressed include:</p>
  83. <p>Who is buying the business?</p>
  84. <p>What is being acquired (Assets, Stock)</p>
  85. <p>Transaction price and how that money is being paid</p>
  86. <p>Loan commitment letter date.</p>
  87. <p>Proposed closing date.</p>
  88. <p>Is there a consulting agreement and if so, what are the terms?</p>
  89. <p>What are the contingencies for the transaction to close?</p>
  90. <p> LOAN COMMITMENT LETTER</p>
  91. <p>With an executed (signed) LOI in hand the buyer will now need to obtain a &#8216;Loan Commitment Letter&#8217; from the lender. A loan commitment letter is produced by the bank and will confirm that the buyer is approved for financing to acquire the business. The Loan Commitment Letter is generated after a thorough review of both the buyer&#8217;s data as well as the target business&#8217; data.</p>
  92. <p> DUE DILIGENCE</p>
  93. <p>Most business acquisition transactions will require bank funding. The bank will have a proven, structured, and very detailed due diligence process and it is this methodology that the buyer should rely upon when acquiring a business. Why attempt to recreate the wheel? The bank works solely on behalf of the buyer and their fundamental interest is in ensuring that the buyer is acquiring a business that has the required financial framework for the new owner to be successful and positioned to repay the principal and interest on the acquisition loan. The bank will provide a DD checklist that covers a wide variety of documents, including but not limited to the following areas:</p>
  94. <p>Financial Statements &#038; Tax Returns</p>
  95. <p>Asset &#038; Inventory List</p>
  96. <p>AP &#038; AR</p>
  97. <p>Corporate Books &#038; Records</p>
  98. <p>Contingent Liabilities</p>
  99. <p>Sales &#038; Marketing Materials</p>
  100. <p>Employee Agreements &#038; Benefit Plans</p>
  101. <p>Equipment, Vehicle, &#038; Property Leases</p>
  102. <p>Customer and Supplier Contracts or other Agreements</p>
  103. <p>Insurance Policies</p>
  104. <p> PURCHASE CONTRACT</p>
  105. <p>The business for sale contract aka Definitive Purchase Agreement (DPA) is typically drafted by the Buyer&#8217;s &#8216;Transaction Attorney&#8217; after the LOI is in place. If the proper care was taken in developing the LOI, the DPA should be a much easier document to produce. In circumstances where the major deal components were not properly negotiated or addressed in the LOI, the DPA becomes much for complicated and a higher risk level is associated with the transaction closing.Upon execution of the LOI, the DD period commences and the DPA should begin being drafted. The DPA is the binding contract covering all aspects of the transaction. The DPA will cover all assets that are connected to the purchase, including but not limited to:</p>
  106. <p>Assets/Stock being acquired</p>
  107. <p>Price, Terms, &#038; Payment</p>
  108. <p>Representations &#038; Warranties</p>
  109. <p>Covenants</p>
  110. <p>Indemnification</p>
  111. <p>Non-Competition Agreements</p>
  112. <p>Lease Assignments</p>
  113. <p>Landlord Consents</p>
  114. <p>Consulting Agreements</p>
  115. <p>Asset Allocation<br />
  116. In most transactions the DPA is executed at the closing table but this is not a requirement. In certain circumstances, the buyer and seller will elect to execute this Agreement prior to the actual close.The DPA is the actual contract that consummates the sale of the business. It will include a number of Schedules and Exhibits detailing all of the terms of the sale. This is a custom Agreement and the level of detail, length, and companion schedules and attachments is predicated on the particular business.During this stage the buyer should already have their new business entity established (assuming it is not a stock sale), business bank accounts created, insurance policies prepared, merchant credit card accounts (if applicable) in place, etc.</p>
  117. <p>THE CLOSING</p>
  118. <p>The closing should be the easiest part of the process. Why? Because all of the above steps have been followed diligently by both parties. For business-for-sale transactions the &#8220;closing&#8221; is simply the process by which both the buyer and seller execute (sign) all of the documents that have already been discussed and agreed to. Having the right transaction team in place from the start (transaction attorney, business broker, and lender) will make this a smooth process. Each of the advisors has their role and when done properly the closing becomes an uneventful step.</p>
  119. <p>TRANSITION</p>
