![[Valid RSS]](images/valid-rss-rogers.png "Valid RSS")
This is a valid RSS feed.
This feed is valid, but interoperability with the widest range of feed readers could be improved by implementing the following recommendations.
<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" > <channel> <title>tcjyims.info</title> <atom:link href="http://tcjyims.info/feed" rel="self" type="application/rss+xml" /> <link>https://tcjyims.info</link> <description></description> <lastBuildDate>Fri, 11 Aug 2023 02:44:45 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.1.3</generator> <item> <title>Responsibilities of Dental Office Management</title> <link>https://tcjyims.info/responsibilities-of-dental-office-management,html</link> <comments>https://tcjyims.info/responsibilities-of-dental-office-management,html#comments</comments> <pubDate>Tue, 04 Apr 2023 13:19:27 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[office management]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=63</guid> <description><![CDATA[Dental office management is not that much different from the management of any other business office. It takes someone with a lot of organizational skills and the drive to see things accomplished to run an office.Dental office management can be easily performed if the office supplies are organized and cataloged correctly. You can find many [...]]]></description> <content:encoded><![CDATA[<p> Dental office management is not that much different from the management of any other business office. It takes someone with a lot of organizational skills and the drive to see things accomplished to run an office.Dental office management can be easily performed if the office supplies are organized and cataloged correctly. You can find many different software programs that can help you to get your office supplies in shape. Once you have cataloged each item that is used in the office and entered the number of these items that you should always have in stock you will be ready to implement a program that allows the dental assistant to enter into the computer each time an item is used. The software program will automatically deduct the item from the list and leave the new number available on the shelf. The supply purchase order will be easy to make because you will look at the list of what you have and just order the correct number it will take to replenish your supply.Dental office management will also include the scheduling of employees and the day to day dealings with employees. You will be in charge of hiring and firing employees as they are needed. You will need to make certain that each employee knows their duties and is there to perform their duties when they are scheduled to be. If an employee cannot come into the office it will be your responsibility to find someone to fill the vacancy.Dental office management will also be responsible for the management of the reputation of the clinic. This will mean that anytime there is someone that has a negative comment about the office it will be your job to find out what disappointed the person and try to rectify the situation. Word of mouth can improve your patient numbers and word of mouth can cause the patient numbers to drop. Keeping a good reputation in the community is the number one way to maintain patients.You will be responsible for advertising of the dental office. You will do the online advertising and the offline advertising. You will make sure the listings in the phone directories are current and correct and you will maintain the websites and webpages.You will be responsible for the paying of the bills that the office incurs, such as supplies, electricity, gas, garbage pickup, payroll, taxes, and all of the incidentals that an office has to pay for on a monthly basis. The management can delegate some of these responsibilities to other employees, but it is best to keep a close eye on all accounts and make certain they are paid on time.You will be the dentist’s right hand, so to speak. The dentist can concentrate on the work they need to do only if they are not having to worry about their office and managing it. You will be someone they depend on and they will pay you handsomely for providing the services you do. </p><div class="mads-block"></div>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/responsibilities-of-dental-office-management,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Office Manager Training and Staff Development</title> <link>https://tcjyims.info/office-manager-training-and-staff-development,html</link> <comments>https://tcjyims.info/office-manager-training-and-staff-development,html#comments</comments> <pubDate>Tue, 04 Apr 2023 09:27:57 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[office management]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=61</guid> <description><![CDATA[A key figure in organising the training process in any office is the office manager.We consider here important areas to consider.There are, of course, the main areas for training such as Microsoft Office Specialist training; if staff are to have adequate speed and accuracy it is vital for them to know the more detailed functions [...]]]