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<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" > <channel> <title>tnsarms.info</title> <atom:link href="http://tnsarms.info/feed" rel="self" type="application/rss+xml" /> <link>https://tnsarms.info</link> <description></description> <lastBuildDate>Fri, 11 Aug 2023 03:07:11 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.1.3</generator> <item> <title>There is an excessive amount of traffic coming from your Region.</title> <link>https://tnsarms.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html</link> <comments>https://tnsarms.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html#comments</comments> <pubDate>Thu, 30 Mar 2023 14:36:48 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Business]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=68</guid> <description><![CDATA[#EANF#]]></description> <content:encoded><![CDATA[<p>#EANF#</p><div class="mads-block"></div>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>SEO: A Way Out of Unemployment</title> <link>https://tnsarms.info/seo-a-way-out-of-unemployment,html</link> <comments>https://tnsarms.info/seo-a-way-out-of-unemployment,html#comments</comments> <pubDate>Thu, 30 Mar 2023 12:33:00 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=66</guid> <description><![CDATA[The recession may be over, but unemployment remains a problem for many people. Many businesses are still struggling to get back on their feet. In some areas, you can see empty office spaces where successful businesses once thrived. There are even businesses that opt to postpone reopening indefinitely, because there is little or no assurance [...]]]></description> <content:encoded><![CDATA[<p> The recession may be over, but unemployment remains a problem for many people. Many businesses are still struggling to get back on their feet. In some areas, you can see empty office spaces where successful businesses once thrived. There are even businesses that opt to postpone reopening indefinitely, because there is little or no assurance of success in the industry. We definitely haven’t seen the end of the recent economic recession’s effects.The recession affected society in such a way that many people found themselves looking for good-paying jobs. Vacancies on the job market exist, but not all jobs are reliable sources of steady income. What many people want is a real income-generating opportunity, whether in the form of employment or a start-up business.However, why are there people who seem to be making big money despite the recession?The answer is in SEO. Search engine optimization offered great opportunities for people who have been unemployed for a while. Although many Internet-based businesses closed down and never managed a comeback, the SEO industry remains strong. During the years of the recession, SEO became a means of survival for many people and businesses. Many chose to have their websites optimized not only to justify their existence but also to reach the multitudes of Internet users. Business owners hired SEO services because of SEO’s capability to put a business on top. When the recession ended, the great results of SEO spread all over the Internet and through word of mouth, and SEO slowly became more popular than it ever was. The high demand for SEO services led to the success of SEO providers and resellers alike, translating into profit even as the economy suffered.The business of being an SEO Reseller was born out of SEO popularity. SEO providers wanted their services to reach a more expansive market, so they hired field middlemen called resellers. A new brand of business was born, where companies focused on sole SEO reselling. And as competition became tighter, they competed through various SEO reseller plans, which came in different packages.White Label SEO unlocks a door for the unemployed. SEO companies offered a program that allows people to join the business without a membership fee. Good SEO companies opened up this opportunity to deliver and share their success to others, so that more people can survive the economic problem and beat the rising unemployment rate.The reason behind SEO’s popularityAs a business, SEO caters to all niches. It is not limited to a certain target market, because it can adapt to the needs of almost all industries. All businesses can benefit from the SEO process, even SEO companies themselves. SEO exists to boost the success of a business, by getting the company noticed by millions of Internet users all over the world. Through the right techniques, SEO can turn these Internet users into consumers who will support a business’ products and services.Unemployment remains even if SEO and SEO Reselling are on the rise. Many still doubt the SEO industry, while some remain unaware about it. SEO is for everyone, but not for those who refuse to learn it wholeheartedly, those who doubt its capabilities, and those who consider it as a mere moneymaking scheme. The reason behind SEO’s success in the midst of recession and economic difficulties is the passion and devotion of SEO providers and resellers. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/seo-a-way-out-of-unemployment,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>UAV Software That Is Leading The Growth of the UAV Industry</title> <link>https://tnsarms.info/uav-software-that-is-leading-the-growth-of-the-uav-industry,html</link> <comments>https://tnsarms.info/uav-software-that-is-leading-the-growth-of-the-uav-industry,html#comments</comments> <pubDate>Wed, 29 Mar 2023 17:54:42 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=64</guid> <description><![CDATA[There are many types of software that are available in the market for managing and controlling your unmanned aerial vehicle (UAV). The following are some of the most commonly used software for controlling UAVs.UAV Control· Airware: This forms a link between the autopilots of the drones that were used in military and those being used [...]]]></description> <content:encoded><![CDATA[<p> There are many types of software that are available in the market for managing and controlling your unmanned aerial vehicle (UAV). The following are some of the most commonly used software for controlling UAVs.UAV Control· Airware: This forms a link between the autopilots of the drones that were used in military and those being used by the RC hobbyists.· APM: Copter: this software has made UAVs capable of a full range of flight and this can be used for advanced aerial photography. This is one of the most sophisticated software and has the capability of providing stability during photography.· APM: Plane: this airplane gives all the full fledged aircraft the ability to be on full auto pilot. There is great support for numerous 3-D way points, automatic takeoff and landing and mission planning of the levels that are unmatched along with camera control.· Open pilot: this is an autopilot that has been created by a community that belongs to a group of volunteers and is non-profit. This community is known as open pilot. This software is designed especially for the rotor system that contains more than one rotor. The only concern of the developers is to give to the client quality, safety and an easy to use UAV.· Paparazzi: this hardware plus software combo is a great open source autopilot system that is aimed at being used for fixed wing aircraft and the UAVs. Since this is open source software anyone can add or make any kind of changes to suit their needs. It is because of the volunteers that this system is getting better day by day.Ground Station· Mission Planner: this software is for the ground station and has been created by Michael Oborne. There are various features that are the highlight of this software such as:o The way point entry is point and click type and you can use Google maps for it.o There are drop down menus that can be used to select the commands for the mission.o There is also the provision of downloading the log files for the missiono The software allows you to configure the AM settings for the UAV.Image Processing· Airphoto SE: this software is useful for the UAVs used for the aerial photography and gives a great picture due to all the features present that are necessary for the rectification of the oblique aerial imagery with the geo referenced output. The best part is that it allows for good quality large picture as there are four processors for multithreading that can work on the different parts f the same large photo and all at the same time. The various distortion factors can be controlled in this software. This can be used both by the beginners and the experts in this field. You can even combine your photos with maps, orthophotos or the pictures from satellite.· Fiji: this is software package that is aimed at image processing. There is use of Java, Java3D and many plugins for menu structure that is coherent in nature for the distribution of image J.· Image J: this is a program that is aimed at image processing and is available on the public domain. The main feature of this software is that it can display, edit as well as analyze, process and save the print in 8-bit, 16-bit as well as 32-bit. If you want to know about the area and the value of the pixels in the selected area then this software is capable of doing that too.· Kolor Utopani Giga: this image stitching application of Kolor is considered to be the most advanced one. This is best one to click panoramic images efficiently. The ease of use is also a quality to be mentioned here.· Mapknitter: this software that is available as free and open source too is majorly effective when it comes to mapping the image. This means that you will be able to locate the place on the map where the photo must be placed.· Correlator 3D is a patented software by SimActive. It carries out aerial triangulation and is capable of producing dense digital surface models, orthomosiacs as well as vectorized 3D features.· Imagine Photogrammetry: this has integrated software programs and thus gives best quality strong photogrammetry, GIS, image processing as well as point cloud tools.· Inpho UASMaster: when your UAS collects the images this software creates the deliverables that match the picture quality and efforts. This has great photogrammetic workstation but is very easy to use.· Menci Software APS: this photogrammetry software is a great tool for the processing of the large amounts of UAV data and also processing images. This has been tested and is powerful. The requirement of the GPS is a must for APS to handle ground facing data.· Menci Software OPK Suite: the large format images can be easily processed by this software. This software can produce photogrammetic products from the images obtained from satellite. It is compatible with large cameras such as UltraCam, DMC, DIMAC or from the satellites such as GeoEye, Ikonos, Quckbird etc.· Agisoft Photoscan: this software is capable of photogrammetry of the digital images as well as generating 3D spatial data. There are many features in this software such aso Photogrammetric processingo Dense point cloud: editing and classificationo Digital elevation modelo Georeferenced orthomosiac export· CMPMVS: this multi-view reconstruction software is known for receiving a set of images in a perspective and the camera calibrations which aids in making a full scene. All the rigid images and items are covered.