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<p>My sister <a href="https://charleen.blog/">Charleen</a> sent me this meme ...
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<title type="text">Matt Mullenweg</title>
<subtitle type="text">Unlucky in Cards</subtitle>
<updated>2025-09-16T04:40:11Z</updated>
<link rel="alternate" type="text/html" href="https://ma.tt" />
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<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Retention]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/retention/" />
<id>https://ma.tt/?p=149819</id>
<updated>2025-09-16T04:40:11Z</updated>
<published>2025-09-16T04:40:11Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[Andrew Chen has a great post on retention.]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/retention/"><![CDATA[
<p>Andrew Chen <a href="https://x.com/andrewchen/status/1965419750525431873?s=46">has a great post on retention</a>.</p>
]]></content>
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<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Weekend YouTubes]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/weekend-youtubes/" />
<id>https://ma.tt/?p=149801</id>
<updated>2025-09-15T07:32:15Z</updated>
<published>2025-09-14T23:23:42Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[One of my favorite YouTubers is Charles Cornell (WordPress-powered!), who creates great videos that break down the music theory of various things you’ve heard, such as this adorable one featuring SNES soundtracks or The Legend of Zelda: Breath of the Wild. I first came across him reacting to Jacob Collier in 2020. Once I got super-into … <a href="https://ma.tt/2025/09/weekend-youtubes/" class="more-link">Continue reading <span class="screen-reader-text">Weekend YouTubes</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/weekend-youtubes/"><![CDATA[
<p>One of my favorite YouTubers is <a href="https://charlescornellstudios.com/">Charles Cornell</a> (WordPress-powered!), who <span style="margin: 0px; padding: 0px;">creates great videos </span>that break down the music theory of various things you’ve heard, such as this adorable one featuring <a href="https://www.youtube.com/watch?v=U-fv_oyYhqc">SNES soundtracks</a> or <a href="https://www.youtube.com/watch?v=rRRSWmZrJGs">The Legend of Zelda: Breath of the Wild</a>. I first came across him <a href="https://www.youtube.com/watch?v=1Popdt3NYgU">reacting to Jacob Collier in 2020</a>. Once I got super-into Severance, <a href="https://www.youtube.com/watch?v=LQg1TMEEPnQ">his breakdown of the spooky music is great</a>. It’s also interesting to see that the YouTube community is going through its own version of fair use and copyright, trademark, etc., enforcement, which he discusses <a href="https://www.youtube.com/watch?v=4GrLFQ26jFs">here</a>.</p>
<p><a href="https://blog.samaltman.com/">Sam Altman</a> is always interesting to follow, and it’s interesting to contrast this <a href="https://www.youtube.com/watch?v=6pxmdmlJCG0">great interview he did with David Perell on writing</a> with this <a href="https://www.youtube.com/watch?v=5KmpT-BoVf4">very direct and awkward one with Tucker Carlson</a>. I have immense respect for anyone who enters the arena and engages directly with journalists or critics, rather than hiding behind PR agents or lawyers. Given the current blood feud, it’s fun to go back eight years and <a href="https://www.youtube.com/watch?v=tnBQmEqBCY0">see Sam Altman interview Elon Musk</a>, long before any of the AI stuff blew up they were both terribly prescient.</p>
<p>Ray Dalio is always a gem and <a href="https://www.youtube.com/watch?v=49RT6SQ8n0Y">he went on Diary of a CEO</a>. Theo Browne <a href="https://www.youtube.com/watch?v=6TMPWvPG5GA">has a good take on what it means to vibe code</a>. Kishan Bagaria <a href="https://www.youtube.com/watch?v=vwsfdRY-K2s">discusses how Beeper is going to reach 100 million users</a>. The story of how Atlassian took a <a href="https://www.youtube.com/watch?v=7SKUw3w2FEg">non-traditional enterprise path with Jay Simons is great</a>. Not a YouTube, but don’t miss <a href="https://www.theverge.com/decoder-podcast-with-nilay-patel/773904/sierra-ceo-bret-taylor-ai-agents-openai-bubble-interview">Bret Taylor on The Verge</a>. Check out <a href="https://www.youtube.com/watch?v=6N7XvGaQ72E">Adam D’Angelo at South Park Commons</a>.</p>
<p>And finally, I’ll say that <a href="https://www.youtube.com/premium">YouTube Premium</a>, which turns off all the ads, is probably one of the highest value subscriptions you can have. <span style="margin: 0px; padding: 0px;">Many of these are essentially like podcasts, and from a product perspective, I think we need to figure out how to sync and allow seamless movement between watching, listening, or reading transcripts</span> in <a href="https://pocketcasts.com/">Pocket Casts</a> (Automattic’s open-source podcasting app). We support video podcasts, but there’s no good way yet to have a <a href="https://www.audible.com/ep/wfs">Whispersync-like</a> experience between video, audio, and a transcript.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Old Business Cards]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/old-business-cards/" />
<id>https://ma.tt/?p=149786</id>
<updated>2025-09-14T02:55:19Z</updated>
<published>2025-09-14T02:50:47Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[I recently came across a few old business cards I designed back in 1999. The first ones were for my services as a saxophone player: A few notes: This was for my “design” business: I would also design business cards for friends, here’s one for my friend who was a percussionist and vibraphonist, Chase Jordan: ]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/old-business-cards/"><![CDATA[
<p><br>I recently came across a few old business cards I designed back in 1999. The first ones were for my services as a saxophone player:</p>
<figure data-carousel-extra='{"blog_id":1,"permalink":"https:\/\/ma.tt\/2025\/09\/old-business-cards\/"}' class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img data-recalc-dims="1" fetchpriority="high" decoding="async" width="604" height="336" data-attachment-id="149788" data-permalink="https://ma.tt/2025/09/old-business-cards/business-card-blue/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?fit=2086%2C1160&quality=89&ssl=1" data-orig-size="2086,1160" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="business-card-blue" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?fit=840%2C467&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?fit=604%2C336&quality=89&ssl=1" data-id="149788" src="https://i0.wp.com/ma.tt/files/2025/09/business-card-blue-1024x569.jpg?resize=604%2C336&quality=89&ssl=1" alt="" class="wp-image-149788" srcset="https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=1024%2C569&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=840%2C467&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=195%2C108&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=768%2C427&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=1536%2C854&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=2048%2C1139&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?resize=827%2C460&quality=89&ssl=1 827w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/09/business-card-blue.jpg?w=1812&quality=89 1812w" sizes="(max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" decoding="async" width="604" height="345" data-attachment-id="149787" data-permalink="https://ma.tt/2025/09/old-business-cards/business-card-yellow/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?fit=1050%2C600&quality=89&ssl=1" data-orig-size="1050,600" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="business-card-yellow" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?fit=840%2C480&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?fit=604%2C345&quality=89&ssl=1" data-id="149787" src="https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow-1024x585.jpg?resize=604%2C345&quality=89&ssl=1" alt="" class="wp-image-149787" srcset="https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?resize=1024%2C585&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?resize=840%2C480&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?resize=195%2C111&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?resize=768%2C439&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?resize=805%2C460&quality=89&ssl=1 805w, https://i0.wp.com/ma.tt/files/2025/09/business-card-yellow.jpg?w=1050&quality=89&ssl=1 1050w" sizes="(max-width: 604px) 100vw, 604px" /></figure>
</figure>
<p>A few notes:</p>
<ul class="wp-block-list">
<li>I went mostly by “Matthew” then.</li>
<li>At some point I decided to remove the home address and say that I was available to play not just alto saxophone but baritone, tenor, and soprano as well.</li>
<li>The number was the home shared house number, not a cell phone.</li>