  120. <p>The terms and conditions of the business transition will vary based upon the type and complexity of the individual business. Obviously, the specifics will have already been spelled out and agreed to in the DPA. For some businesses, a customary 4 week transition period is all that is required. For others, the Seller will assist for an extended period of time, often under an employment or consulting contract. When bank financing is involved, especially the SBA, the Seller is typically restricted to a consulting or employment contract that does not extend beyond 12 months. The transition period is the stage where the seller and new owner implement the change of ownership and how that is communicated to employees, customers, suppliers, etc.The transition of ownership represents a big change and the goal is (often) to make it as seamless as possible. To be effective, this process must be planned in advance with all stakeholders in agreement </p>
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  125. <item>
  126. <title>Corporate Finance Management</title>
  127. <link>https://lijibooms.info/corporate-finance-management/</link>
  128. <comments>https://lijibooms.info/corporate-finance-management/#comments</comments>
  129. <pubDate>Sun, 26 Mar 2023 11:27:26 +0000</pubDate>
  130. <dc:creator>admin</dc:creator>
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  134. <description><![CDATA[Corporate finance management is a branch of finance that refers to the management of financial resources of a company. The main objective of corporate financing is to maximize the company value by making proper allocation of financial resources, along with &#8230; <a href="https://lijibooms.info/corporate-finance-management/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  135. <content:encoded><![CDATA[<p> Corporate finance management is a branch of finance that refers to the management of financial resources of a company. The main objective of corporate financing is to maximize the company value by making proper allocation of financial resources, along with taking care of the financial risks. Finance management focuses on analyzing the financial problems and devising the universal solutions, which are applicable to all kind of companies.There are various topics, which are covered under the study of corporate finance such as working capital management, inventory management, debtor&#8217;s management, dividend policy, short term and long term financing and financial risk management. Each of the above mentioned subjects make use of different financial tools in deciding the allocation and management of resources among most competing opportunities. It is one of the highly discussed topics due to its own importance in growing economy of any country.Finance management is an absolute necessity for all types of business organizations. Earlier it used to be the part of overall finance management of a firm. But, over the last one decade, it has emerges as a separate discipline altogether. Today, in both large and medium sizes corporations, there is a dedicated department involved in taking care of the corporate finance management of the company.Professionals involved in this profession have the responsibility to maximize the company&#8217;s profit, shareholder&#8217;s wealth, capital budgeting and identifying the areas of financial resource allocation. Since, the areas involved in the discipline are critical and thus require special set of skills in the professionals for efficient handling of the job responsibility. One of the best ways to get into organizational financing is get enrolled into finance management courses, offered by various finance institutes across the country.Courses in finance help the students to plan and act to resolve the whole conundrum of finance. The course curriculum of the finance courses includes a detailed study of different subjects like micro and macro economics, accountancy, personal and corporate finance, merchant banking, investment banking, financial markets and derivatives, the venture capital, mergers and acquisitions and many others. The detailed study of these subjects gives an overview to the students about the true picture of the industry. Finance courses are a gateway to enter into the world of corporate financing. The future in corporate financing is very bright and is likely to show tremendous growth for next few years to come ahead, which is a positive sign for the aspiring students. </p>
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  140. <item>
  141. <title>RV Financing:  Make A Wise Choice</title>
  142. <link>https://lijibooms.info/rv-financing-make-a-wise-choice/</link>
  143. <comments>https://lijibooms.info/rv-financing-make-a-wise-choice/#comments</comments>
  144. <pubDate>Thu, 09 Feb 2023 09:19:12 +0000</pubDate>
  145. <dc:creator>admin</dc:creator>
  146. <category><![CDATA[Uncategorized]]></category>
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  148.  