· DroneMapper: when the UAV clicks two dimensional photos of the three dimensional landscape then this software offers geospatial mapping solutions. The image processing is both operator assisted as well as automatic one. The features include:o High resolution digital elevation modelo Digital surface modelo Orthomosaico Point cloud creation from fixed wing </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/uav-software-that-is-leading-the-growth-of-the-uav-industry,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Internet Marketing – The Amazing Ron Paul</title> <link>https://tnsarms.info/internet-marketing-the-amazing-ron-paul,html</link> <comments>https://tnsarms.info/internet-marketing-the-amazing-ron-paul,html#comments</comments> <pubDate>Wed, 29 Mar 2023 17:45:36 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Internet Marketing]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=62</guid> <description><![CDATA[Wow, check out Ron Paul’s Internet Marketing campaign!Without doubt, Ron Paul’s success on the Internet is nothing short of amazing. His team’s approach has been ground breaking in the way they’ve applied Internet Marketing techniques, not only to reach potential supporters, but to attract a significant number of contributors.Although not currently one of the frontrunners, [...]]]></description> <content:encoded><![CDATA[<p> Wow, check out Ron Paul’s Internet Marketing campaign!Without doubt, Ron Paul’s success on the Internet is nothing short of amazing. His team’s approach has been ground breaking in the way they’ve applied Internet Marketing techniques, not only to reach potential supporters, but to attract a significant number of contributors.Although not currently one of the frontrunners, Ron Paul is now being called an “Internet Phenomenon” by many political strategists.While the Internet Marketing strategies being used by Ron Paul’s team are not necessarily unique, the dedication his team has shown in reaching potential supporters online has been outstanding. By deploying a very aggressive Internet Marketing campaign, Ron Paul’s team has attracted a flood of contributors and a huge number of avid supporters.In a very short period of time, Ron Paul’s team has developed an enormous Internet presence. In fact, anyone who’s been online in the past six months has certainly seen multiple references to Ron Paul on the news or social media sites.If you consider the raw numbers, Ron Paul’s Internet Marketing strategy leaves his competition in the dust – and it’s a big reason he’s still in the race:Consider the facts …· Last month, Ron Paul’s site had well over a MILLION visitors, more than all other Republican candidates combined!· In one day, Ron Paul’s team raised over $6 Million dollars on the internet.· They raised approximately $20 Million Dollars in the 4th quarter of 2007 alone.· On YouTube, there are 109,000 videos currently available about him.· And in the past month there have been over 89,000 blog posts about him, according to Google.The bottom line … Ron Paul’s focus on Internet Marketing is changing the face of political campaign strategies.Ron Paul is not the only candidate making use of the Internet … on the other side of the aisle, Barack Obama’s team has deployed a very well designed Internet Marketing strategy – over 728,00 visitors last month – and has been very effective in reaching potential supporters and contributors in his own right.An Objective ViewMy analysis of Ron Paul’s internet success is purely driven by curiosity; I have no political affiliation or opinion of Ron Paul’s political platform.What intrigues me about Ron Paul’s Internet strategy is not only the response he’s received (over a Million visitors last month), it’s the number of contributors he’s attracted and the dedicated constituency he’s built on the Internet. With a major part of his communications being conveyed via the Internet, Ron Paul’s campaign team has demonstrated beyond any doubt that Internet Marketing is a formidable tool in building a successful political campaign strategy.Perhaps the Ron Paul campaign chose to focus more on Internet strategies and less on other media simply due to budget constraints. Whatever the reason, their decision to use the Internet as an integral part of their campaign strategy is undoubtedly a big reason he’s still in the race.This is not the first time we’ve seen a candidate deploy an Internet Marketing strategy as a part of a political campaign strategy – but it may be the first major campaign that has used the Internet as a primary part of their campaign strategy.So, what does this say about future political campaigns and the tactics that will be developed to exploit the enormous potential of the Internet?Political campaign teams can be very creative in developing marketing methods and I have no doubt we will learn a great deal concerning Internet Marketing by watching the successful political campaigns.If ‘necessity is the mother of invention’, then the Internet Marketing strategies being developed by political campaign teams like Ron Paul’s will no doubt be leveraged by other organizations to help build their own visibility and success.Ron Paul’s Internet StrategySo, what does Ron Paul’s team do differently?The short answer lies not in what his team does, as much as it does with how his team ‘works’ their strategy.First, the Internet Marketing strategy Ron Paul’s team has implemented focuses on some very basic Search Engine Marketing tactics:· Website optimization,· Compelling content,· Intuitive site navigation,· Social Media,· Press Releases,· Videos,· Blogging,· RSS feeds· Email Marketing, Newsletters, & Breaking NewsPretty straight forward, right? No real surprises here with the exception that Ron Paul’s team does not really use of PPC strategies to any great extent.The real difference lies is the way Ron Paul’s team implements their tactics, especially when compared to other Presidential contenders’ strategies.The body of the site contains very compelling content that is easy to find and leads you to endless amounts of interesting information concerning Ron Paul.Maybe the most obvious difference is Ron Paul’s site is constantly being updated and changed; the team adds new information daily and continually works to improve their Search Engine visibility using well attended blogs, Press Releases, and Social Media.Web Site Optimization Overall, the Ron Paul team has deployed a very solid website in a short period of time. Not that every part of the site is perfect, but the good points far outweigh the bad. In fact, with just a few slight changes, the Ron Paul website could serve as a great model for other political candidates.One somewhat insignificant difference, but one that I personally like about Ron Paul’s website, is that his team does not use an annoying Splash page as many other candidates do.I know splash pages look good to the website owner, but they’re almost always a waste of time since most people just want to get to what they came to the site to see – in this case, information about Ron Paul!The ‘home’ page Ron Paul’s team has designed is very intuitive and easy to navigate. They’ve placed breaking news, volunteer sign up, Blog access, and an excellent menu of choices that covers everything from Ron Paul’s position on the major issues to videos and recordings of his major appearances.Looking at the foundation of the website, Meta Title tags are the same for all pages. Concerning the Meta Descriptions, they’re also identical across all the pages of the website, so the Search Engines choose their own descriptions to display with the Ron Paul listing. Not recommended, but it probably causes no real harm in this case.Looking deeper, the site could use some fine tuning, adding Alt tag descriptions that contain more keywords would help; as well as adding unique Meta Descriptions for each page.Links into the page are almost non-existent and I would recommend adding a number of related, quality inbound links to the site. It couldn’t hurt and would probably drive even more traffic to the website and/or Blog.The site could also use some additional keyword research to help Ron Paul key in on the potential voters who are not familiar with him, and to present his message to more of them.The Ron Paul interactive videos on top of the ‘Issues’ page are a great addition. It seems to me if more detail were added concerning Ron Paul’s stance on the issues, it would be a more valuable contribution to the site.Although there are some obvious opportunities for improvement; given the website’s presentation, the information available, and ease of use, I give Ron Paul’s team very good marks in the SEO category.Social Media StrategiesRon Paul’s team’s approach to social media marketing has made him a Republican powerhouse. His campaign team understands social media and knows how to use it.From photos and videos to networking, Ron Paul can be found across the Internet.Most candidates’ teams have begun to use social media sites but most of them don’t seem to be very active on them. Ron Paul’s team excelshere because they are very active – they make continuous updates on his social media profiles all hours of the day.Increasingly, as new generations enter the voting ranks, social media is becoming an indispensable part of successful political campaigns. The current generation of younger voters has grown up using the Internet as their primary means of communication. It’s second nature for them to use the Internet to gain and share information.Currently on MySpace, Ron Paul shows over 273,000 friends, Facebook shows over 205,000, and YouTube has over 109,000 videos under his name.On the Ron Paul Blog, links to submit posts to Digg, StumbleUpon, Delicious and others are available. Also helpful, is the RSS feed button that’s displayed in the upper part of the left column. Having an RSS feed signup on the blog helps to promote the blog even further in the social media outlets.When you look at the popularity of Ron Paul on the social media sites and compare the other candidates to him, he is definitely using the social networks more than other candidates to promote his grassroots efforts.Blogging StrategiesRon Paul has a very active Blog [http://people.ronpaul2008.com/campaign-updates]. His team consistently posts new information and breaking news all hours of the day. The Ron Paul team knows they have a very active and captive audience on the blog and they actively cater to them.There’s an RSS button to easily subscribe to blog updates and links to YouTube and other social media are scattered throughout the page to promote Blog entries.Overall, Ron Paul’s campaign team has done an outstanding job developing and deploying a very effective Internet Marketing strategy.SummaryInternet Marketing is quickly becoming an integral part of nearly every political campaign.Increasingly, the Internet is becoming a news and recruiting source that is irreplaceable in major political campaigns.Pressed for campaign funds, both Mike Huckabee and Ron Paul have used the Internet as a very cost effective way to get their message across to potential contributors and voters.Without