<li>The email was an email address the entire family shared, under my dad’s name.</li>
<li><a href="https://www.hal-pc.org/">HAL-PC</a> was an amazing non-profit local to Houston that stood for the “Houston Area League of PC users.” There was a pretty reasonable annual membership fee, and they hosted a monthly general meeting which had hundreds of attendees, always with a presentation or two and a raffle giveaway at the end. They were a dial-up ISP and BBS/newsgroup host. I volunteered for them by going in on Saturdays where they had a room people could bring their broken computers to and get free tech support, and by hosting a SIG, or special-interest group, around PalmOS called <a href="https://hpug.org/">HPUG</a>, the Houston Palm Users Group. This was a big part of the inspiration for WordCamps.</li>
</ul>
<p>This was for my “design” business:</p>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" decoding="async" width="604" height="345" data-attachment-id="149789" data-permalink="https://ma.tt/2025/09/old-business-cards/business-card-design/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?fit=1050%2C600&quality=89&ssl=1" data-orig-size="1050,600" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="business-card-design" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?fit=840%2C480&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?fit=604%2C345&quality=89&ssl=1" src="https://i0.wp.com/ma.tt/files/2025/09/business-card-design-1024x585.jpg?resize=604%2C345&quality=89&ssl=1" alt="" class="wp-image-149789" srcset="https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?resize=1024%2C585&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?resize=840%2C480&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?resize=195%2C111&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?resize=768%2C439&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?resize=805%2C460&quality=89&ssl=1 805w, https://i0.wp.com/ma.tt/files/2025/09/business-card-design.jpg?w=1050&quality=89&ssl=1 1050w" sizes="(max-width: 604px) 100vw, 604px" /></figure>
<p><br>I would also design business cards for friends, here’s one for my friend who was a percussionist and vibraphonist, Chase Jordan: </p>
<figure class="wp-block-image size-full"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="362" data-attachment-id="149790" data-permalink="https://ma.tt/2025/09/old-business-cards/business-card-chase-jordan/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?fit=1000%2C600&quality=89&ssl=1" data-orig-size="1000,600" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="business-card-chase-jordan" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?fit=840%2C504&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?fit=604%2C362&quality=89&ssl=1" src="https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?resize=604%2C362&quality=89&ssl=1" alt="" class="wp-image-149790" srcset="https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?w=1000&quality=89&ssl=1 1000w, https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?resize=840%2C504&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?resize=195%2C117&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?resize=768%2C461&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/business-card-chase-jordan.jpg?resize=767%2C460&quality=89&ssl=1 767w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Legal Win]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/legal-win/" />
<id>https://ma.tt/?p=149776</id>
<updated>2025-09-14T01:54:14Z</updated>
<published>2025-09-13T01:27:15Z</published>
<category scheme="https://ma.tt" term="WordPress" />
<summary type="html"><![CDATA[Just got word that the court dismissed several of WP Engine and Silver Lake’s most serious claims — antitrust, monopolization, and extortion have been knocked out! These were by far the most significant and far-reaching allegations in the case and with today’s decision the case is narrowed significantly. This is a win not just for … <a href="https://ma.tt/2025/09/legal-win/" class="more-link">Continue reading <span class="screen-reader-text">Legal Win</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/legal-win/"><![CDATA[
<p>Just got word that the<a href="https://www.courtlistener.com/docket/69221176/169/wpengine-inc-v-automattic-inc/"> court dismissed several of WP Engine and Silver Lake’s most serious claims</a> — antitrust, monopolization, and extortion have been knocked out! These were by far the most significant and far-reaching allegations in the case and with today’s decision the case is narrowed significantly. This is a win not just for us but for all open source maintainers and contributors. Huge thanks to the folks at <a href="https://www.gibsondunn.com/">Gibson</a> and <a href="https://automattic.com/">Automattic</a> who have been working on this.</p>
<p>With respect to any remaining claims, we’re confident the facts will demonstrate that our actions were lawful and in the best interests of the WordPress community.</p>
<p>This ruling is a significant milestone, but our focus remains the same: building a free, open, and thriving WordPress ecosystem and supporting the millions of people who use it every day.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Really Simple Licensing]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/really-simple-licensing/" />
<id>https://ma.tt/?p=149763</id>
<updated>2025-09-12T05:18:26Z</updated>
<published>2025-09-12T05:18:26Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[It’s been a busy (and tragic) week but one of the more interesting things to launch was the Really Simple Licensing standard. I have a lot of scars from the web standards wars, so I’m hesitant to dive back in, but this is from a lot of the early Web 2.0 people, as TechCrunch writes … <a href="https://ma.tt/2025/09/really-simple-licensing/" class="more-link">Continue reading <span class="screen-reader-text">Really Simple Licensing</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/really-simple-licensing/"><![CDATA[
<p>It’s been a busy (and tragic) week but one of the more interesting things to launch was the <a href="https://rslstandard.org/">Really Simple Licensing standard</a>. I have a lot of scars from the web standards wars, so I’m hesitant to dive back in, but this is from a lot of the early Web 2.0 people, <a href="https://techcrunch.com/2025/09/10/rss-co-creator-launches-new-protocol-for-ai-data-licensing/">as TechCrunch writes about</a>.</p>
<p>As it happens, <a href="https://github.com/Jameswlepage/rsl-wp">James LePage of Automattic has spun up a WordPress plugin for it</a>, so that was fast. Now the thing to figure out is distribution and adoption.</p>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Account for Externalities]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/externalities/" />
<id>https://ma.tt/?p=149759</id>
<updated>2025-09-12T00:58:50Z</updated>
<published>2025-09-12T00:58:50Z</published>
<category scheme="https://ma.tt" term="Economics" /><category scheme="https://ma.tt" term="Open Source" /><category scheme="https://ma.tt" term="WordPress" />
<summary type="html"><![CDATA[When I studied economics, one of the concepts that struck me the most was the concept of externalities. This International Monetary Fund post explains it well. In short, externalities are costs or benefits of an economic activity that affect third parties who did not choose to incur them, leading to a divergence between private and … <a href="https://ma.tt/2025/09/externalities/" class="more-link">Continue reading <span class="screen-reader-text">Account for Externalities</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/externalities/"><![CDATA[
<p>When I studied economics, one of the concepts that struck me the most was the concept of externalities. <a href="https://www.imf.org/en/Publications/fandd/issues/Series/Back-to-Basics/Externalities">This International Monetary Fund post explains it well</a>. In short, externalities are costs or benefits of an economic activity that affect third parties who did not choose to incur them, leading to a divergence between private and social costs or benefits. They’re spillover effects—positive or negative—that the market price fails to reflect. A classic example is air pollution from a factory, where nearby residents bear health and environmental costs not included in the price of the factory’s products.</p>
<p>Open source is full of externalities. On the positive side, adoption creates ecosystems of developers and provides many paths of distribution. On the negative side, there’s often underinvestment in the very projects that sustain the ecosystem. I have a lot of empathy for why, when open source meets finance and private equity, things can go sideways. You can look at a business built on open source and see seemingly amazing margins—efficient R&D that compounds in a <a href="https://en.wikipedia.org/wiki/Discounted_cash_flow">DCF model</a>. A percent here or there over many years really adds up.</p>