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  150. <description><![CDATA[RV financing goes hand in hand with purchasing a new or used recreational vehicle. You will definitely need to take a look at your RV financing options prior to purchasing. RV financing can either help or hurt you in your &#8230; <a href="https://lijibooms.info/rv-financing-make-a-wise-choice/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  151. <content:encoded><![CDATA[<p> RV financing goes hand in hand with purchasing a new or used recreational vehicle.   You will definitely need to take a look at your RV financing options prior to purchasing.  RV financing can either help or hurt you in your RV purchase by saving you or costing you maybe hundreds of dollars down the road.  In general, when looking at different RV financing terms, you will want to find the best monthly payment.  This payment should have you paying the least amount of interest over the life of the RV financing loan.  You will have the option to self-finance, dealer finance, online RV financing, or through a bank loan.Types Of Financing1.   Many people first think of a bank or credit union as the best source of RV financing.  If you have been working or have a close relationship to such an institution, you may receive a good deal.  It is important to note that this type of RV financing institution may not offer you a wide range of flexibility to the terms, and they typically do not have specific financing for RV buyers.2.   Self-financing is another popular RV financing tool for purchasing an RV.  You can use cash, CDs, a retirement policy, life insurance policy, or even a home equity line.  Beware of capital gains tax, or early withdrawal penalties for money and the funding base you plan on using for your recreational vehicle purchase.  You can also consider your new RV as a second home, if it has sleeping, bath, and kitchen areas.  Self-financing can be one of the best, most rewarding ways to finance your motor home purchase.3.   You also have the RV financing option to finance through your RV dealer.  Dealers will have access to lending companies and/or loan products that regular corner banking services do not have or are able to offer.  Dealers have competitive, flexible terms and rates, which may be more beneficial to you.  Typical dealer loans will range from 10, 15, or 20 years, depending on the RV itself.  Make sure you read between the lines before signing anything, and make sure you understand all of the terms.4.   A recreational vehicle club can also offer your quality financing for your motor home purchase.  These RV clubs have financing lenders and companies they work with on a regular basis.  You may find these motor home club financing lenders offer low rates and good terms.  If you are thinking about buying a specific manufacturer&#8217;s make or model of RV, double check to see if the manufacturer offers financing before making your final spending decision.5.   Online options are a great way for you to cost compare different lending options.  There are online tools, such as an online RV calculator, which can assist you in figuring out a monthly payment with interest rate, loan amount, and length of term.  Loans can also be secured online.Most importantly, look at the total cost of the loan throughout its life.  There are simple interest loans, balloon payments, pre-payment penalties, and more.  Do research on your own to ensure you make the wisest, most education decision when financing your recreational vehicle. </p>
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  156. <item>
  157. <title>Merits and Demerits of Equity Finance</title>
  158. <link>https://lijibooms.info/merits-and-demerits-of-equity-finance/</link>
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  160. <pubDate>Thu, 09 Feb 2023 04:41:04 +0000</pubDate>
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  164.  
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  166. <description><![CDATA[Equity finance means the owner, own funds and finance. Usually small scale business such as partnerships and sole proprietorships are operated by their owner trough their own finance. Joint stock companies operate on the basis of equity shares, but their &#8230; <a href="https://lijibooms.info/merits-and-demerits-of-equity-finance/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  167. <content:encoded><![CDATA[<p> Equity finance means the owner, own funds and finance. Usually small scale business such as partnerships and sole proprietorships are operated by their owner trough their own finance. Joint stock companies operate on the basis of equity shares, but their management is different from share holders and investors.Merits of Equity Finance:Following are the merits of equity finance:(i) Permanent in Nature: Equity finance is permanent in nature. There is no need to repay it unless liquidation occur. Shares once sold remain in the market. If any share holder wants to sell those shares he can do so in the stock exchange where company is listed. However, this will not pose any liquidity problem for the company.(ii) Solvency: Equity finance increases the solvency of the business. It also helps in increasing the financial standing. In times of need the share capital can be increased by inviting offers from the general public to subscribe for new shares. This will enable the company to successfully face the financial crisis.(iii) Credit Worthiness: High equity finance increases credit worthiness. A business in which equity finance has high proportion can easily take loan from banks. In contrast to those companies which are under serious debt burden, no longer remain attractive for investors. Higher proportion of equity finance means that less money will be needed for payment of interest on loans and financial expenses, so much of the profit will be distributed among share holders.