their efforts on the Internet, it could be argued that very few people would have ever heard of either candidate. While both candidates are underdogs, they probably would not even still be in the race without their well orchestrated Internet Marketing campaigns.How much of Ron Paul’s or Mike Huckabee’s success is due to their Internet Marketing efforts? There’s no doubt Internet viewers looking for information concerning these candidates have had no problem finding it on the Internet.The real question is how many potential voters will actually be affected by the Internet Marketing they come into contact with? Judging from over a Million visitors to Ron Paul’s website and the amount of contributors he’s been able to inspire, there can be no doubt many potential voters have been directly affected by the Internet Marketing strategy his team has deployed.It’s now clear Political Internet Marketing is a very effective campaign tool and will continue to be an increasingly important part of successful political campaigns well into the future.By Scott PorterMarketBuilders2008 All Rights ReservedRon Paul Page [http://www.ronpaul2008.com/] </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/internet-marketing-the-amazing-ron-paul,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>The Primary Duty of the Intermediary in Internet Oil Trading and Refined Petroleum Product Deals</title> <link>https://tnsarms.info/the-primary-duty-of-the-intermediary-in-internet-oil-trading-and-refined-petroleum-product-deals,html</link> <comments>https://tnsarms.info/the-primary-duty-of-the-intermediary-in-internet-oil-trading-and-refined-petroleum-product-deals,html#comments</comments> <pubDate>Wed, 29 Mar 2023 16:16:27 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=60</guid> <description><![CDATA[A. LACK OF KNOWLEDGE AND PROPER INFORMATION AMONG INTERMEDIARIESMost experts and keen analysts of the industry often lament and bemoan one nagging fundamental shortcoming of the modern Internet-era class of brokers, agents and other intermediaries – namely, that, as a class, they tend to be overly handicapped and plagued by a general lack of education, [...]]]></description> <content:encoded><![CDATA[<p> A. LACK OF KNOWLEDGE AND PROPER INFORMATION AMONG INTERMEDIARIESMost experts and keen analysts of the industry often lament and bemoan one nagging fundamental shortcoming of the modern Internet-era class of brokers, agents and other intermediaries – namely, that, as a class, they tend to be overly handicapped and plagued by a general lack of education, training, knowledge and proper information concerning the true nature and workings of international trade, and of its fundamentals and basic procedures.Mr. R. Ambardar, a broker experienced for over 10 years in international market development and advisory services who has personally closed several petroleum deals, calls “lack of experience and knowledge” one of the principal primary reasons why many brokers and facilitators fail in crude oil endeavors and never close any deals. “Many people are attracted into this business because of [the tales they hear about the] kind of money one can earn on account of successful deals,” Ambardar asserts. “Many agents fail, [however], to understand that requirements to succeed in this business are very demanding, [and that] only those who have years of hands-on experience and thorough knowledge of the industry can strive to do well as middle-men.”Echoing what almost every other respected expert in the field emphatically asserts, Ambardar adds, that “To become a ‘Facilitator’ in oil business,… what you actually need is right knowledge and expertise [since this is what will help] you hook up genuine buyers and sellers. One should be in the industry for long to have acquired knowledge related to the dynamics of this business.”In the same vein, Davide Papa, the co-author with Lona Elliot of “International Trade & the Successful Intermediary,” one of the most prominent experts in the field today on the basic methodology and procedures of international trading by brokers and intermediaries, asserts that,”Without the requisite knowledge of the correct trading procedures, you [the broker or agent/intermediary] are simply wasting your time by attempting to trade. The vast majority of traders you will meet on the Internet don’t know how to close a deal. Most don’t even know how to start a deal correctly, let alone bringing one to a successful conclusion.”Consequently, says Mr. Papa, “Anyone attempting to do business with these types of intermediaries [or with their procedures] will also be unable to close a deal or collect a cent in commission, no matter how long they trade for or how hard they try.”What Misguided Agents and Intermediaries erroneously think is “trading”Yet, as a factual matter, most (in deed, just about ALL) brokers and intermediaries that one meets on the Internet who claim they have oil to sell, or who, for example, flood my Consultancy Office with “offers” and “deals” by the dozens every hour of the day each day, haven’t got even the foggiest clue of what is actually involved in proper trading, or how it works or is done. Almost to a man or woman, they essentially think that all there is to oil “trading,” is basically the accumulation of any number of some copied generic documents – ‘SPAs,’ ‘LOI,’ ‘FCO,’ ‘ICPO,’ and what have you – with almost none ever verified, and passing them around on the Internet to potential buyers or their agents, asking them to “just sign,” “just sign”! In deed, what is even worse, they hardly ever have the foggiest idea of even what their PROPER function and duty is, or should be, as an intermediary in the modern Internet era of TOO MUCH information and data, but TOO LITTLE quality or genuine information and data!B. A MAJOR WAY IN WHICH THIS LACK OF KNOWLEDGE BY THE INTERMEDIARY IS MANIFESTEDQuite oddly enough, one of the major but most fundamental ways in which this woeful pervasive lack of knowledge and information of the fundamentals and proper procedures manifests itself on the part of the intermediaries, is the awesome lack of knowledge among them concerning even the basic purpose and proper function or duty which the modern intermediary is supposed to serve for the oil trader and in the marketplace. Most Internet intermediaries are NOT even aware of what EXACTLY that is!THE TRADITIONAL ROLE & FUNCTION OF THE INTERMEDIARYFirst, let us start with looking at the “traditional” role and function of the intermediary in the marketplace. This description of the duties and functions of a facilitator given by Sam Nelson, the author of a noted primer on oil trading that’s commonly used by many brokers and agents, best represents, perhaps, the conception of the traditional primary function of the intermediary in oil deals:”Facilitating a business [by a Facilitator] is an act of arranging business activities as contained in a contract and bringing two parties into an agreement towards the smooth implementation of a contract as defined by the contract procedures… The facilitator is the individual, or group of people, arranging business activities as contained in a contract and bringing two parties into a mutual agreement towards the smooth implementation of a contract as defined in the procedures of the contract… There are people who work as facilitators in different kinds of business transactions, for example, ‘Currency trading.’ “Nelson adds that, as a Facilitator on the seller’s side, for example, “the seller depends on you to find a reputable buyer. You, as the facilitator, become the hub for these deals. Honesty is required on your part. You can facilitate a deal as a buyer or seller’s facilitator but I will advise you not to be on both sides at the same time for the same deal. That will be an absolute greed.”Robert McAngus, the Chairman and CEO of the McAngus Group, a Marbella, Spain-based global conglomerate actively engaged in the business of primary commodities, including oil products, through its network of offices and partners in Africa, Europe, the Far and Middle East, and the Americas, gives his own description of the usual traditional role of the intermediary, this way: “a broker’s entire job is to help a petroleum company’s trading department find or sell oil and related products so that he will receive a commission when the deal comes together.”In other words, by traditional standards, the primary role and function of the intermediary in the so-called “secondary” market petroleum trading operations, is simply the “sourcing” function – that is, the job of finding the suppliers of the product and matching them with intending buyers, in return for which the sourcing broker or agent will receive commission payments for successfully completed deals.THE NEW PARADIGM SHIFT IN THE ROLE & FUNCTION OF THE INTERMEDIARYBut here’s the central point to be made here, however. And that is this: That this old, “traditional” role and function of the broker or the intermediary in crude oil and petroleum products deals have changed in this current era of the Internet – and in a big, big and drastic way! And anyone who operates in the oil trade industry today as a broker, agent or other intermediary without knowing, or understanding or recognizing this critical modern-era reality, or who continues to operate as though, as in the past, all that is required of him is just to find a seller and “match” him with a buyer, or vice versa, totally misses the mark as to his proper place or function today in the marketplace, or his true market value or worth.In deed, in this writer’s studied assessment, much of the problems and negative aspects (the so-called ‘dark side’) of the international commodities trading business that have often been primarily attributed to the role and involvement of the modern intermediaries’ in the business – the inability of most to successfully close deals or to make a commission, the involvement of many in scams and fake offers, etc – can be directly traced to this factor alone: namely, the failure on the part of the intermediary, whether knowingly or otherwise, to modify and adjust his business tactics and method of operation to align with this new “paradigm” shift of the current Internet era market place.I’LL SUM IT UP SIMPLY THIS WAY, IN A NUTSHELL: True, in the past, BEFORE the present-day business ethics of the computer/Internet-era, what the average traders viewed to be the more important need and service from an intermediary – and one about which, therefore, the trader primarily sought and employed the services of the intermediary for – was primarily to obtain trade leads and contact sources for business prospects. But in this present post-Internet era, however, what the average trader now primarily wants and needs from the broker or intermediary, is not so much the trade leads or contact sources. But, rather, he primarily needs and wants the broker/agent intermediary to get him trade leads or contact sources and information that are duly verified or verifiable. Or, to put it another way, the trader’s primary need and most vital interest in an intermediary today, is for the broker and intermediary to aid and assist him in verifying and doing DUE DILIGENCE on the trade leads and opportunities or contact sources that are now generally available in superabundance, whether online or offline.Jeffrey P. Graham, President of JPG Consulting, a Philadelphia-based international business consulting and research firm, makes that point rather quite clearly in his classic 1997 essay titled, “Evaluating Trade Leads.” Graham, who was one of the first to make that profound observation, states that with the coming of the Internet, the major issue and concern of international traders significantly became, NOT having too few or an insufficient number of trade leads on the buying or selling of a particular product or service, but having too many and too much of it. And that with that profound change, the central issue for the world traders became the ability and facility of traders – and the brokers, agents and intermediaries who work for them – to carry out good DUE DILIGENCE on the trade leads presented by or about a company or product, and being able to do competent evaluation on such company or product as to its genuineness and quality.Thirty years ago, Graham says (meaning before the Internet became a factor), there were far fewer companies doing business as traders and intermediaries, and, secondly, the task of finding out how credible a company was, was a simple matter of just checking the telex address and obtaining some bank references on the company.