<p>My plea to investors in open-source businesses is this: when a business is built on top of open source, incorporate a restorative investment percentage back into the projects critical to the end-user experience of what you’re offering customers. In WordPress, we call this <a href="https://wordpress.org/five-for-the-future/">Five for the Future</a>, but it doesn’t have to be five percent; it could be 0.1%. Plan for it when modeling your expected <a href="https://en.wikipedia.org/wiki/Internal_rate_of_return">IRR</a> hurdle from an investment. Then, a few years down the line, when the small percentages start to add up, you won’t face a big catch-up or gap.</p>
<p>This underinvestment is itself an externality. It doesn’t appear on the balance sheet, but it can manifest in black swan events, such as security breaches or remote code exploits. Technical debt is one of the largest unaccounted-for externalities in the world today. Engineering, in the long run, is primarily a craft of maintenance rather than creation. The bulk of the cost of something comes from its upkeep over time.</p>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[PostHog]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/posthog/" />
<id>https://ma.tt/?p=149753</id>
<updated>2025-09-12T00:13:12Z</updated>
<published>2025-09-12T00:09:36Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[It’s always fun to see someone pushing the limits of the web experience, as I reminisced about Flash and Dreamweaver the other day. The new website for Posthog is a delightful rabbit hole to explore, akin to a Meow Wolf, with meticulous care and craft applied to every corner of the product in a way … <a href="https://ma.tt/2025/09/posthog/" class="more-link">Continue reading <span class="screen-reader-text">PostHog</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/posthog/"><![CDATA[
<p>It’s always fun to see someone pushing the limits of the web experience, <a href="https://x.com/photomatt/status/1966026258837549485">as I reminisced about Flash and Dreamweaver the other day.</a> The new website for <a href="https://posthog.com/">Posthog</a> is a delightful rabbit hole to explore, akin to a <a href="https://meowwolf.com/">Meow Wolf</a>, with meticulous care and craft applied to every corner of the product in a way that is both fun and playful. They even have their own version of pineapple on pizza.</p>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="322" data-attachment-id="149755" data-permalink="https://ma.tt/2025/09/posthog/screenshot-2025-09-11-at-10-50-28/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?fit=2560%2C1366&quality=80&ssl=1" data-orig-size="2560,1366" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="Screenshot 2025-09-11 at 10.50.28" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?fit=840%2C448&quality=80&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?fit=604%2C322&quality=80&ssl=1" src="https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-1024x546.png?resize=604%2C322&quality=80&ssl=1" alt="" class="wp-image-149755" srcset="https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=1024%2C546&quality=80&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=840%2C448&quality=80&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=195%2C104&quality=80&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=768%2C410&quality=80&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=1536%2C819&quality=80&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=2048%2C1093&quality=80&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?resize=862%2C460&quality=80&ssl=1 862w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?w=1208&quality=80 1208w, https://i0.wp.com/ma.tt/files/2025/09/Screenshot-2025-09-11-at-10.50.28-scaled.png?w=1812&quality=80 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<p>What I want to enable with <a href="https://wordpress.org/">WordPress</a> is the ability with thousands of plugins and themes for people to have unique, funky experiences like this on their website, while still providing a content structure that’s legible for interoperability and hacking. Major kudos to <a href="https://watilo.com/">Cory Watilo</a> and <a href="https://x.com/james406">James Hawkins</a> for coming up with this.</p>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[On WP Product Talk]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/product-talk/" />
<id>https://ma.tt/?p=149743</id>
<updated>2025-09-10T20:59:16Z</updated>
<published>2025-09-10T20:59:16Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[I had a great chat with Matt Cromwell and Zack Katz on WP Product Talk today, mostly about the intersection of AI and WordPress, give it a watch!]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/product-talk/"><![CDATA[
<p>I had a great chat with <a href="https://www.mattcromwell.com/">Matt Cromwell</a> and <a href="https://www.gravitykit.com/">Zack Katz</a> on <a href="https://wpproducttalk.com/">WP Product Talk</a> today, mostly about the intersection of AI and WordPress, give it a watch!</p>
<figure class="wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="SPECIAL GUEST: Matt Mullenweg on his vision of AI in tech and WordPress" width="604" height="340" src="https://www.youtube.com/embed/g69gorlJsdY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>
]]></content>
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<thr:total>1</thr:total>
</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Techmeme 20]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/techmeme-20/" />
<id>https://ma.tt/?p=149734</id>
<updated>2025-09-09T20:24:31Z</updated>
<published>2025-09-09T20:24:31Z</published>
<category scheme="https://ma.tt" term="Tech" />
<summary type="html"><![CDATA[It’s New Apple Stuff day, so the headlines are being dominated by that, but it’s worth taking a step back and paying homage to the site that has been the front page of tech news for two decades now, Techmeme. I’ve been a daily visitor since it started, and I appreciate how they pair the … <a href="https://ma.tt/2025/09/techmeme-20/" class="more-link">Continue reading <span class="screen-reader-text">Techmeme 20</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/techmeme-20/"><![CDATA[
<p>It’s New Apple Stuff day, so the headlines are being dominated by that, but it’s worth taking a step back and paying homage to the site that has been the front page of tech news for two decades now, <a href="https://techmeme.com/">Techmeme</a>. I’ve been a daily visitor since it started, and I appreciate how they pair the algorithm with a light human touch to provide a wide overview. (WordPress-powered!) <a href="https://crazystupidtech.com/2025/09/08/at-20-techmeme-has-never-been-hotter/">Fred Vogelstein at Crazy Stupid Tech has a great review of how Techmeme started and evolved</a>.</p>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Assorted Links]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/links/" />
<id>https://ma.tt/?p=149725</id>
<updated>2025-09-08T23:20:52Z</updated>
<published>2025-09-08T23:20:52Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[A few interesting reads or listens:]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/links/"><![CDATA[
<p>A few interesting reads or listens:</p>
<ul class="wp-block-list">
<li><a href="https://www.wired.com/story/multiple-chemical-sensitivity-tilt-claudia-miller/">The Next Thing You Smell Could Ruin Your Life</a>, a deep dive into chemical sensitivity and toxicant-induced loss of tolerance, or TILT, by <a href="https://lexipandell.com/">Lexi Pandell</a> (WordPress!) at Wired.</li>
<li><a href="https://www.newyorker.com/culture/infinite-scroll/irl-brain-rot-and-the-lure-of-the-labubu">IRL Brain Rot and the Lure of the Labubu</a>, by <a href="https://www.kylechayka.com/">Kyle Chayka</a> at New Yorker.</li>
<li><a href="https://simonwillison.net/2025/Aug/9/bay-area-ai/">Simon Willison’s Lethal Trifecta talk</a>, on the myriad security issues that arise when combining LLMs, prompt injection, MCPs, and more.</li>
<li><span style="margin: 0px; padding: 0px;">Daniel Stenberg, a lead developer of the open source utility Curl, <a href="https://www.youtube.com/watch?v=6n2eDcRjSsk" target="_blank">talks at FrOSCon about how AI reports are gumming up their security workflows</a>.</span> (YouTube, 53 minutes.) </li>
<li><a href="https://daniel.haxx.se/blog/2025/08/15/car-brands-running-curl/">Daniel again (on his WordPress-powered blog) discusses a version of their maker/taker problem</a>, specifically the 47 car brands that use Curl but none that sponsor it.</li>
<li>Fernando Borretti’s <a href="https://borretti.me/article/notes-on-managing-adhd">Notes on Managing ADHD</a>.</li>
<li>Good Taste Is More Important Than Ever, by <a href="https://www.theatlantic.com/author/nitin-nohria/">Nitin Nohria</a> in The Atlantic.<br></li>