(iv) No Interest: No interest is paid to any outsider in case of equity finance. This increases the net income of the business which can be used to expand the scale of operations.(v) Motivation:  As in equity finance all the profit remain with the owner, so it gives him motivation to work more hard. The sense of inspiration and care is greater in a business which is financed by owner&#8217;s own money. This keeps the businessman conscious and active to seek opportunities and earn profit.(vi) No Danger of Insolvency:  As there is no borrowed capital so no repayment have to be made in any strict lime schedule. This makes the entrepreneur free from financial worries and there is no danger of insolvency.(vii) Liquidation: In case of winding up or liquidation there is no outsiders charge on the assets of the business. All the assets remain with the owner.(viii) Increasing Capital: Joint Stock companies can increases both the issued and authorized capital after fulfilling certain legal requirements. So in times of need finance can be raised by selling extra shares.(ix) Macro Level Advantages: Equity finance produces many social and macro level advantages. First it reduces the elements of interest in the economy. This makes people Tree of financial worries and panic. Secondly the growth of joint stock companies allows a great number of people to share in its profit without taking active part in its management. Thus people can use their savings to earn monetary rewards over a long time.Demerits of Equity Finance:Following are the demerits of equity finance:(i) Decrease in Working Capital: If majority of funds of business are invested in fixed assets then business may feel shortage of working capital. This problem is common in small scale businesses. The owner has a fixed amount of capital to start with and major proportion of it is consumed by fixed assets. So less is left to meet current expenses of the business. In large scale business, financial mismanagement can also lead to similar problems.(ii) Difficulties in Making Regular Payments: In case of equity finance the businessman may feel problems in making payments of regular and recurring nature. Sales revenues sometimes may fall due to seasonal factors. If sufficient funds are not available then there would be difficulties in meeting short term liabilities.(iii) Higher Taxes:  As no interest has to be paid to any outsider so taxable income of the business is greater. This results in higher incidence of taxes. Further there is double taxation in certain cases. In case of joint stock company the whole income is taxed prior to any appropriation. When dividends are paid then they are again taxed from the income of recipients.(iv) Limited Expansion:  Due to equity finance the businessman is not able to increase the scale of operations. Expansion of the business needs huge finance for establishing new plant and capturing more markets. Small scales businesses also do not have any professional guidance available to them to extend their market. There is a general tendency that owners try to keep their business in such a limit so that they can keep affective control over it. As business is financed by the owner himself so he is very much obsessed with chances of fraud and embezzlement. These factors hinder the expansion of business.(v) Lack of Research and Development:  In a business which is run solely on equity finance, there is lack of research and development. Research activities take a long time and huge finance is needed to reach a new product or design. These research activities are no doubt costly but eventually when their outcome is launched in market, huge revenues are gained. But problem arises that if owner uses his own capital to finance such long term research projects then he will be facing problem in meeting short term liabilities. This factor discourages investment in research projects in a business financed by equity.(vi) Delay in Replacement:  Businesses that run on equity finance, face problems at the time of modernization or replacement of the capital equipments when it wears out. The owner tries to use the current equipments as long as possible. Sometimes he may even ignore the deteriorating quality of the production and keeps on running old equipment. </p>
  168. ]]></content:encoded>
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  171. </item>
  172. <item>
  173. <title>How to Get Qualified Business Leads Online Using SEO</title>
  174. <link>https://lijibooms.info/how-to-get-qualified-business-leads-online-using-seo/</link>
  175. <comments>https://lijibooms.info/how-to-get-qualified-business-leads-online-using-seo/#comments</comments>
  176. <pubDate>Sun, 05 Feb 2023 12:01:04 +0000</pubDate>
  177. <dc:creator>admin</dc:creator>
  178. <category><![CDATA[Uncategorized]]></category>
  179. <category><![CDATA[accounting]]></category>
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  182. <category><![CDATA[google]]></category>