<br />However, Graham adds, all that has drastically changed – thanks, or no thanks, to the Internet!Graham sums up this view this way:”Until very recently, gaining access to reliable sources of trade leads was a very expensive and time-consuming proposition for many small and medium sized companies (SME’s). In the United States, [for example], the Department of Commerce was the sole purveyor of trade leads… companies paid a monthly subscription fee then in order to gain access to what was available, whether it was appropriate or not. [However], with the proliferation of trade lead sources available on the World Wide Web (WWW), access to trade leads is no longer a problem. What has not changed, however, is the time involved in handling trade leads.Enthusiastic proponents of the Internet will always tell anybody willing to suspend common sense that more is better. What is wrong with this concept… is the assumption that the additional information provided by the Internet can be easily assimilated into a business enterprise and made useful without any cost whatsoever; [or that], therefore, the proliferation of trade leads now available on the [Internet]… should translate into more and better opportunities for everybody. [The reality, however, has been that] Nothing could be further from the truth, because the real problem with trade leads, is that most of them are of questionable value.”Asserting that “a trade lead in 1997 means something quite different than it did in 1977,” Graham adds that:”The Internet presents troubling issues even for the most experienced international business people because of the enormous amount of misleading information which is pumped into the system; a system which is not yet ready to process this amount of information. One issue is, really, [about being able] to evaluate the company which posts the trade lead and this is now a very tedious process… Since 1993, when the browser technology really began to take off and the Internet began to seriously emerge as a marketplace, the changes have been staggering… It is not unusual for people who are just wishfully thinking, to write and post trade leads which are designed primarily to elicit responses. These ‘companies’ [put out]… what many call ‘trade leads’ but which almost always turn out to be worthless junk… Such postings can send companies on time consuming and very expensive fishing expeditions which yield no sales and have little potential for future business as well.”TRANSLATED: In short, the central point made by experts and keen students of modern trade history, is that the role and purpose of the intermediary in the Internet-era international commodities trading, have undergone some drastic, even staggering, fundamental change – a ‘paradigm shift” or change – from, say, the late 1980′s and early 1990′s to these days. In that previous era, a relatively few buying and selling trade leads existed which consisted really of just information posted on on-line bulletin boards and from the U.S. department of commerce trade publications. But by the mid 1990′s, with the rise of the World Wide Web, the Internet and Usenet gradually but steadily assumed more useful role for business purposes. The Internet soon emerged as a major and central marketplace itself, consequently making the need for, and expense of, subscribing to trade leads a thing of the past.But, in making the subscription to and expense of trade leads a thing of the past, the Internet brought about, however, a host of other big challenges of its own – it has made the task and process of evaluating the trade lead or opportunity that’s posted online considerably more difficult than it was, compared to the pre-Internet times of 30 years ago, such that today, while the sheer volume of trade leads and information available is gigantic, and the buying or selling of leads from around the world can be solicited at low-cost or practically for free, being able to evaluate the authenticity and actual worth and value of such information is the central task and challenge of the time.C. WHAT IS THE REAL AND PROPER ROLE OF THE GOOD INTERMEDIARY IN TODAY’S MARKET?In short, summed up very simply, the central point is that, in terms of the business needs and desires of today’s world traders, there has been a gradual but drastic “paradigm shift” or a major change, over the past two to three decades of transitioning to the Internet era, and hence, in what the average world trader wants and requires from their brokers and intermediaries and the Primary Duty of the Intermediary in Internet Oil Trading. Today, what they (the traders) principally want and desire from their intermediaries, is not so much obtaining some sheer “raw data” concerning any trade leads or contacts, or merely what the volume and “quantity” of trade leads or offers they’re provided is, since the average trader generally has access already to such material in overabundant supply. But, rather, what they want and desire most particularly, is “quality data,” meaning data that shall have already been properly vetted and verified, data for which a good deal of “due diligence” shall have already been done on.That is, long gone are the old days of the “traditional” role and function of the sourcing broker or agent when his primary role was only to obtain trade leads or offers about a product or business prospect and just try to “match” them with, or, in deed, more accurately stated, just ‘dump them on,’ a seller or buyer – without first verifying or authenticating them, or first doing even a minimal amount of due diligence on them as to their actual worth and legitimacy. For the credible or authentic buyer or seller today, that traditional approach will not suffice or be even remotely acceptable any more.BUT MOST AGENTS & INTERMEDIARIES TODAY FAIL TO FOLLOW THIS NEW PARADIGM ROLEYet, that profound new reality notwithstanding, that is precisely what many a sourcing broker and agent – in deed, the vast majority of them – who operate in the Internet crude oil and petroleum products trading business today, largely do: they merely go around dutifully but indiscriminately collecting and amassing SPA (Sales and Purchase Agreement) documents, ‘LOI,’ ‘ICPO,’ and ‘POP’ documents, and other copied similar documents, from any and every conceivable sources they can find on the Internet, and simply passing them over to any prospective buyers they can reach, virtually with nothing ever vetted or evaluated by them concerning the reliability of the information being peddled, or the bona fides of the providers or originators of the documents or the even actual existence, availability or authenticity of the product claimed. No DUE DILIGENCE ever done by the broker/agent intermediaries on the offers presented and represented in those “documents”! To the vast majority of these brokers and agents on the Internet, notorious for largely being uninformed and non-knowledgeably in the business, this is what and all they think is “trading.”!Frequently, the most that the Internet broker or agent (or trader) who sends in the offer would add, is that he or she would throw in some meaningless, worthless, self-serving statements such as: “This is an authentic seller.” “I can assure you this seller has excellent reputation and is reliable.” Some would even claim something like, “We just successfully concluded another deal like this with this seller.” Yet, as a rule, no shred of concrete evidence whatsoever, much less any proof, is ever provided by such broker or agent to substantiate or back up any of such statements and claims – and therefore still making them (i.e., the intermediary and the offer they might have presented) not only just as worthless in the eyes of any credible buyer viewing the offer, but additionally irritating and time-wasting to them, since virtually no credible buyer in the business would view such representations as worth even one dime, any way!Think of the image of the scornful “Joker Broker” role in the present-day international trading described by Kamal J. Southall, in his book on trade and financial fraud and the ‘Joker Broker.’ The image of individuals (call them brokers, agents, mandates, facilitators, etc) “who knowingly or unknowingly peddles and plies deals and products that, in the vast majority of instances, are non-existent, or badly defined… [and go] plying deals often involving a string of brokers from one end of the planet to another, and yet not a single one has verified the very existence of the goods at hand.”IN SUMBy and large, most unfortunately the modern Internet broker/agent intermediaries largely fail to provide the current market (i.e., the legitimate buyers and sellers in the industry) “what the market actually wants,” pure and simple. Namely, they woefully fail frequently to provide and serve the primary duty of the intermediary in Internet oil trading, to serve their Number #1 and most appropriate and most important function for the trader, which is, basically, to help do the essential DUE DILIGENCE on the trade leads or offers or information they provide or come across, before or when they pass them on to the trader, and to have fully evaluated and verified such material before hand as to their authenticity, reliability, and intrinsic worth and legitimacy.And the result? Predictably, largely as a result of such woeful mass failure to provide the current commodities market “what the market actually wants,” the average broker and agent today often invariably is unable to close any deals with any traders, month-after-month, even after years and years of doing the business. Or, worse still, partly because of this general failure on their part to legitimately make sales or legitimately earn any commission income, many of these brokers and agents often resort, wittingly or otherwise, to the act of defrauding and scamming other innocent traders and the peddling of fake offers.And what then might be the remedy for this?As a broker or agent today, if you wish to be able to make any progress and to close any deals with any credible traders, the first and foremost thing you should at the very least know, is what should be, and is, your most important and proper duty and function as an intermediary in this Internet era. And then, quickly get yourself back to that crucial business of serving that purpose and function for the traders. You had better got yourself back to serving what should be your Number #1 and most proper and valued function to traders’ and providing the current market (the legitimate buyers and sellers in the market) “what the market” of the present-era actually “wants.” Which is, in a word, to provide the traders trade leads, offers and information that you shall have properly evaluated, verified, and shall have subjected to the requisite due diligence as to their authenticity, reliability, and intrinsic worth and legitimacy, before you submit them to buyer (or a supplier, as the case may be). Or, to put it another way, be sure NEVER to provide any such material to traders UNLESS you’ve first done your proper due diligence on such material – since, in short, doing proper due diligence is really your principal job and value, your ONLY function, as a broker/agent intermediary! And if you do this – and ONLY if you follow this basic procedure in doing business – will you be able to see progress with credible buyers as they will be more inclined even to look at the offers you present or to consider them, and not just toss them in the proverbial waste paper basket outright, unconsidered and unread. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/the-primary-duty-of-the-intermediary-in-internet-oil-trading-and-refined-petroleum-product-deals,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Work-Life Balance Tips for Small Businesses</title> <link>https://tnsarms.info/work-life-balance-tips-for-small-businesses,html</link> <comments>https://tnsarms.info/work-life-balance-tips-for-small-businesses,html#comments</comments> <pubDate>Wed, 29 Mar 2023 12:24:29 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Small Business]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=57</guid> <description><![CDATA[People involved in small business get a bad rap for their workaholic ways. You know because you either know someone who is involved in small business or you are that person. Let’s look at some facts about small businesses in San Diego and then ways people involved in small business everywhere can a better create [...]]]></description> <content:encoded><![CDATA[<p> People involved in small business get a bad rap for their workaholic ways. You know because you either know someone who is involved in small business or you are that person. Let’s look at some facts about small businesses in San Diego and then ways people involved in small business everywhere can a better create work-life balance.According to the U.S. Small Business Administration, 99.9-percent of the 27.5 million businesses in the United States are considered small firms with fewer than 500 employees*. According to the San Diego Regional Chamber of Commerce, the majority of companies in San Diego County are small businesses with 50 employees or less. One out of every five small businesses in San Diego County are in the business services segment which includes consulting, engineering, accounting, research and management. The additional types of business segments in descending size order are wholesale trade, manufacturing / repair, transportation, consumer services, specialty construction, builders, retail, finance/real estate/insurance and an “other” segment (the unclassified small businesses in the county). In San Diego County, the average number of people employed by a small business is 7.3 people.Everyone related to small business – the owners, the employees, the people who cater to and support small businesses – here are three tips for more balance in your life:1. Schedule time off. Small business owners value the importance of sticking to a schedule and deadlines. Decide how much time you can schedule to relax, be social or spend time with family in the next week and also how much time you would ideally like to have for such activities in the future. Then, schedule time away from work. Maybe this upcoming week you can only dedicate one hour away from everything work related; block out that hour on your calendar immediately. Knowing that your ideal amount of time is two full weekdays per month, a small business owner can set aside those specific dates in February now. Once those days are on the schedule, they must be respected as if they are meetings with the most valuable client. Commit to taking the time off for the things that matter most outside of business and protect that scheduled time.2. Turn off the cell phone. This goes for small business owners and anyone who has ever thought about work outside of the workplace. Especially when spending time with others outside of working hours, turn off the distractions of business. By removing the distractions of phone calls, text messages, instant messages, e-mails and phone alerts for a short time, you can truly relish in your time away from the office.Do you (or the small business owner you know) feel anxiety rise up inside of you when you merely consider turning off your phone? What if you took up the challenge of turning your phone off for one hour next week? Maybe it’s turning off the phone for the hour you’ve scheduled for yourself and your family. Maybe you turn off your phone before you fall asleep or leave it off while you get ready in the morning. Another suggestion is to shut off your phone during your commute if you drive. Since you shouldn’t be on it if you are driving, turn it off and turn up your favorite tunes. Whenever you decide to turn off your phone, you are claiming that time for yourself, which is a crucial piece of the work-life balance equation.Once you’ve turned on your phone again and realized that your business or work hasn’t imploded or exploded, your anxiety will be less the next time you cut off this type of communication. And what if your business does start to implode or explode? If you are not the sole person in your business, then someone will get ahold of you through your significant other, neighbor, friend, coworker or someone will show up where you are to tell you. If you are the sole person in your business, find another business owner in the same situation and work out a trade where you ensure each other’s businesses don’t go awry. Which brings us to the next point.3. Appoint a second-in-command for when you are inaccessible. You will take time off whether it’s an hour next week or a full month next year, and you don’t want to worry about your work during that time. That would eliminate the balance. Select a second-in-command and let the person know in what circumstance they will be in charge and how to reach you if a true emergency arises. (You may want to clarify what you consider an emergency with this person.) Let everyone in your company and important vendors know who is in charge in your absence moving forward. That way if something comes up in the hour you are in a business meeting or at your child’s play or in the month you are on vacation abroad, all employees and important vendors will know who to go to. Your second-in-command acts like the gatekeeper to your time away and assesses when he or she needs to contact you. Finally, when setting up your away messages with the times and dates you will be out of pocket, list your second-in-command’s contact information. Your away message may be on your website, in your social media messages, in an e-mail bounce-back message, on your store’s door, and on the phones in your business. If you’d like that breath of fresh air without the worry, then take the steps needed to prevent work from finding you unnecessarily while you are claiming more life in your work-life balance.With the majority of businesses in United States and in San Diego County operating as small businesses, work-life balance is necessary to continue and grow. By scheduling time off, turning off the cell phone and choosing a second-in-command, you can protect and freely enjoy your time away from the small business you run, work for or support. Here’s to work-life balance in small businesses everywhere!* The U.S. Small Business Administration sources data from the Office of Advocacy estimates based on data from the U.S. Dept. of Commerce, Census Bureau, and trends from the U.S. Dept. of Labor, Bureau of Labor Statistics and Business Employment Dynamics. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/work-life-balance-tips-for-small-businesses,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Your Brand Is Your Personal “Package”</title> <link>https://tnsarms.info/your-brand-is-your-personal-package,html</link> <comments>https://tnsarms.info/your-brand-is-your-personal-package,html#comments</comments> <pubDate>Thu, 02 Feb 2023 09:03:56 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=55</guid> <description><![CDATA[What is a Brand? Webster defines a brand as a characteristic or distinctive kind of mark. In contemporary society, a brand is the essence of what people believe or think about you, your product, service or your company. Branding is that touchy-feely good stuff that translates into the way people feel about products and services. [...]]]></description> <content:encoded><![CDATA[<p> What is a Brand? Webster defines a brand as a characteristic or distinctive kind of mark. In contemporary society, a brand is the essence of what people believe or think about you, your product, service or your company. Branding is that touchy-feely good stuff that translates into the way people feel about products and services. There are also negative brands out there, but we won’t go there except to mention that strong brands can very quickly become negatives ones. Consider all the negative publicity about Mattel and all the flak around that brand with the lead paint issue.The brand is what keeps people returning. It makes them feel confident, secure, trusting, and cared for. It builds loyalty, constancy, allegiance, faithfulness and name recognition. So what does it mean to and for you?A brand can be mean different things to different people. One thing remains constant: the brand should be compelling, intriguing, engrossing, fascinating or interesting. If your brand cries BORING, DULL, TEDIOUS, HUMDRUM, STODGY or just plain BLAH, it is time to “transform” the brand.Building the brand will be the most important thing you do in 08. It will impact your business, your career, your family and your customers. You want to position yourself first and foremost in your customers’ or bosses’ eyes. That way when an opportunity arises, you and only you are the immediate consideration.The brand can do that for you. It is vital to realize that a brand is not a static thing. Just because your brand was great in 07 doesn’t mean it will have the same success in 08. A brand can become old, outdated, passé or even obsolete. Remember the Buggy Whip? I don’t either but it disappeared along with soon to be obsolete this like vinyl records (nor so the