</ul>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Maker Taker]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/maker-taker/" />
<id>https://ma.tt/?p=149704</id>
<updated>2025-09-07T19:08:56Z</updated>
<published>2025-09-07T19:08:56Z</published>
<category scheme="https://ma.tt" term="Open Source" />
<summary type="html"><![CDATA[My sister Charleen sent me this meme with the note “Someone needs to draw you in there with your arm up 🤣🤣🤣” It’s a nice ode to the Dries essay on Maker/Taker problems. Well, thanks to the magic of AI, I asked the Nano Banana AI Studio to “make it so on the bottom one … <a href="https://ma.tt/2025/09/maker-taker/" class="more-link">Continue reading <span class="screen-reader-text">Maker Taker</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/maker-taker/"><![CDATA[
<p>My sister <a href="https://charleen.blog/">Charleen</a> sent me this meme with the note “Someone needs to draw you in there with your arm up <img src="https://s.w.org/images/core/emoji/16.0.1/72x72/1f923.png" alt="🤣" class="wp-smiley" style="height: 1em; max-height: 1em;" /><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/1f923.png" alt="🤣" class="wp-smiley" style="height: 1em; max-height: 1em;" /><img src="https://s.w.org/images/core/emoji/16.0.1/72x72/1f923.png" alt="🤣" class="wp-smiley" style="height: 1em; max-height: 1em;" />” It’s a nice ode to the <a href="https://dri.es/solving-the-maker-taker-problem">Dries essay on Maker/Taker problems</a>.</p>
<figure class="wp-block-image size-full"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="509" data-attachment-id="149705" data-permalink="https://ma.tt/2025/09/maker-taker/img_3812/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?fit=900%2C758&quality=89&ssl=1" data-orig-size="900,758" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="IMG_3812" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?fit=840%2C707&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?fit=604%2C509&quality=89&ssl=1" src="https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?resize=604%2C509&quality=89&ssl=1" alt="" class="wp-image-149705" srcset="https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?w=900&quality=89&ssl=1 900w, https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?resize=840%2C707&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?resize=195%2C164&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?resize=768%2C647&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/IMG_3812.jpeg?resize=546%2C460&quality=89&ssl=1 546w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<p>Well, thanks to the magic of AI, I asked the <a href="https://aistudio.google.com/">Nano Banana AI Studio</a> to “make it so on the bottom one person raises their hand,” and it didn’t work at first. So, I tried a few other variations, and then, voilà!</p>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="500" data-attachment-id="149706" data-permalink="https://ma.tt/2025/09/maker-taker/generated-image-september-06-2025-7_32pm/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?fit=1120%2C928&quality=89&ssl=1" data-orig-size="1120,928" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="Generated Image September 06, 2025 &#8211; 7_32PM" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?fit=840%2C696&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?fit=604%2C500&quality=89&ssl=1" src="https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM-1024x848.jpeg?resize=604%2C500&quality=89&ssl=1" alt="" class="wp-image-149706" srcset="https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?resize=1024%2C848&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?resize=840%2C696&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?resize=195%2C162&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?resize=768%2C636&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?resize=555%2C460&quality=89&ssl=1 555w, https://i0.wp.com/ma.tt/files/2025/09/Generated-Image-September-06-2025-7_32PM.jpeg?w=1120&quality=89&ssl=1 1120w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<p>Technology is amazing. And now we have a counter to the meme. Be that one hand that raises.</p>
<p>Although this is a joke, I’m going to give humanity a high-five because, compared to when I started in technology, <a href="https://en.wikipedia.org/wiki/Halloween_documents">which was more the Microsoft Halloween memo era, to where we are today</a>, I’m <strong>so impressed</strong> that so many makers, creators, designers, engineers, and leaders have adopted the moral framework of open source being part of their calling. Businesses, too! I used to get laughed out of the room or had spears thrown at the security of open source, but that is no longer a blocker, and the conversation has really elevated. It doesn’t feel like one person raising their hand anymore; it’s grown into a truly special movement, a lens through which you can view almost anything.</p>
<p>Open source is the best way we have to set the foundation for future generations to build upon, ensuring the light cone of humanity’s technological expansion becomes something that belongs to all of us, not just a few.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Breaking Ribs]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/breaking-ribs/" />
<id>https://ma.tt/?p=149695</id>
<updated>2025-09-06T20:33:34Z</updated>
<published>2025-09-06T20:33:34Z</published>
<category scheme="https://ma.tt" term="Food" />
<summary type="html"><![CDATA[Chris Young, who is otherwise famous for being a co-author of the 2,438-page cookbook Modernist Cuisine or centrifuging steaks and drinking them, is one of the friends who, over the years, has told me I have to watch Breaking Bad, the TV show. When I was in Marrakech for a few weeks earlier this year, and it was a … <a href="https://ma.tt/2025/09/breaking-ribs/" class="more-link">Continue reading <span class="screen-reader-text">Breaking Ribs</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/breaking-ribs/"><![CDATA[
<p><span style="margin: 0px; padding: 0px;"><a href="https://chrisyoungcooks.com/" target="_blank">Chris Young</a>, who is otherwise famous for being a <a href="https://modernistcuisine.com/books/modernist-cuisine/" target="_blank">co-author of the 2,438-page cookbook Modernist Cuisine</a> or <a href="https://www.youtube.com/shorts/s8OcZYCBaOo" target="_blank">centrifuging steaks and drinking them</a>, is one of the friends who, over the years, has told me I have to watch <a href="https://en.wikipedia.org/wiki/Breaking_Bad" target="_blank">Breaking Bad</a>, the TV show.</span> When I was in Marrakech for a few weeks earlier this year, and it was a million degrees outside, I cracked and started watching, and I see why people say it’s one of the best shows ever. I’m only up to S2E4, and I see why everyone loves it, including that it is sometimes unintentionally hilarious, but I had to stop because it was getting a bit too dark and bumming me out before I went to bed.</p>
<p>However, I’m glad I made it through that season and a half of Breaking Bad, because it has given me the ability to appreciate this homage Chris has done, attempting to use science and chemistry to cook ribs in an apartment oven just as well as you could with a smoker. If you live at the intersection of Breaking Bad, BBQ, science, chemistry, and cooking, this is the video for you. And now, this makes me want to order some <a href="https://thepitroombbq.com/">Pit Room</a> in Houston. (WordPress-powered!)</p>
<figure class="wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="I Served Baked Ribs to Texas Pitmasters" width="604" height="340" src="https://www.youtube.com/embed/NnzADfbBBFo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>
<p>And if you haven’t yet, you should <a href="https://combustion.inc/">buy one of Chris’ Combustion Predictive Thermometers</a> (<a href="https://www.amazon.com/dp/B0DNKJ8FQB/?tag=photomatt08-20">here on Amazon</a>). </p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Happy Birthday Anil]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/anil-50/" />
<id>https://ma.tt/?p=149659</id>
<updated>2025-09-05T18:46:59Z</updated>
<published>2025-09-05T18:46:59Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[If my calendar is correct, one of the OG bloggers Anil Dash is turning 50 today! His blog, which I believe has been active since 1999, inspired me with how he effortlessly transitioned between his top-tier fandom of Prince and his thoughtful commentary on the nuances and second-order effects of what we were doing with blogging, micro-blogging, … <a href="https://ma.tt/2025/09/anil-50/" class="more-link">Continue reading <span class="screen-reader-text">Happy Birthday Anil</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/anil-50/"><![CDATA[