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  190. <description><![CDATA[Get qualified business and sales leads from your website and Web outposts by using optimized content and a good search engine optimization and content strategy.Qualified Business Leads and the Buy CycleProspects go through a buy cycle. A buy cycle is &#8230; <a href="https://lijibooms.info/how-to-get-qualified-business-leads-online-using-seo/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  191. <content:encoded><![CDATA[<p> Get qualified business and sales leads from your website and Web outposts by using optimized content and a good search engine optimization and content strategy.Qualified Business Leads and the Buy CycleProspects go through a buy cycle. A buy cycle is the stages your business prospects pass through as they search for and retrieve information about products or services they want to purchase. It usually starts with searching for general industry information on Google and Yahoo about a product or service. It normally ends with qualified business prospect calling, or completing a web form on a company&#8217;s website. A lot also happens in between.Business Prospects Search for Information on Google and YahooYour business prospects perform research online and search for, and read reports, e-books and other material they can find. Prospects will read blogs from thought leaders and watch online videos on YouTube.com. At this state in the buy cycle your prospects are hungry for information because they want to be an educated and informed buyer. Research indicates that 80% of all Web activity starts with search. Your content and website need search engine optimization to appear on page one of Google and Yahoo in order for your business prospects to find you.Stop Marketing and Start Publishing OnlineIdentify your business prospects buy cycle and generate information in the form of optimized content for the Web. Write short reports and whitepapers that will position your business as a thought leader. Write about the success of your clients in case studies. Upload optimized customer testimonials in text and video formats to your website. Repurpose your content. Take your best report and turn it into a slide show and put it on a social media site. Create a blog and publish the main points of your reports. Write frequently about what&#8217;s going on in your industry. If you can&#8217;t write, find a local writer and request professional samples.Get Page One Results on Google and Yahoo* If you know your prospects conduct research and search for information on Google about products and/or services that your company provides, you should optimize your content and website pages so they appear on page one of Google and Yahoo.<br />
  192. * When your prospects are further along their buy cycle and want more specific product or service information, you should optimize case studies for the Web so they appear on page one of Google and Yahoo by using search engine optimization.<br />
  193. * When your prospects identify you as a possible solution and use Google and Yahoo to learn more about your company&#8217;s reputation, glowing customer testimonials and positive PR should appear on page one of the search results.Search Engine Optimization and Qualified Business LeadsNow that you have valuable information as content in different formats, it&#8217;s time to optimize your content by placing the keywords from the search queries your prospects are using to get information on Google. Identify the search terms that match the stages of your prospects&#8217; buy cycles and optimize the content with keywords so that the content will appear on page one of Google when a prospect includes the keyword in their search query. Use Google&#8217;s external keyword tool to get ideas. Doing this kind of marketing will enable you to get qualified sales leads online.<br />
  194. Companies Large and SmallUsing the content and SEO strategy to get qualified leads is not just for big companies, it&#8217;s for small businesses too. Many small companies do not position themselves as thought leaders. The company that goes out of its way to help a prospect make an educated purchase decision will inevitably win the business.10 Step Prospect Buy Cycle Content and SEO Strategy for Getting Qualified Business leads:1. Your business prospects will move through their buy cycle<br />
  195. 2. They want to make an educated purchase decision and feel good about it<br />
  196. 3. They&#8217;ll use Google and Yahoo initially for industry research about a product or service (Your optimized content like online videos should appear on page one of Google and Yahoo)<br />
  197. 4. Your business prospects will use search engines to find specific content further along their buy cycle They&#8217;ll find and download white papers, reports, articles and read thought leaders&#8217; blogs (your blog and other optimized content should be in the search results)<br />
  198. 5. Your business prospects will search for and create a shortlist of vendors&#8217; products and services* They&#8217;ll find and read case studies on web outposts like blogs and on company websites (your optimized case studies and other content should be in the search results)6. Your prospects will visit your website again or for the first time<br />
  199. 7. Your prospects will research your company on Google (glowing customer testimonials and positive PR should be in the search results)<br />
  200. 8. They&#8217;ll contact you via phone, email or form on your website<br />
  201. 9. They&#8217;re now qualified and close to making a purchase decision<br />
  202. 10. You&#8217;ll continue publishing and optimizing your content for more qualified business leadsAbout the author: Ronan Keane is president and founder of UpClick Marketing (http://www.UpClickMarketing.com), an online marketing company that provides search engine marketing, social media marketing and other online services, and is dedicated to its clients&#8217; success on the Web. </p>
  203. ]]></content:encoded>
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  207. <item>
  208. <title>How is Parkinson&#8217;s Disease Treated?</title>
  209. <link>https://lijibooms.info/how-is-parkinsons-disease-treated/</link>
  210. <comments>https://lijibooms.info/how-is-parkinsons-disease-treated/#comments</comments>
  211. <pubDate>Fri, 18 Nov 2022 09:55:19 +0000</pubDate>
  212. <dc:creator>admin</dc:creator>
  213. <category><![CDATA[Uncategorized]]></category>