say).Consider brand recognition. Brands like Coca-Cola, Nike, GM, Apple and McDonald’s not only have instant recognition but they also have the capability to bring an image into focus. Visualize those brands. Not only do their brands represent a product but a feeling too.Some of the most compelling brands stay with us for a lifetime. Think back (I’m dating myself.) Bucky Beaver – Ipana tooth paste, Speedy – Alka Seltzer, roadside signs-Burma Shave, Smoky the Bear – Prevent Forest Fires. That’s what your brand should do for you. It should shift you to the forefront with the people that count. That way when it becomes time for a decision your name or your company’s name comes up first. If your brand accomplishes that, congratulations. Read no more. If not, it’s time to rejuvenate or reposition that brand.Evaluate the following points before you start building your strategy.1. Define your brand attributes. Brand attributes are like your skill sets. If I asked you to describe yourself in one word what would that word be? Strong, emotional, trustworthy, honest, sincere, reliable, friendly. That’s a brand.2. Start thinking in these terms to flesh out the essence of your brand. What one word do you want to be remembered by? Would I be interested in what you have to say? If not it’s time to rethink your core message. It’s also important to understand that building your brand is as much about your customer (boss or client) as it is about you. You need to provide what they need, not necessarily what you are selling.For example, you sell packaging (imagine that), doesn’t everyone? Does a potential customer need a new vendor? No way, but they need you right? So convince them that you are different and not just on price. Distill it down to what can you do for them that no one else can do.· Deliver on time (reliability)· Offer design assistance (creativity)· Take inventory (responsibility)· Help them sell more product (loyalty)· Reduce the number of SKU’s (efficiency)· Help them build their brand tooGet the picture?3. Promise yourself to use your brand with everything. The more you see your brand the more powerful it will become. The ultimate goal is instant brand recognition. If I say the word Microsoft, you have an immediate opinion that connotes both good and bad images. My point is that whether it’s good or bad, it’s instant acknowledgment that you know this brand.4. Use your brand to open doors, reinforce the doors that are already open through customer recognition. Get customer buy-in for your brand through testimonials and success stories. When other people do your talking for you that becomes your brand.5. Leverage your brand. Do you have a charity or special cause that you endorse? Volunteer and get active. You never know whom you might run into. Make sure it’s a cause you believe in and not one you have selected for the publicity. Ensure its okay to include your participation in all you promotional materials. Integrate these into your brand.6. Think brand in everything that you do. The average message needs to be seen or heard seven times before it’s even recognized. Consider the places where brand recognition comes into play. I’m not talking about the obvious places like TV, but the more subtle ways brands influence decisions or interests. Subtle brands are those that people really remember.7. All your promotional materials are mandatory branding items. Business cards, flyers, media kit, stationery, websites. The list goes on. Make sure to personalize it and use a photo or a catchy tag line like “Packaging Diva. People remember that stuff. It’s okay to have fun with it. Not all business is serious stuff. In fact, many CEO’s are now taking humor classes to learn to “lighten up” and “social networking” is becoming the next hot way to get your brand out there.Some other subtle branding techniques include your voice mail. Tell me what you do. I don’t care whether you are in the office or not. What are you are going to do for me to solve my problem (that’s why I am calling). Don’t forget to tell me the best way to reach you too. If you never answer the phone (a negative branding message), I’ll soon tire of leaving messages or become agitated that I cannot reach you.Insert your brand message into your SIG file too. You would be amazed at the number of people that just assume that you know who they are when they send you an E-mail. Be sure and check mine out at the end of the newsletter. I update it monthly with what is fresh, new and exciting.8. Promote your brand<br />This is fun. Promoting your brand is the best part of the process. Get out that horn and start tooting it. Don’t be shy. If you don’t promote yourself, who will? Write articles, give speeches, and get interviewed. Get OUT THERE. There are countless ways to soft sell yourself and your company in order to increase your visibility. Use them all.9. Don’t forget to build a network. I just joined Linked in and already I have close to 400 connections (as a colleague mentioned. I have an awesome packaging network). This is where you can live the brand everyday. Your brand should be clearly visible and identifiable in everything you write say or do. Your brand should continually evolve and crystallize the essence of your message. Think me, I, my, then take the next step. Who are you going to tell? Everyone.Make a list of every person you come in contact with, including friends and family and non-business activities. Think about how you interact with these people. Don’t they need to know about you? Did you remember your hairdresser/barber, vet, and cleaning lady? I’m not reaching here. All of these people know someone who needs to know about you. One can never tell where the next “connection” might come from.10. Who knows about your brand? So you have a great brand, now what? Who knows it? What are you going to do about it? What is your brand action plan and whom are you going to share it with? Ask yourself who should know this. How can I reach them? What makes my brand better than brand X? You do know who brand X is, right? If not, how can you differentiate yourself from them? Better get sleuthing. Investigate what is appealing in the competition and determine how your brand is superior.You need to continually coalesce, amalgamate, blend, consolidate, fuse, synthesize and unify your essence into a core message. The message should be consist and easily repeatable. You want people to remember you and to tell your story for you. When that happens, you become your brand evangelist. You know that you have a strong brand.A brand can be anything whether old or new. Build your brand by understanding your core attributes. Promote and leverage your brand every day in every conceivable way. Use the power of your brand at any opportunity. Plan your brand marketing campaign for 08. Tell everyone who you are. It doesn’t matter if you have the best brand out there if no one knows it. Make sure you a true to your brand; and for heaven’s sake never leave home without it.Wanted to know who or what I have branded lately? Email me back and ask what can you do for my brand too? </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/your-brand-is-your-personal-package,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Potential Reasons – Why Do Project Fail and How Project Managers Can Prevent?</title> <link>https://tnsarms.info/potential-reasons-why-do-project-fail-and-how-project-managers-can-prevent,html</link> <comments>https://tnsarms.info/potential-reasons-why-do-project-fail-and-how-project-managers-can-prevent,html#comments</comments> <pubDate>Wed, 25 Jan 2023 23:38:38 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=46</guid> <description><![CDATA[The principle aim of this article is to identify and explore multiple dimensions of project failures during the entire life of project execution. Many projects fail, especially IT projects. The only way that companies can get better at performing projects is by learning from projects they have carried out. There are small things which can [...]]]></description> <content:encoded><![CDATA[<p> The principle aim of this article is to identify and explore multiple dimensions of project failures during the entire life of project execution. Many projects fail, especially IT projects. The only way that companies can get better at performing projects is by learning from projects they have carried out. There are small things which can decide fate of project. These all in project management practice and research, has been to see it as a threat and as something that should, if possible, be neutralized, reduced and followed.IntroductionIn a perfect world every project would be “on time and within budget.” But reality (especially the proven statistics) tells a very different story. It’s not uncommon for projects to fail. Even if the budget and schedule are met, one must ask -Question – “Did the project deliver the results and quality we expected?” Answer to this question could be different in different perspective. There is no single method or organizational structure that can be used to manage projects to success. Project failure can happen in any organization and to any project.There are many reasons why projects (both simple and complex) fail; the number of reasons can be infinite and can fit into different phase of SDLC (Software Development Life Cycle), initiation through go live. Sometimes it’s out of the control of a project manager and/or the team members. Sometimes failure is controllable. Failed projects and people involved with the failure have some things in common. I have tried to draft few critical and most basic reasons based on my experience for project failure and may differ project to project.From outside view, it could be that all reason will roll up to project manager’s responsibility and accountability however from my perspective it should be collective responsibility.Here are the some of the common reasons why project fails – based on my experience.1. Incompetent Project ManagerFirst possible cause of project failure is the project manager. A project manager who helps steer the project in a timely fashion and provides sound, inspiring leadership can go a long way toward bringing about a successful project. Reasons like “an incompetent project manager” “project manager unwilling to make decisions,” “project problems ignored”, “poor management by the project leader,” “loss of control by the project manager,” and “the failure of the project manager to delegate”, “working as only as coordinator” are most important reason given for project failure.2. Less Involvement of Project ManagersThis is always a topic of debate for project managers: Should they just focus on pure project management activities such as reporting, cost and issue tracking, or should they also dive into ground-level review and design? There is no correct answer. Even the biggest project depends on the success of the smallest components. Every detail contains a seed that can mean the difference between success and failure. On relatively inexperienced teams, project managers must be involved in the details for key activities. This will help them have better control of the effort as well as provide true status of the project to stakeholders.3. Unavailability to Skilled