<p>If my calendar is correct, one of the OG bloggers <a href="https://www.anildash.com/">Anil Dash</a> is turning 50 today! His blog, which I <span style="margin: 0px; padding: 0px;">believe has been active since 1999, inspired me with how he</span> effortlessly transitioned between his top-tier fandom of Prince and his thoughtful commentary on the nuances and second-order effects of what we were doing with blogging, micro-blogging, web standards, interoperability, and much more. His writing is incisive and insightful. I see a core flame of empowering independents throughout his career that very much aligns with the philosophies I aspire to. Please follow him if you don’t already, and <strong>happy birthday Anil</strong>! It appears that I have linked to him 15 times on my blog before this post, and he has commented 17+ times, the first in 2005, so we have some history! Since I started drafting this he <a href="https://dashes.com/2025/09/05/five-for-fifty/">published his Five for Fifty birthday post</a>.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Simon Says]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/simon-says/" />
<id>https://ma.tt/?p=149349</id>
<updated>2025-09-07T00:15:54Z</updated>
<published>2025-09-05T01:31:16Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[Simon Willison has vibe-coded 124 useful tools. Also check out his Lethal Trifecta presentation.]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/simon-says/"><![CDATA[
<p>Simon Willison <a href="https://simonwillison.net/2025/Sep/4/highlighted-tools/">has vibe-coded 124 useful tools</a>. Also check out <a href="https://simonwillison.net/2025/Aug/9/bay-area-ai/">his Lethal Trifecta presentation</a>.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[God & Devil Debate HI]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/en-passant/" />
<id>https://ma.tt/?p=149303</id>
<updated>2025-09-03T23:13:05Z</updated>
<published>2025-09-03T23:04:11Z</published>
<category scheme="https://ma.tt" term="AI" />
<summary type="html"><![CDATA[There are many levels to the excellent Scott Alexander satire of God, Iblis (Islamic word for devil), and Dwarkesh Patel, one of the best new podcasters of this era. There are people who have gone their whole lives without realizing that Twinkle Twinkle Little Star, Baa Baa Black Sheep, and the ABC Song are all … <a href="https://ma.tt/2025/09/en-passant/" class="more-link">Continue reading <span class="screen-reader-text">God & Devil Debate HI</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/en-passant/"><![CDATA[
<p>There are many levels to the <a href="https://www.astralcodexten.com/p/what-is-man-that-thou-art-mindful">excellent Scott Alexander satire of God, Iblis (Islamic word for devil), and Dwarkesh Patel, one of the best new podcasters of this era</a>.</p>
<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>There are people who have gone their whole lives without realizing that Twinkle Twinkle Little Star, Baa Baa Black Sheep, and the ABC Song are all the same tune […]</p>
<p>If they’re used to stories about surgeons getting completed with the string “man”, then that’s the direction their thoughts will always go… Also, how come God can’t make humans speak normally? Everything they say is full of these um dashes!</p>
</blockquote>
<p>Which leads to a hat tip to <a href="https://briangardner.com/">Brian Gardner</a> on the incredible <a href="https://www.mcsweeneys.net/articles/the-em-dash-responds-to-the-ai-allegations">McSweeney’s Em dash responding to the the AI allegations</a>.</p>
<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>So next time you read something and think, “AI wrote this—it has a lot of em dashes,” ask yourself: Is it AI? Or is it just a poet trying to give you vertigo in four lines or fewer?<br></p>
</blockquote>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Are you a WordPresser?]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/wordpresser/" />
<id>https://ma.tt/?p=149276</id>
<updated>2025-09-02T21:50:26Z</updated>
<published>2025-09-02T21:50:26Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[You might be a WordPresser if… If you identified with two or more of these statements, I am afraid to inform you might be classified as a WordPresser. What did I miss?]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/wordpresser/"><![CDATA[
<p>You might be a WordPresser if…</p>
<ul class="wp-block-list">
<li>You like to have freedom and control over all your software.</li>
<li>You don’t mind taking a bit more time to invest in tools that give you agency.</li>
<li>You like inserting little opportunities for joy in everyday interfaces.</li>
<li>You want future generations to grow up with a free and open web.</li>
<li>You like to tinker, hack, mod, customize, and share what you learn.</li>
<li>You are impeccable with your word.</li>
<li>You think software should have a little soul in it.</li>
<li>You love giving other people superpowers, teaching them not to need you anymore.</li>
<li>You appreciate a good plan but want to be able to color outside the lines, or completely reimagine the canvas altogether.</li>
<li>You think technology is best when it brings people together.</li>
<li>You get excited by updates.</li>
<li>You want your corner of the web to truly be yours, not generic or commoditized slop.</li>
<li>Your friends come to you to learn about new stuff.</li>
<li>You leave things better than you find them.</li>
<li>You fix things as you find them, it’s never someone else’s problem.</li>
<li>You know a single comment can light up someone’s day.</li>
<li>You’ve gotten out of the house to meet other people into WordPress.</li>
<li>There’s a Wapuu item or sticker somewhere in your life.</li>
<li>You “view source.”</li>
<li>You know the difference between owning your content and being a digital sharecropper.</li>
<li>You’ve drunkenly registered a domain, and have more domains than websites.</li>
<li>You’ve snuck an easter egg in a slug.</li>
<li>You have a Gravatar, and it’s also a museum of all your email identities over the years.</li>
<li>You think code can be poetry.</li>
</ul>
<p>If you identified with two or more of these statements, I am afraid to inform you might be classified as a WordPresser. What did I miss?</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Fact Checkers]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/09/fact-checkers/" />
<id>https://ma.tt/?p=149253</id>
<updated>2025-09-01T21:10:36Z</updated>
<published>2025-09-01T21:10:36Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[The New Yorker is always good, but they’re having a bit of a victory lap as they celebrate their centennial. This article on the vaunted fact-checkers is such a delight, with so many in-jokes and back references it’s hard to keep track. When I started WordPress, I wrote down five publications that I hoped someday … <a href="https://ma.tt/2025/09/fact-checkers/" class="more-link">Continue reading <span class="screen-reader-text">Fact Checkers</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/09/fact-checkers/"><![CDATA[
<p>The New Yorker is always good, but they’re having a bit of a victory lap as they celebrate their centennial. <a href="https://www.newyorker.com/magazine/2025/09/01/the-history-of-the-new-yorkers-vaunted-fact-checking-department">This article on the vaunted fact-checkers is such a delight</a>, with so many in-jokes and back references it’s hard to keep track. </p>
<p>When I started WordPress, I wrote down five publications that I hoped someday we’d make software so good they’d adopt it. The New Yorker is one of them. If you enjoy words that make your brain tingle, make sure to also follow Automattic’s publications, <a href="https://longreads.com/">Longreads</a> and <a href="https://magazine.atavist.com/">Atavist</a>.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Summer WordPress Update]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/wcus-2025/" />
<id>https://ma.tt/?p=149189</id>
<updated>2025-09-05T14:27:35Z</updated>
<published>2025-08-31T03:25:20Z</published>
<category scheme="https://ma.tt" term="WordCamp" />
<summary type="html"><![CDATA[I’m still buzzing from an incredible WordCamp US this week, from contributor day to the closing party the vibes were right and it was amazing to connect with fellow travelers in the journey towards creating a more free and open source internet. Before our open town hall Q&A I was able to make some fun … <a href="https://ma.tt/2025/08/wcus-2025/" class="more-link">Continue reading <span class="screen-reader-text">Summer WordPress Update</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/wcus-2025/"><![CDATA[
<p>I’m still buzzing from an incredible WordCamp US this week, from contributor day to the closing party the vibes were right and it was amazing to connect with fellow travelers in the journey towards creating a more free and open source internet.</p>
<p>Before our open town hall Q&A I was able to make some fun announcements:</p>
<ul class="wp-block-list">