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  233. <description><![CDATA[Parkinsons disease is a comparatively common condition of the nervous system which is as a result of problems with the nerve cells in the part of the brain which generates dopamine. This is a chemical substance that is needed for &#8230; <a href="https://lijibooms.info/how-is-parkinsons-disease-treated/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  234. <content:encoded><![CDATA[<p>Parkinsons disease is a comparatively common condition of the nervous system which is as a result of problems with the nerve cells in the part of the brain which generates dopamine. This is a chemical substance that is needed for the smooth management of muscles and motion, so the symptoms of the disorder is a result of a reduction of that chemical. Parkinson’s disease mostly impacts individuals aged over 65, but it can and does come on at younger ages with 5-10% developing before the age of forty.</p>
  235. <p>The chief clinical features of Parkinson’s disease are a tremor or shaking, that will commences in one arm or hand; there is often a muscle rigidity or stiffness along with a slowness of motion; the stance gets more stooped; additionally, there are equilibrium concerns. Parkinson’s can also cause greater pain and result in depression symptoms and create problems with memory and sleep. There isn&#8217;t any specific test for the diagnosis of Parkinson’s. The identification is usually made primarily based on the history of the symptoms, a physical along with neural evaluation. Other reasons for the signs and symptoms also need to be eliminated. There are imaging assessments, such as a CAT scan or MRI, that can be used to eliminate other issues. From time to time a dopamine transporter diagnostic might also be utilized.</p>
  236. <p>The actual cause of Parkinson’s isn&#8217;t known. It does appear to have both genetic and environmental elements with it plus some specialists think that a virus may induce Parkinson’s as well. Decreased amounts of dopamine and also norepinephrine, a substance which in turn is responsible for the dopamine, have already been found in those with Parkinson’s, but it is not yet determined what is causing this. Unusual proteins which are named Lewy bodies have been located in the brains of those who have Parkinson’s; nevertheless, experts don’t know what role they may play in the development of Parkinson’s. While the specific cause just isn&#8217;t known, studies have identified risk factors that establish groups of people who are more prone to develop the condition. Men are more than one and a half times more prone to get Parkinson’s as compared to women. Caucasians are much more prone to get the condition as compared to African Americans or Asians. Those who have close members of the family who have Parkinson’s disease are more likely to develop it, implying the inherited contribution. A number of toxins could raise the potential for the problem, implying a role of the environment. People who experience difficulties with brain injuries can be more likely to go on and have Parkinson’s disease.</p>
  237. <p>There is no identified remedy for Parkinson’s disease. That will not imply that the signs and symptoms can&#8217;t be handled. The main method is to use medicines to raise or replacement for the dopamine. Balanced and healthy diet together with frequent exercise is crucial. There may be changes made to the surroundings at home and work to keep the individual involved as well as active. There are also some options sometimes for brain surgical treatment which can be used to relieve some of the motor symptoms. A diverse team of different health professionals are often involved.</p>
  238. ]]></content:encoded>
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  242. <item>
  243. <title>Understanding the Impacts of Gout</title>
  244. <link>https://lijibooms.info/understanding-the-impacts-of-gout/</link>
  245. <comments>https://lijibooms.info/understanding-the-impacts-of-gout/#comments</comments>
  246. <pubDate>Fri, 18 Nov 2022 09:54:30 +0000</pubDate>
  247. <dc:creator>admin</dc:creator>
  248. <category><![CDATA[Uncategorized]]></category>
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  268. <description><![CDATA[Gout is among those historical problems because there are numerous mentions of it in historical literature, at least since ancient times. The traditional typecast of it is that it is related to the upper classes that binge in alcohol and &#8230; <a href="https://lijibooms.info/understanding-the-impacts-of-gout/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  269. <content:encoded><![CDATA[<p>Gout is among those historical problems because there are numerous mentions of it in historical literature, at least since ancient times. The traditional typecast of it is that it is related to the upper classes that binge in alcohol and certain foods. This image was pictured in early art work illustrating people who had gout. Gout has stopped being viewed as a problem of over consumption, because of the current research demonstrating an important genetic component to it.</p>
  270. <p>Gout is a distressing inflammation related disorder which mostly impacts the joints, most commonly the great toe joint with the feet. It is because of uric acid crystals getting placed in joints in the event the bloodstream uric acid quantities are increased. The uric acid comes from the breakdown of purines which come from the consuming of foods like venison, salmon, tuna, haddock, sardines, anchovies, mussels, herring along with alcohol consumption. It is possible to understand how that old misconception was produced according to the overindulgence of the higher classes in those types of food and alcoholic beverages. The actual problem is not really the quantity of those foods which can be consumed, but the actual genetics of the biochemical pathway which usually breaks the purines in these food items down into the uric acid and how your body deals with it.</p>