ResourcesEvery project has some resource estimations before starting of the project and even every vendor submits key personnel details and profile as part of bidding process to acquire project. However picture is always opposite once project is awarded. Initial resource estimations and loading sheet handed over to project managers as part of sales hand over process but I have seen that project managers always struggle for right skilled resources hence it is necessary that leadership team should understand criticality and provide planned/skilled resources on time to avoid project delay or failure.4. Lack of Proper PlanningProject managers should have clear projects outcomes visibility and should involve himself./herself right from sales hand over as this phase is critical for project success. If you don’t have a clear focus at the earliest stage of the process/project, you are making things harder on yourself. This would lead to inappropriate estimations and half cooked planning.5. Lack of Management Support/Leadership AlignmentIt is important to ensure that the senior management remains fully engaged throughout the project life cycle. The involvement e.g. through project update sessions imply that they are willing to take appropriate actions to address issues raised by the project team, mitigate the project risks, provide leadership, thus contributing to the project success.6. Missing CommunicationCommunication plan plays very substantial role in project success or failure. Plan should contain stakeholder details I.e name, role, contact no. and email, project team details, escalation matrix and other dependent groups. Information distribution details (stakeholder, information detail, distribution methods, format and frequency) should be clearly defined in plan. To save your project from failure, project manager need to establish a clear communication channel.Effective communication within any organization is important to keep all your team members on the same page, avoid confusions and keep them motivated. By communicating with your team, project managers can develop an environment of trust, proactively kill conflicts, which would bring the best out of your team and eventually lead to a successful delivery of the project.7. Ignoring Change Management ProcessTake a second before your project starts to undergo significant changes, or even before you look for a technology solution. It’s critical to define your change management process steps. A firm understanding of change management principles will serve as a strong backbone for any change management plan. Change is inevitable, irrespective of the size of your project. Whether good or bad, it must be managed well to ensure the project continues without disruption. Every project must have a change control process, and every change request, however small, must go through it. The change’s impact should be documented, approved and presented to key stakeholders so that everyone understands its effect on quality, cost and schedule. The focal point of any leader tasked with change must be to align their team with the vision. Communication is a crucial component in ensuring every team member is on the same page.8. No Risk Management ProcessMany projects fail because there is no risk management process as an integral part of the project management process. I am not surprised because I have been on many projects where the risk log is created at the start of the project and then quietly parked, never to be seen again. Then guess what – a perfectly predictable situation arises which no one knows how to react to.It was in the risk log but no risk response was created so the predictable outcome is a less than optimal project. My own feeling based on my experience is that you ignore risk management in a project at your risk.9. Inadequate Quality AssuranceNow this is where the technicality comes in. Software projects often fail when no quality assurance activities are planned and no systematic activities are performed to evaluate the quality of development process or ultimate deliverables. This is because managers often fail to project appropriate reviews tests or checkpoints where quality can be verified. Code review is part of this (as defined in #20).10. Missing Project Management Tools/FrameworkSuccessful projects are based on a methodology or framework that includes project management tools. Right approach can help project managers to stay on top of the project and by using some reliable management tools; project managers can enhance the team’s productivity, can increase accuracy and save time by automating activities like task tracking and managing dependencies.A great number of unsuccessful project results from missing methodology and framework, which leads to inaccuracy and wasted time. There are numerous project management frameworks and methodologies (like Agile, Iterative) and they can support efficient delivery.11. Company/Project CultureCompany or project culture should not be supported with political environment. It should support competency, skill, professionalism and transparency. If it isn’t, team members will not be motivated to do their best. Basically, everyone involved must be participated in their part of the project to successfully complete it. Any actions which project managers take to move project execution from the political arena into an objective and analytical one will improve the project’s success. This involves managing and retaining the most highly skilled and productive people. Knowledge is money. It is job of project managers to manage and motivate so that project efforts will experience a zone of optimal performance throughout its life.12. Inappropriate PrioritizationWhile some work best on a small number of requirements, others are better suited to very complex projects with many decision-makers. But regardless of when it is done, before a requirement can be prioritized, project managers must consider why requirement is most important from a business standpoint and what would be the impact of this on overall system whether new requirement would add value to overall system or it will be overhead. Project managers should lead prioritization exercise along with all relevant stakeholders. There are a number of possible business considerations, including value, cost, risk, and improve customer experience, stakeholder agreement and urgency variables.13. Inaccurate Stakeholder AnalysisStakeholder Analysis is the first step and an important process that successful project managers use to win support from others. Managing stakeholders helps them to ensure that their projects succeed where others might fail. There are three steps to follow in Stakeholder Analysis. First, identify who your stakeholders are. Next, work out their power, influence and interest, so that you know who you should focus on. Finally, develop a good understanding of the most important stakeholders based on Power/Interest grid, so that you know how they are likely to respond, and how you can win their support which can lead project success.14. Use of Unfamiliar ToolsTools are definitely needed for project execution and success but unfamiliar tools may lead to chances of failure as well. Sometimes, it can cause many severe problems during project life cycle as the team has to deal with the learning curve of new tools along with usual project tasks and duties. Project managers should ensure that tools are not enforced on project team members, just to utilize for fulfillment of audit compliance unless tools adding some productivity and save some efforts.15. Change – Always saying “Yes’ to the CustomerMany behaviors can cause a project to fail, but accepting whatever the client says is sure to spell project doom. Initially, a stakeholder might appreciate your flexibility – but that will be overshadowed later by the impact of possible schedule slippage and unmet objectives.. Change is a major cause of project failure. Project specifications can be changed for several reasons: initial planning was not complete or thorough; Senior-level management changed the scope of the work; the client (if not upper-level management) changed the scope of the work; this isn’t to say that you should always tell customers “no.” If you do that, they’ll feel their concerns are not being addressed. Before you commit to something, perform due diligence and analyze the pros and cons of your decision.16. Bonding between Project Team MembersIt is the prime responsibility of project managers to unite the team members to achieve a common goal. The stages a team generally goes through are: forming, storming, norming, performing and adjourning. As a project manager, a good understanding of these stages would help in guiding a team from infancy to maturity which creates needed bonding.Things can easily go from good to bad very quickly if there is no unity between your team members. Consider a scenario in which all team members are moving in different directions. Could you expect a positive result to come out of this situation? There could be many reasons from personality differences to conflicting interests. All of them contribute towards taking you one step closer to project failure.17. Unrealistic ExpectationsAt the beginning of a project, it’s important to set realistic expectations for every member or stakeholders who are a part of the project. If the project kicks off without setting goals for individual team members, they are most likely to lose clarity and focus somewhere in the middle. Project managers must have one on one session with individual team members and help them understand their role in the project. If goals are set before the project is in full swing, the members would have a roadmap to follow that prevents them from derailing the project.18. Talking Through ProblemsCondensing bad news internally for long enough will only seed the explosion later on. It’s is fine to do for a limited period, but you will need to take some time to pull it out, examine it, feel it, and study it so you can find a way to re-channel it, or transmute it into another kind of energy. Quite often we face the dilemma of whether or not to deliver bad news to stakeholders. And too often we forget this truth: Clients have a vested interest in the success of the project. They have every right to know any development impacting the outcome of the initiative. You will end up having this heavy thing on your chest that will never move. You will never understand what it is about. The problem is that we believe that sharing problems will make us weak, and that stakeholders will start to judge us for our short-comings. Maybe they do. But stakeholders having higher interest who genuinely care about project and you very well know these people, will come out and help. Sharing helps you feel less burdened, because you now have less things on your mind. This will also allow you more space to put new thoughts, planning things better.19. Guesstimates – EffortsA “guess estimate,” also referred to as a “gut feel,” is based on personal intuition and past experience. But even the most strongly held conviction could be faulty. An inaccurate estimate can leave a project team slogging day and night to meet a deadline. The project might finally be delivered