<li>Traffic to WordPress.org is up, and we’ve brought the plugin queue from months to basically a few days.</li>
<li>Previewed Block Comments and the upcoming Command Palette feature in 6.9.</li>
<li>Shared some fun AI experiments, including <a href="https://github.com/felixarntz/wp-ai-sdk-chatbot-demo">Felix’s AI chatbot demo</a>, <a href="https://telex.automattic.ai/">Automattic’s new Telex block creator</a>, and more.</li>
<li>Got to announce details for the next two flagships:
<ul class="wp-block-list">
<li><strong>WordCamp Asia 2026</strong>: Mumbai, India, from April 9<sup>th</sup> to 11<sup>th</sup>.</li>
<li><strong>WordCamp Europe 2026</strong>: Kraków, Poland. June 4<sup>th</sup> to 6<sup>th</sup> 2026.</li>
<li><strong>WordCamp US 2026</strong>: Phoenix, Arizona, from August 16<sup>th</sup> to 19<sup>th</sup>. <img src="https://s.w.org/images/core/emoji/16.0.1/72x72/1f605.png" alt="😅" class="wp-smiley" style="height: 1em; max-height: 1em;" /></li>
</ul>
</li>
</ul>
<p>Give it a watch!</p>
<figure class="wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="WordCamp US 2025 - Ma.tt Mullenweg "Keynote Address & Q&A"" width="604" height="340" src="https://www.youtube.com/embed/45HRzzc0waU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Think Different]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/think-different/" />
<id>https://ma.tt/?p=149110</id>
<updated>2025-08-28T20:08:56Z</updated>
<published>2025-08-28T20:08:56Z</published>
<category scheme="https://ma.tt" term="WordPress" />
<summary type="html"><![CDATA[Pretty heads down at WordCamp US, which has had amazing energy and talks so far. I wanted to take a moment to note two things, first being a great essay from Dave Winer asking people to Think Different about WordPress. I’ve done this before — asked people to think differently about things, like public writing, … <a href="https://ma.tt/2025/08/think-different/" class="more-link">Continue reading <span class="screen-reader-text">Think Different</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/think-different/"><![CDATA[
<p>Pretty heads down at WordCamp US, which has had amazing energy and talks so far. I wanted to take a moment to note two things, first being <a href="http://scripting.com/2025/08/28/140604.html?title=thinkDifferentAboutWordpress">a great essay from Dave Winer asking people to Think Different about WordPress</a>.</p>
<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>I’ve done this before — asked people to think differently about things, like public writing, with blogging. In the 90s I was running around the Vallley trying to explain to everyone that blogging was going to change everything, all I got was blank stares from people who said “we don’t do that.” They of course eventually did do it. But at first the ideas seemed foreign, unreasonable.</p>
</blockquote>
<p>And in light of the <a href="https://arstechnica.com/gadgets/2025/08/one-time-wordpress-competitor-typepad-ends-its-slide-into-obscurity-by-shutting-down/">news of Typepad shutting down</a>, <a href="https://developer.wordpress.org/advanced-administration/wordpress/import/#movable-type-and-typepad">note that WordPress has a Typepad importer</a>. A big advantage of putting your content into an open source platform like WordPress with an active community, vs just static pages or something custom, is that you’re getting constant upgrades “for free” as we maintain and iterate on the software, enabling new APIs or things like allowing your AI to talk to your site. </p>
<p>WordPress is built by a community of people deeply passionate about backwards and forward compatibility, radical openness so it’s easy to get things in and out of it, and relentless iteration building for the long term. Despite literally billions of dollars spent trying to kill or crush WordPress, and frequent proclamations of its death, we keep trucking along and doing our darndest to make the web a bit more open and free every day. It’s a life mission of many people, including myself.</p>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[The Future of WordPress and AI at WCUS]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/wcus-ai/" />
<id>https://ma.tt/?p=149025</id>
<updated>2025-08-26T02:23:35Z</updated>
<published>2025-08-26T02:21:18Z</published>
<category scheme="https://ma.tt" term="WordCamp" /><category scheme="https://ma.tt" term="WordPress" />
<summary type="html"><![CDATA[The presentations for WordCamp US are just a few days away! We have some really exciting keynotes including Danny Sullivan from Google, John Maeda from Microsoft AI, and Adam Gazzaley (one of the top neuroscientists in the world) from UCSF. I think being in the room and able to meet the speakers and ask questions … <a href="https://ma.tt/2025/08/wcus-ai/" class="more-link">Continue reading <span class="screen-reader-text">The Future of WordPress and AI at WCUS</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/wcus-ai/"><![CDATA[
<p>The presentations for WordCamp US are just a few days away! We have some really exciting keynotes including <a href="https://us.wordcamp.org/2025/session/keynote/">Danny Sullivan from Google</a>, <a href="https://us.wordcamp.org/2025/session/keynote-2/">John Maeda from Microsoft AI</a>, and <a href="https://us.wordcamp.org/2025/session/a-new-era-of-experiential-medicine-ai-and-the-brain/">Adam Gazzaley (one of the top neuroscientists in the world) from UCSF</a>. I think being in the room and able to meet the speakers and ask questions is even more valuable this year, as things are changing so quickly. If you know anyone in or near Portland, Oregon have them <a href="https://us.wordcamp.org/2025/tickets/">get a ticket</a>! Here are all the other AI-related talks:</p>
<ul class="wp-block-list">
<li><a href="https://us.wordcamp.org/2025/session/scalable-ethical-ai-how-to-own-your-content-and-your-ai-with-wordpress/" target="_blank" rel="noreferrer noopener">Scalable, Ethical AI: How to Own Your Content and Your AI with WordPress</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/jeffrey-paul/" target="_blank" rel="noreferrer noopener">Jeffrey Paul</a>, VP of Open Source, <a href="https://fueled.com/" target="_blank" rel="noreferrer noopener">Fueled</a></li>
<li>Wednesday, August 27, 1:15 PM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/catch-bugs-faster-with-ai-playwright-no-hype-just-results/" target="_blank" rel="noreferrer noopener">Catch Bugs Faster with AI & Playwright (No Hype, Just Results)</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/wendy-erdheim-poch/" target="_blank" rel="noreferrer noopener">Wendy Erdheim-Poch</a>, Senior Automation Engineer, <a href="https://elementor.com/" target="_blank" rel="noreferrer noopener">Elementor</a></li>
<li>Wednesday, August 27, 3:15 PM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/core-ai-what-were-building/" target="_blank" rel="noreferrer noopener">Core AI: What We’re Building</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/james-lepage/" target="_blank" rel="noreferrer noopener">James LePage</a>, Head of AI, <a href="https://automattic.com/" target="_blank" rel="noreferrer noopener">Automattic</a></li>
<li>Thursday, August 28, 10:30 AM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/zero-to-plugin-in-30-minutes-harnessing-ai-coding-assistants-for-wordpress-development/" target="_blank" rel="noreferrer noopener">Zero to Plugin in 30 Minutes – Harnessing AI Coding Assistants for WordPress Development</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/maulik-vora/" target="_blank" rel="noreferrer noopener">Maulik Vora</a>, Founder and CEO of <a href="https://zluck.com/" target="_blank" rel="noreferrer noopener">Zluck Solutions</a></li>
<li>Thursday, August 28, 1:45 PM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/fixing-and-optimizing-websites-with-ai/" target="_blank" rel="noreferrer noopener">Fixing and Optimizing websites with AI</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/arnas-donauskas/" target="_blank" rel="noreferrer noopener">Arnas Donauskas</a>, Product Manager at <a href="https://www.hostinger.com/1" target="_blank" rel="noreferrer noopener">Hostinger</a></li>
<li>Thursday, August 28, 3:45 PM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/turn-your-local-wordpress-install-into-your-ai-coding-assistant/" target="_blank" rel="noreferrer noopener">Turn your local WordPress install into your AI coding assistant</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/jonathan-bossenger/" target="_blank" rel="noreferrer noopener">Jonathan Bossenger</a>, Developer Educator, <a href="https://automattic.com/" target="_blank" rel="noreferrer noopener">Automattic</a></li>
<li>Friday, August 29, 10:30 AM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/from-storefront-to-strategy-what-happens-when-ai-shops-for-your-customers/" target="_blank" rel="noreferrer noopener">From Storefront to Strategy: What Happens When AI Shops for Your Customers</a>?