  271. <p>While diet is still important in the treating of gout and lowering the quantity of food which have the purines with them continues to be considered essential, however it is becoming apparent recently that this is just not sufficient by itself and just about all those who have gout probably will need pharmaceutical management. It goes without saying that drugs are likely to be needed for relief of pain throughout an acute flare up. The acute phase of gout is extremely painful. Over the long term there are two forms of drugs which you can use for gout. One kind of medicine block chemicals in the pathway which splits the purines into uric acid, which simply implies there will be much less uric acid in the blood stream that could find its way in to the joints to trigger an acute episode of gout or lead to the long-term gout. The other main kind of drug is one that can help the renal system remove much more uric acid. This would also reduce the urates in the bloodstream. Generally, only one of those drugs is all that&#8217;s needed, however occasionally both are needed to be utilized at the same time. Since these prescription medication is ordinarily pretty successful, that will not indicate that the life-style and eating habits changes may be pushed aside. Local measures, including wearing good fitting shoes if the big toe joint gets too painful is important. Also ice packs during an acute flare up will also help with the relief of pain.</p>
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  277. <title>How To Approach Removing Asbestos Removal in Sydney</title>
  278. <link>https://lijibooms.info/how-to-approach-removing-asbestos-removal-in-sydney/</link>
  279. <comments>https://lijibooms.info/how-to-approach-removing-asbestos-removal-in-sydney/#comments</comments>
  280. <pubDate>Fri, 18 Nov 2022 09:53:08 +0000</pubDate>
  281. <dc:creator>admin</dc:creator>
  282. <category><![CDATA[Uncategorized]]></category>
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  289. <description><![CDATA[Planning to renovate your home built decades ago? Well, you got to be careful! There is a good chance it may have asbestos. This is a popular building material used throughout Australia before it was completely banned in 2003. Asbestos &#8230; <a href="https://lijibooms.info/how-to-approach-removing-asbestos-removal-in-sydney/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  290. <content:encoded><![CDATA[<p>Planning to renovate your home built decades ago? Well, you got to be careful! There is a good chance it may have asbestos. This is a popular building material used throughout Australia before it was completely banned in 2003.</p>
  291. <p>Asbestos is not generally considered hazardous. In fact, homeowners are only allowed to remove up to ten square meters of non-friable asbestos. More than that, people are advised to seek professional help, especially handling friable ones. Because of the health risks involved, DIY removal is considered illegal.</p>
  292. <p>This is particularly prohibited in Sydney. Hence, the expertise of your trusted asbestos removalists is required to handle the dangerous job.</p>
  293. <p>Why Removing Asbestos Can Be Dangerous?</p>
  294. <p>There are many DIY ideas. Some are equally fun. Whilst, others can be hazardous, like removing asbestos by yourself.</p>
  295. <p>Here are some reasons why removing asbestos without proper knowledge can be dangerous:</p>
  296. <p>Exposure to diseases</p>
  297. <p>Small quantities of asbestos are present in the air most of the time and are being breathed in by everyone without ill effects. But, exposure to high levels of asbestos for a long time is pretty serious. It can cause asbestosis, lung cancer, and mesothelioma.</p>
  298. <p>Accidents and Injuries</p>
  299. <p>Asbestos is used in cement sheeting, drainage and pipes, guttering, and even roofing. But, asbestos roofing can become fragile over time. Hence, you might risk breaking it apart, releasing harmful fibres into the air. Also, a single sheet of asbestos can weigh 30-50 kilograms. Such weight can cause injuries.</p>
  300. <p>Wrong removal and ill-fitting equipment</p>
  301. <p>You may not know the proper ways to remove asbestos, exposing you to very harmful fibres. And the recommended removal equipment is quite expensive. You don&#8217;t have to deal with it on your own.</p>
  302. <p>How Much Does It Cost To Remove Asbestos?</p>
  303. <p>Asbestos removal can be pretty costly. It is determined by the type and size of the area, as well as the amount of debris to be removed. The safety risks of asbestos also increase the cost, especially when friable asbestos is involved. But health is wealth. It is always worth the price.</p>
  304. <p>Most junk removalists in Sydney are priced from $99.99 per cubic metre, however, given the highly dangerous nature of asbestos, prices may be higher. It’s important to receive a few quotes before proceeding with an asbestos removal service.</p>
  305. <p>How To Find The Right Asbestos Removal Provider?</p>
  306. <p>There are a few key things you can do right now to ensure that your search for a provider is a successful one. They include:</p>
  307. <p>Check Online Reviews</p>
  308. <p>Does the asbestos removal service provider have an abundance of positive Google reviews? Check the history of their reviews to make sure that they are in-fact, legitimate. Businesses with legitimate reviews tend to have a stream of reviews that span across years of their lifetime; not just all within a few months.</p>
  309. <p>Service Locality</p>