on time-but with a huge effort overrun. If time is pressing, use Function Point technique, Function Points are units of measure for functional size as defined within the IFPUG Functional Size Measurement (FSM) Method and it is the major global functional sizing methodology. Project Manager is responsible for accurate and re-estimation post sales hand over. If efforts guesstimated or not correctly estimated with appropriate tool then it definitely impacts one of all three critical project parameters- Cost, Scope, schedule.20. Avoiding Code ReviewsAssuming that testing will catch bugs or that defects are fixed faster when you know where code is breaking. You’ll only end up increasing the risk of schedule slippage as the inflow of defects rises during testing and the turnaround time for code fixes increases. Code review helps produce a stable, quality deliverable. Its focus is not only to catch code defects but also to look at critical dimensions that may not get caught during testing, such as code optimization and requirement coverage.21. Skipping PrototypingDefects can result from a misunderstanding of requirements and a misinterpretation of stated requirements. Even if requirements are well-documented, they must be validated for correct understanding. Only by a visual walkthrough can users spot the differences in what they expect and what’s being built. Feedback must be planned at various stages throughout a project to reduce risks. These feedback loops will help you spot gaps early and provide enough time for correction. A sketch, wireframe, mockup, and prototype are all unique ways to visually display the requirements of your project with varying levels of detail. Understanding that level of polished output each of these present will keep expectations aligned and communication clear between all the stakeholders.ConclusionThere could be many different, seemingly independent causes of project failure. However, it becomes clear that many of these causes are actually linked to project managers (which may differ project to project) and their way of execution. Past failure should not discourage project managers from future efforts. Past examples of IT project failures gives us the opportunity to point to the relevant lessons that can be derived from recognizing areas where IT projects is more likely to fail.Changing the project’s scope not only affects cost, but it also affects schedules and resource allocation. One way to overcome to all causes is that the various stakeholders and project team of the project should be included in a very thorough planning process, thereby maximizing the input from the various vested interests and broadening the understanding of the project manager and team members resulting in success rather than failure. An improvement in success rate of IT projects is possible by putting significantly more focus on general-management activities. With accurate planning, defined goals, clear assignments and effective communication, proactive managers can overcome those odds to master, even the most challenging project and also required support of leadership team which can help project managers to complete more projects on time, within the allocated budget and with expected benefits/outcomes. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/potential-reasons-why-do-project-fail-and-how-project-managers-can-prevent,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Defining the Audience For Your Health Care Online Marketing Campaigns</title> <link>https://tnsarms.info/defining-the-audience-for-your-health-care-online-marketing-campaigns,html</link> <comments>https://tnsarms.info/defining-the-audience-for-your-health-care-online-marketing-campaigns,html#comments</comments> <pubDate>Wed, 25 Jan 2023 16:22:56 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=44</guid> <description><![CDATA[Many health care organizations make a simple, but costly, mistake with their health care online marketing campaigns — failing to define a target audience. It’s just as important to define your audience with an online campaign as it is with print or direct mail marketing. Online advertising that attempts to reach everyone is a costly [...]]]></description> <content:encoded><![CDATA[<p> Many health care organizations make a simple, but costly, mistake with their health care online marketing campaigns — failing to define a target audience. It’s just as important to define your audience with an online campaign as it is with print or direct mail marketing. Online advertising that attempts to reach everyone is a costly way to produce little results.Luckily, there is an easy fix. With just a little planning, your health care organization can build incredibly successful marketing campaigns online by first simply determining the exact people you want to reach. This article looks at ways to zone in on a defined target audience to increase the success of your next campaign.Geographical LocationAre you a chiropractor in Seattle? Then marketing your chiropractic clinic to someone in Miami is a waste of your valuable resources. The first step to defining your audience is determining whether geographical location matters. For example, location does matter for our Seattle chiropractor, but would geographically targeting an audience be important for a pharmaceutical company promoting a new diabetes medication? Probably not. Determine whether geographical location matters to your specific situation before creating your online health care marketing campaigns.Visualize Your AudienceTake a moment to get a mental picture of your audience. By visualizing them, you make them real instead of just being scribbled notes on a notepad. An easy way to picture your ideal audience is to look at your past and current customers, considering who you enjoyed or benefited from working with most. Once you have a good mental picture, start making a list of their characteristics.Establish Problems, Needs, And WantsWhat are the problems, needs, and wants of your target audience? Knowing these three things can help you refine your ideal target audience. For example, if you’re a hospital emergency room, your target audience is people in dire need of fast, expert medical attention, so considering this information when deciding where and how to advertise can lead to achieving the best results. Make a list of the top ten problems, needs, and wants of your target audience and where they actively look to resolve them.Consider DemographicsConsider the demographics of your audience, including age, gender, marital status, education, job, income, family size, lifestyle, and interests. This offers another great way to zone in with your health care marketing campaigns. For example, your target could be 25 to 35 year old couples with small children and tight budgets or affluent seniors age 65 and older that enjoy an active lifestyle.Take A Look At Your OfferingsOnce you have really narrowed down your target audience, look at your offerings before creating your health care online marketing campaigns. Can you modify your services or products to better suit your audience? Would additional features be helpful to your audience? Address how you can make your offerings better for your target audience to best attract their attention.Now that you have your target audience and you’ve really refined your health care offerings, you’re in a great position to launch health care online marketing campaigns that effectively build your brand and increase your ROI and customer base. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/defining-the-audience-for-your-health-care-online-marketing-campaigns,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Home Health Care: For Your Convenience</title> <link>https://tnsarms.info/home-health-care-for-your-convenience,html</link> <comments>https://tnsarms.info/home-health-care-for-your-convenience,html#comments</comments> <pubDate>Wed, 25 Jan 2023 16:21:22 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tnsarms.info/?p=42</guid> <description><![CDATA[If you have ever heard of home health care, you probably realized that it could potentially be the best and most convenient option for you when it is time to take care of a parent or other adult who can no longer completely take care of himself or herself. This is something that happens to [...]]]></description> <content:encoded><![CDATA[<p> If you have ever heard of home health care, you probably realized that it could potentially be the best and most convenient option for you when it is time to take care of a parent or other adult who can no longer completely take care of himself or herself. This is something that happens to all of us at some point.Home health care goes by many other names as well. These include domiciliary care, social care, in-home care, and formal care. These are all essentially the same things, and in the following it a few paragraphs we look through what all of that specifically means when it comes to services.Home health care specifically deals with licensed professionals. These are licensed health care specialists who have gone through all of the regulated training sessions in order to be put on a list of people that can practice medicine. This is an important distinction because there are other types of care that do not require this license.Included in this short list of licensed healthcare professionals who can provide home health care are licensed nurses, social workers who have medical experience, physical therapists who have been through regulated courses, and dietitians. These people all have medical experience thus fit in this specific category that you are concerned with right now.This is in direct opposition to non-medical or custodial care. These are the type of people who come in and take care of the elderly more or for a social reason than a medical one. They are not licensed to do things with medication or specific medical devices, and so they have fee different function they perform at your home should you choose to hire them.There is the matter of why you would choose home health care in the first place. Mostly because, there is going to be a time when you have to either send someone to a nursing home or hospital. If this is not something you are interested in quite yet, home healthcare is a responsible alternative where everyone gets what they need.The cost of home health care is quite variable. Sometimes it could be quite a bit more expensive than the hospital or nursing home visit, while on the other hand, the money that you save from sending someone in your home may be to your financial advantage in the end.Home health care is definitely something you should consider for your family or loved ones, or something that they should consider for you if you are getting on in years. It will probably become more popular in the coming years as people are more interested in keeping their family around, rather than sending them away. </p>]]></content:encoded> <wfw:commentRss>https://tnsarms.info/home-health-care-for-your-convenience,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel></rss> If you would like to create a banner that links to this page (i.e. this validation result), do the following:
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