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/sonja-ibele/" target="_blank" rel="noreferrer noopener">Sonja Ibele</a>, Delivery and Account Manager, <a href="https://syde.com/" target="_blank" rel="noreferrer noopener">Syde</a></li>
<li>Friday, August 29, 1:15 PM PT</li>
</ul>
</li>
<li><a href="https://us.wordcamp.org/2025/session/unlock-developer-superpowers-with-ai/" target="_blank" rel="noreferrer noopener">Unlock Developer Superpowers with AI</a>
<ul class="wp-block-list">
<li>Presenter: <a href="https://us.wordcamp.org/2025/speaker/adam-silverstein/" target="_blank" rel="noreferrer noopener">Adam Silverstein</a>, Developer Relations Engineer, <a href="https://www.google.com/about" target="_blank" rel="noreferrer noopener">Google</a></li>
<li>Friday, August 29, 2:15 PM PT</li>
</ul>
</li>
</ul>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Coyote Card Game]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/coyote-card-game/" />
<id>https://ma.tt/?p=148891</id>
<updated>2025-08-20T23:07:27Z</updated>
<published>2025-08-20T23:07:27Z</published>
<category scheme="https://ma.tt" term="Asides" />
<summary type="html"><![CDATA[My good friend Tim Ferriss has launched a new card game with the Exploding Kittens folks, I just ordered it and you should do so too. It’s a lovely way to share an evening with a few friends.]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/coyote-card-game/"><![CDATA[
<p>My good friend Tim Ferriss has launched a new card game with the Exploding Kittens folks, <a href="https://www.explodingkittens.com/products/coyote">I just ordered it and you should do so too</a>. It’s a lovely way to share an evening with a few friends.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[MCP NYC Hackathon]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/mcp-nyc-hackathon/" />
<id>https://ma.tt/?p=147954</id>
<updated>2025-08-19T07:17:19Z</updated>
<published>2025-08-19T07:15:06Z</published>
<category scheme="https://ma.tt" term="Events" />
<summary type="html"><![CDATA[Over the weekend, Automattic/Beeper had the pleasure of hosting and sponsoring the Build the Future MCP Hackathon in New York City organized by Adam Anzuoni, alongside Anthropic, Stainless, WorkOS, Smithery, and MongoDB. As someone deeply passionate about open-source technology and the potential of AI, I was thrilled to not only support this event but also … <a href="https://ma.tt/2025/08/mcp-nyc-hackathon/" class="more-link">Continue reading <span class="screen-reader-text">MCP NYC Hackathon</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/mcp-nyc-hackathon/"><![CDATA[
<p>Over the weekend, <a href="https://automattic.com/">Automattic</a>/<a href="https://www.beeper.com/">Beeper</a> had the pleasure of hosting and sponsoring the Build the Future MCP Hackathon in New York City organized by <a href="https://x.com/adamanzzz">Adam Anzuoni</a>, alongside <a href="https://www.anthropic.com/">Anthropic</a>, <a href="https://www.stainless.com/">Stainless</a>, <a href="https://workos.com/">WorkOS</a>, <a href="https://smithery.ai/">Smithery</a>, and <a href="https://www.mongodb.com/">MongoDB</a>. As someone deeply passionate about open-source technology and the potential of AI, I was thrilled to not only support this event but also to speak at it and serve as one of the judges. For those unfamiliar, <a href="https://modelcontextprotocol.io/">MCP stands for Model Context Protocol</a> and enables AI models to interact with multiple tools in a more efficient and structured manner, allowing developers to create sophisticated agents that can handle complex tasks. And it’s only 8 months old! The energy in the room was electric—hackers collaborating, iterating, and demoing groundbreaking projects in just a few hours. (I would love to see the results of a longer overnight or all-weekend hackathon.)</p>
<figure data-carousel-extra='{"blog_id":1,"permalink":"https:\/\/ma.tt\/2025\/08\/mcp-nyc-hackathon\/"}' class="wp-block-gallery has-nested-images columns-3 is-cropped is-style-rectangular wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147970" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_8460-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755339798","copyright":"Copyrighted","focal_length":"120","iso":"1250","shutter_speed":"0.005","title":"BNN_8460.NEF","orientation":"1"}" data-image-title="BNN_8460.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147970" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147970" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_389-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147969" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_8955-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"1.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755343762","copyright":"Copyrighted","focal_length":"85","iso":"800","shutter_speed":"0.003125","title":"BNN_8955.NEF","orientation":"1"}" data-image-title="BNN_8955.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147969" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147969" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_884-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147972" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9455-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755363153","copyright":"Copyrighted","focal_length":"34","iso":"1600","shutter_speed":"0.003125","title":"BNN_9455.NEF","orientation":"1"}" data-image-title="BNN_9455.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147972" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147972" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1384-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147963" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_8828-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755342744","copyright":"Copyrighted","focal_length":"32","iso":"1600","shutter_speed":"0.003125","title":"BNN_8828.NEF","orientation":"1"}" data-image-title="BNN_8828.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147963" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147963" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_757-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147968" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9330-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"3.2","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755352270","copyright":"Copyrighted","focal_length":"50","iso":"500","shutter_speed":"0.005","title":"BNN_9330.NEF","orientation":"1"}" data-image-title="BNN_9330.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147968" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147968" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1259-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147962" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_8903-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"1.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755343335","copyright":"Copyrighted","focal_length":"85","iso":"640","shutter_speed":"0.003125","title":"BNN_8903.NEF","orientation":"1"}" data-image-title="BNN_8903.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147962" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147962" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_832-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147977" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9533-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755364397","copyright":"Copyrighted","focal_length":"45","iso":"2000","shutter_speed":"0.003125","title":"BNN_9533.NEF","orientation":"1"}" data-image-title="BNN_9533.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147977" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147977" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1462-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147973" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9325-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755350400","copyright":"Copyrighted","focal_length":"52","iso":"1000","shutter_speed":"0.005","title":"BNN_9325.NEF","orientation":"1"}" data-image-title="BNN_9325.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147973" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147973" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1254-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147974" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9098-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755344677","copyright":"Copyrighted","focal_length":"200","iso":"2500","shutter_speed":"0.002","title":"BNN_9098.NEF","orientation":"1"}" data-image-title="BNN_9098.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147974" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147974" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1027-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147975" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_9124-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755345639","copyright":"Copyrighted","focal_length":"75","iso":"2000","shutter_speed":"0.002","title":"BNN_9124.NEF","orientation":"1"}" data-image-title="BNN_9124.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147975" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147975" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1053-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147966" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_0010-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755372619","copyright":"Copyrighted","focal_length":"70","iso":"4000","shutter_speed":"0.005","title":"BNN_0010.NEF","orientation":"1"}" data-image-title="BNN_0010.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147966" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147966" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_1938-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147965" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_0139-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755373459","copyright":"Copyrighted","focal_length":"45","iso":"1600","shutter_speed":"0.005","title":"BNN_0139.NEF","orientation":"1"}" data-image-title="BNN_0139.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147965" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147965" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2067-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
<figure class="wp-block-image size-large"><img data-recalc-dims="1" loading="lazy" decoding="async" width="604" height="403" data-attachment-id="147967" data-permalink="https://ma.tt/2025/08/mcp-nyc-hackathon/bnn_0073-nef/" data-orig-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?fit=2560%2C1707&quality=89&ssl=1" data-orig-size="2560,1707" data-comments-opened="1" data-image-meta="{"aperture":"7.1","credit":"Brittainy Newman","camera":"NIKON Z 9","caption":"On August 16, 2025.\r\rPhoto Credit: Brittainy Newman","created_timestamp":"1755373186","copyright":"Copyrighted","focal_length":"28","iso":"4000","shutter_speed":"0.005","title":"BNN_0073.NEF","orientation":"1"}" data-image-title="BNN_0073.NEF" data-image-description="" data-image-caption="<p>On August 16, 2025.</p>