  310. <p>Hiring a local asbestos removal business is always best. This ensures that you receive the best pricing as the business is local and nearby to your location. Typically, local businesses tend to take more pride in their workmanship as a positive reputation is key to their ongoing success.</p>
  311. <p>Number of Years in Business</p>
  312. <p>Given the highly dangerous nature of asbestos, it’s important to check how long the business has been in operation. A business who has over 10 years servicing the local community may provide cheaper pricing, given that they likely will have more refined practices.</p>
  313. <p>Conclusion</p>
  314. <p>Take your time while in search of a suitable asbestos removal provider. Due-dilligence is important and always shop around for the best quotes.</p>
  315. ]]></content:encoded>
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  319. <item>
  320. <title>A Pall Settles Over America</title>
  321. <link>https://lijibooms.info/a-pall-settles-over-america/</link>
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  323. <pubDate>Fri, 18 Nov 2022 09:50:38 +0000</pubDate>
  324. <dc:creator>admin</dc:creator>
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  331. <description><![CDATA[I see it in their eyes, downcast and wary. I see it in their steps, shuffling and tentative. When they talk, they use a word I rarely hear, depressed. These are the producers, those who make the country work. Hourly &#8230; <a href="https://lijibooms.info/a-pall-settles-over-america/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
  332. <content:encoded><![CDATA[<p>I see it in their eyes, downcast and wary. I see it in their steps, shuffling and tentative. When they talk, they use a word I rarely hear, depressed.</p>
  333. <p>These are the producers, those who make the country work. Hourly and salaried employees and managers, who go to their jobs every day, work hard and provide for themselves and their families.</p>
  334. <p>They&#8217;re the kind of people who have been with us since the country began. Back then, we called them Pilgrims, sod-busters, and settlers. Today they go by many names, Physician, Technician, Engineer, and Laborer. But for all of them, life has a rhythm, just as it did two centuries ago, that comes from our agricultural heritage.</p>
  335. <p>Spring has always been the time for planting, and looking forward to the year ahead. Summertime is when they cultivate the crops. Fall is harvest time when we enjoy the fruits of our labor and thank God for blessing us. Winter is the time of austerity, the time to prune, the time to cut back.</p>
  336. <p>But not this year. This year, we are still in harvest time. Yet the pruning has already begun. Major companies across this land are already cutting back, eliminating staff to reduce.</p>
  337. <p>For thousands of laid-off workers, it comes at the worst possible time. Just before the holidays. A time when many who have children will have to cut back this Christmas. There will be little joy for those who lost their jobs these holidays.</p>
  338. <p>If you&#8217;ve lived through a corporate &#8220;downsizing,&#8221; you know that anxiety runs high. No matter how often the boss has assured you that you will be kept on, you&#8217;re never sure about your future. Should you start looking for a new job now, or wait? Does the boss know what lies ahead, or might he be on the corporate chopping block? There is no job security once layoffs begin.</p>
  339. <p>But there is much more to our collective angst this year than at any time in our memory. These corporate cutbacks are merely reflecting a more significant issue, an issue that is nationwide.</p>
  340. <p>Our country is headed in the wrong direction. That is a sentiment shared by three-quarters of us. And we&#8217;ve felt that way for a couple of years. Producers know that the country should be operating better. Yes, there were all difficulties associated with the Pandemic. But those are now behind us.</p>
  341. <p>Today recovery should be well underway. But it&#8217;s not. Despite all the trillions of dollars pumped into the system, our standard of living is falling. Each day inflation marches on; real income is declining. Gasoline, food, and shelter costs accelerate in real-time, but a salary rise comes annually. Corporate raises will arrive at the end of the year and likely come nowhere near the level of inflation we&#8217;ve already experienced.</p>
  342. <p>Producers see all of this.</p>
  343. <p>Producers also know that many, perhaps most, of our problems come from Washington. We see that a feeble old man has his bony fingers on the nation&#8217;s tiller, steering us straight for the shoals. He, and those who surround him, have a policy of austerity. In their eyes, less is better, and fewer is preferred. We should use less heat this winter, drive smaller, preferably electric vehicles, and eat vegan. And the less we consume, the better. From this perspective, we are the problem. Our destiny is to have shortages and wants. And they&#8217;ve pushed us in that direction.</p>
  344. <p>However, these leaders told us last week that we could change everything. By walking into our voting booth, we could make our voices heard. We, the people, could take this country in a new direction that our leaders were indeed subject to the will of the people.</p>
  345. <p>That didn&#8217;t happen. Counting votes has become a haze of computational complexity and slow-walking results. So that the incumbents in Washington get the results they want, it&#8217;s the complete inversion of the principal and values that the country&#8217;s founders intended. But there it is—today&#8217;s reality.</p>
  346. <p>It&#8217;s the reason the word I hear most often from Producers today is: depression. And I&#8217;m afraid that&#8217;s where we&#8217;re headed.</p>
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