<p>Photo Credit: Brittainy Newman</p>
" data-medium-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?fit=840%2C560&quality=89&ssl=1" data-large-file="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?fit=604%2C403&quality=89&ssl=1" data-id="147967" src="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-1024x683.jpg?resize=604%2C403&quality=89&ssl=1" alt="" class="wp-image-147967" srcset="https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=1024%2C683&quality=89&ssl=1 1024w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=840%2C560&quality=89&ssl=1 840w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=195%2C130&quality=89&ssl=1 195w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=768%2C512&quality=89&ssl=1 768w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=1536%2C1024&quality=89&ssl=1 1536w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=2048%2C1365&quality=89&ssl=1 2048w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?resize=690%2C460&quality=89&ssl=1 690w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?w=1208&quality=89 1208w, https://i0.wp.com/ma.tt/files/2025/08/MPC-HackathonNYC-20250816_2001-scaled.jpg?w=1812&quality=89 1812w" sizes="auto, (max-width: 604px) 100vw, 604px" /></figure>
</figure>
<p>For a wrap-up of the winners, <a href="https://x.com/AlexReibman/status/1957194025271808088">check out this great X/Twitter thread by Alex Reibman</a>. The first-place winner, <a href="https://x.com/AlexReibman/status/1957198942006858160">Levels AI</a>, orchestrates different AI/ML models to solve specific business requirements without needing heavy manual coding or specialized teams. Essentially, it’s models creating more models—a meta-approach to AI that could streamline operations for companies of all sizes. Yusuf Olokoba said the name was inspired by <a href="https://x.com/levelsio">Pieter Levels</a>, which is pretty cool. I wanted to note one team in particular: BeepResearch, which used <a href="https://www.beeper.com/mcp-hackathon">our early access Beeper API and local MCP</a>.</p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter"><div class="wp-block-embed__wrapper">
<div class="embed-twitter"><blockquote class="twitter-tweet" data-width="550" data-dnt="true"><p lang="en" dir="ltr">6/ BeepResearch (Bonus)<br><br>MCP server to chat with your messaging apps like iMessage, Whatsapp, FB, X, etc. over <a href="https://twitter.com/beeper?ref_src=twsrc%5Etfw">@beeper</a>. And Ollama + gemma3 to query photos in natural language <br><br>Honestly, this was barely just a prompt, but it’s super powerful<a href="https://twitter.com/AlexReibman?ref_src=twsrc%5Etfw">@AlexReibman</a> <a href="https://t.co/mh69aqREjd">pic.twitter.com/mh69aqREjd</a></p>— Alex Reibman ?? (@AlexReibman) <a href="https://twitter.com/AlexReibman/status/1957201788735537389?ref_src=twsrc%5Etfw">August 17, 2025</a></blockquote><script>window.twitterLazyLoadEmbedJS( document.currentScript );</script></div>
</div></figure>
<p>Judging the entries was tough! People built so much cool stuff in a really short period of time. I always say technology is best when it brings people together, and this was a great example of that, and makes me very excited for Contributor Day <a href="https://us.wordcamp.org/2025/">at WordCamp US next week</a>. (Which has such a stacked AI program as well.) Hopefully some people who enjoyed the office <a href="https://automattic.com/work-with-us/job/nyc-applied-ai-in-office/">might consider getting 24/7 access</a>.</p>
<p>I also just want to take a beat and say how amazing it is that I’m blogging this, on a United flight from Houston to San Francisco I’ve taken a million times, on a plane 36,000 feet in the air and technology is amazing. I can’t wait until United has Starlink!</p>
<p>Also last week <a href="https://github.com/WordPress/mcp-adapter">the WordPress AI team shipped its MCP adapter</a>!</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[WP.com Simplification]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/simplification/" />
<id>https://ma.tt/?p=147164</id>
<updated>2025-08-14T02:52:33Z</updated>
<published>2025-08-14T02:52:33Z</published>
<category scheme="https://ma.tt" term="Automattic" /><category scheme="https://ma.tt" term="WordPress" /><category scheme="https://ma.tt" term="WordPress.com" />
<summary type="html"><![CDATA[WordPress.com offers two modes of WP: WordPress and WordPress MS. For free and lower-priced accounts it runs a version of WordPress called WordPress MS, or WordPress Multisite, which is designed for super-efficient multi-tenant usage, which is what has allowed it to introduce hundreds of millions of people to WordPress and run at a huge scale. … <a href="https://ma.tt/2025/08/simplification/" class="more-link">Continue reading <span class="screen-reader-text">WP.com Simplification</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/simplification/"><![CDATA[
<p><a href="https://wordpress.com/">WordPress.com</a> offers two modes of WP: WordPress and WordPress MS. For free and lower-priced accounts it runs a version of WordPress called <a href="https://developer.wordpress.org/advanced-administration/multisite/create-network/">WordPress MS</a>, or WordPress Multisite, which is designed for super-efficient multi-tenant usage, which is what has allowed it to introduce hundreds of millions of people to WordPress and run at a huge scale. (It was <a href="https://wordpress.org/news/2006/10/mu-and-bbpress/">initially called MU</a>, for multi-user, but we had to change it because someone squatted the name WPMU and built a business on top that was confusing users with commercial products. Such is my curse.) It revolutionized the hosting industry in a number of ways, including acclimating customers to per-site pricing instead of unlimited domains and raising the bar for what a host would manage for users so they didn’t have to worry. It has also provided a highly secure base login, which allows us to offer popular SaaS services, such as <a href="https://jetpack.com/support/jetpack-stats/">statistics</a> and <a href="https://akismet.com/">anti-spam</a>, to all WordPress users, regardless of where they’re hosted.</p>
<p>At higher-priced plans you’d get access to not just a curated set of plugins and themes but the ability to install anything you like from the ecosystem, which invisibly switches your account to <a href="http://wp.cloud/">WP.cloud</a> in the backend that supports unlimited plugins and themes and custom code, in a way that’s still multi-datacenter and maintenance-free. This has been very successful and works great for a ton of customers, but it still puts an asterisk when you recommend WordPress.com to someone because they’d need to be on one of the higher-priced plans to get an experience of WordPress with custom plugins and themes.</p>
<p>For the first time ever <a href="https://wordpress.com/blog/2025/08/12/for-a-limited-time-unlock-plugin-power-on-personal-premium-plans/">we’re running a summer special where every single paid account gets that full WP.cloud experience</a> with full customization and control. It’s a test we’re running until August 25<sup>th</sup>. It’s WordPress, without the asterisk, without limits, implemented in a way that’s intuitive and safe for novice users, while also being extremely powerful for developers. If you haven’t checked out WP.com in a while, it’s a great deal starting at just $4 per month. I’m curious to see the results of how this goes. We also have a number of more radical things I’m eager to try out! It’s a great time to reimagine what you’re doing from the ground up and question your longest-held beliefs, as AI has really put people in a more experimental and open mindset.</p>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Haitian Times on Newspack]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/08/haitian-times-on-newspack/" />
<id>https://ma.tt/?p=147128</id>
<updated>2025-08-13T01:52:24Z</updated>
<published>2025-08-13T01:52:24Z</published>
<category scheme="https://ma.tt" term="WordPress" />
<summary type="html"><![CDATA[One of the projects that has been going very well within Automattic is Newspack, a vertical WordPress distribution tailored for publishers. Here’s the story of the Haitian Times:]]></summary>
<content type="html" xml:base="https://ma.tt/2025/08/haitian-times-on-newspack/"><![CDATA[
<p>One of the projects that has been going very well within Automattic is Newspack, a vertical WordPress distribution tailored for publishers. Here’s the story of the Haitian Times:</p>
<figure class="wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="With cybersecurity under control, The Haitian Times focused on increasing reader revenue" width="604" height="340" src="https://www.youtube.com/embed/uErCMQQwFiY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>
]]></content>
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</entry>
<entry>
<author>
<name>Matt</name>
<uri>http://ma.tt/</uri>
</author>
<title type="html"><![CDATA[Beeper and Automattic 20]]></title>
<link rel="alternate" type="text/html" href="https://ma.tt/2025/07/new-beeper/" />
<id>https://ma.tt/?p=145158</id>
<updated>2025-08-09T06:09:24Z</updated>
<published>2025-07-31T02:20:37Z</published>
<category scheme="https://ma.tt" term="Automattic" />
<summary type="html"><![CDATA[To announce and celebrate the incredible engineering achievement of the Beeper team launching local bridges and their premium model we hosted a fun event in Automattic’s space in NYC. The app side of Automattic does some amazing work, and the applications themselves are pretty well known and reviewed, but many don’t know they’re part of … <a href="https://ma.tt/2025/07/new-beeper/" class="more-link">Continue reading <span class="screen-reader-text">Beeper and Automattic 20</span> <span class="meta-nav">→</span></a>]]></summary>
<content type="html" xml:base="https://ma.tt/2025/07/new-beeper/"><![CDATA[
<p>To announce and celebrate the incredible engineering achievement of the <a href="https://www.beeper.com/">Beeper</a> team launching local bridges and their premium model we <a href="https://automattic.com/2025/07/29/beeper-update-event/">hosted a fun event in Automattic’s space in NYC</a>. The app side of Automattic does some amazing work, and the applications themselves are pretty well known and reviewed, but many don’t know they’re part of Automattic, so it was a good opportunity to tell that side of our story a bit. Here’s the video from the event:</p>
<figure class="wp-block-embed alignwide is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="? Beeper ?? NY: The New Beeper" width="604" height="340" src="https://www.youtube.com/embed/ULAxulWTNwM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>
<p>And if you’ve ever wanted to get better control over your instant messages, regardless of what network they may be on, definitely <a href="https://www.beeper.com/">check out Beeper</a>. I find it especially useful on desktop, like a Superhuman for messaging.</p>
]]></content>
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</entry>
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