></description> <content:encoded><![CDATA[<p> A key figure in organising the training process in any office is the office manager.We consider here important areas to consider.There are, of course, the main areas for training such as Microsoft Office Specialist training; if staff are to have adequate speed and accuracy it is vital for them to know the more detailed functions and shortcuts built into Microsoft Office. If it is within the training budget it may be good to obtain training from an official Microsoft Academy with exam capability, so that final examination results can be globally recognised.If a member of staff is assigned financial responsibilities advanced level (Expert) MS Excel training will be most useful; if the company is an SME then training in Sage Accounting Software will be invaluable. The Office Manager will also need to understand this software where it is deployed.Secretarial staff may need specific training in the functions of a PA or secretary so that they learn the latest techniques for diary management etc. In this case there are good packages of training available, which include the above as well as typing, audio typing and Microsoft Office skills.Administrative assistants and related staff may benefit from a professionally developed Office Administration Course which also can be packaged with Microsoft Office training.If morale is a problem within the office and staff turnover seems to be increasing consideration should be given to performance enhancement course and motivational style training.However this is also where training for the office manager directly can be of benefit. A professionally developed Office Manager course will include sessions on staff motivation and training as well as practical sessions on coaching of more junior staff. If the Office Manager has these skills in house, informal coaching sessions can take place as and when they are needed to avoid waiting for budget and the right time to send someone on a course.The Office Manager therefore should not overlook his/her own training as this training can be leveraged to be passed through to more junior staff. If for instance the Manager has limited MS Office skills it is ideal to get trained up so that this knowledge can be coached down the line.It is important that the manager has good knowledge of the functional duties of each and every subordinate so that he/she is able to indicate a sound knowledge of the routine processes within the office environment concerned. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/office-manager-training-and-staff-development,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Office Management Training Opens Career Doors</title> <link>https://tcjyims.info/office-management-training-opens-career-doors,html</link> <comments>https://tcjyims.info/office-management-training-opens-career-doors,html#comments</comments> <pubDate>Tue, 04 Apr 2023 07:08:30 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[office management]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=59</guid> <description><![CDATA[Are you a natural leader? Do you possess excellent interpersonal skills? Can you handle stressful situations with ease? If so, consider office management training and begin your corporate climb.What Office Managers DoWhat type of job does office management training prepare you for? In a nutshell, office managers coordinate the support services that allow organizations to [...]]]></description> <content:encoded><![CDATA[<p> Are you a natural leader? Do you possess excellent interpersonal skills? Can you handle stressful situations with ease? If so, consider office management training and begin your corporate climb.What Office Managers DoWhat type of job does office management training prepare you for? In a nutshell, office managers coordinate the support services that allow organizations to operate efficiently. These services may include administration, conference planning and travel, information and data processing, mail, materials scheduling and distribution, parking, payroll, printing and reproduction, records management, secretarial and reception, security, telecommunications management, and personal property procurement, supply, and disposal.In order to effectively coordinate all these services and ensure a smoothly operating organization, office managers need good communication skills and the ability to establish working relationships with people ranging from other managers and supervisors to clerks and blue-collar workers. Office management training will help you develop such skills. In addition, soft skills needed include being analytical, decisive, detail-oriented, and flexible. They must also be skilled multitaskers, problem-solvers, and time managers.In small companies, one manager may oversee all support services. In larger organizations, first-line administrative services managers may report to mid-level managers who report to top-level managers.Office Management TrainingRegardless of the level of management to which you aspire, it’s important to undergo management training. First-line administrative services managers of secretarial, mailroom, and related support activities should pursue an associate degree in business or management. Managers of more complex services such as contract administration should attain more advanced management training, at least a bachelor’s degree in business, human resources, or finance. This management training curriculum may include courses in accounting, business law, business mathematics, computer applications, human resources, and office technology. A master’s degree in business administration or a related field is encouraged.Of course, formal management training is enhanced by office management experience. That’s why many managers are able to climb their organization’s ladder — they can acquire office management experience in various administrative positions before assuming first-line supervisory duties.Management Training Gets You HiredAccording to the U.S. Bureau of Labor Statistics, administrative services managers held about 268,000 jobs in 2004, and employment is projected to increase 9 to 17 percent through 2014. Median annual earnings of administrative services managers in May 2004 were $60,290, with the highest 10 percent earning more than $110,270.Increase your management marketability by pursuing the Certified Manager (CM) designation offered by the Institute of Certified Professional Managers of James Madison University. CM is a generalist certification for all types of managers, at all levels, in all fields. The CM program, which focuses on the application of practical skills and techniques, is composed of three modules: foundations of management, planning and organizing, and leading and controlling. Once you pass all three exams, you may use the Certified Manager title.Ready to get started? Management training awaits. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/office-management-training-opens-career-doors,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How Do I Get Visitors to My Site? (The Truth About SEO)</title> <link>https://tcjyims.info/how-do-i-get-visitors-to-my-site-the-truth-about-seo,html</link> <comments>https://tcjyims.info/how-do-i-get-visitors-to-my-site-the-truth-about-seo,html#comments</comments> <pubDate>Thu, 30 Mar 2023 12:11:58 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=57</guid> <description><![CDATA[Think of your site as a physical location. How would you get people to come and see you? Direct mail, newspapers, magazines, radio, TV, word of mouth, flyers, business cards, T-shirts, packaging, FaceBook, Twitter, email campaigns, banner ads on websites – traditional advertising works for websites too.Then there are those methods you can only use [...]]]></description> <content:encoded><![CDATA[<p> Think of your site as a physical location. How would you get people to come and see you? Direct mail, newspapers, magazines, radio, TV, word of mouth, flyers, business cards, T-shirts, packaging, FaceBook, Twitter, email campaigns, banner ads on websites – traditional advertising works for websites too.Then there are those methods you can only use for websites: click through advertising and search engine optimization (SEO). Click through advertising costs either by the ad, like traditional advertising, or by the click – each time someone clicks on your ad to get to your site, you pay. As with other advertising channels, the more people who are known to view the page where your ad resides, the more you pay. Ads can appear on various web sites, or at the top of search engine pages. The most popular pay per click app is Google AdWords. Click through advertising may be a good option for you.This article will focus on the other online only method: Search Engine Optimization (SEO). SEO is all about getting your site to the top of the list when someone does a search in Google, Bing/Yahoo or another search engine.Watch out for Snake OilMany claim that search engine optimization (getting your site to the top of that list) is science or magic or some other sort of mystery that only a few very special people have the brains to understand. – NOT TRUE! Effective search engine optimization is a lot of work. And it does take some technical knowledge. But the basics are just that – basic.The purpose of this article is to demystify SEO so that you can select an honest SEO firm. Or if you have a bit of tech savvy you can see that it’s not impossible for you to do on your own. And even for those of you who love to browse, but aren’t so comfortable with the technical details, there is a lot of the SEO job that you are more qualified to do (or at least supervise) than any SEO firm.How much SEO do you need? Is your site for your school and everybody who will ever want to find it on Google already knows it exists and will look it up by typing in “Peoria Middle School”? Then you need just the tiniest bit of SEO.Is your site for your family car dealership and the tri-state area sees Uncle Joe on TV every spring hopping up and down in a bunny suit inviting “y’all” to “come on down to the Kalamazoo Kia Kangaroo Sale”? Yours is not the only car dealer in town and when people search for car dealers they will probably type in something like “Kalamazoo cars” rather than “Kalamazoo Kia”, although if they really like Uncle Joe’s bunny suit, well you never can tell. This situation calls for a little SEO.Is your business is entirely online? Say you sell remanufactured camera parts that you refurbish in your garage nights and weekends. Then pull out all the stops. You need lots of SEO.Put Yourself in Google’s ShoesLook at SEO from the perspective of the search engines. What’s their objective? The same as yours: lots of visitors. How do they attract all these visitors? They put the most useful sites at the top of the search results list. How do they decide which sites are most useful? They look for the most popular ones.That’s right. SEO is not rocket science. It’s a popularity contest.So then, how do you make your site more popular? First let’s define popularity in search terms – links from other sites to your site. Think high school. Popularity equals friends. So you want lots of friends, and not just any friends, you want popular friends. But well, when push comes to shove, not so popular friends are better than no friends at all. Translation – friends equals links and you want lots of links, but not just any links. You want links from sites that have lots of other sites linking to them. And those sites should have lots of sites linking to them and so on and so on and so on. A link from CNN.com is going to get you a lot more popularity points than a link from your local newspaper website. But then a hundred links from so-so sites might be better than one link from CNN. It’s hard to tell.And that’s where the mystery/science SEO legend takes hold. The search engines are not going to tell you exactly how they rank pages. If they gave away all their secrets the cheaters would fake everything necessary to get to the top of the list.There is a subculture of SEO gurus who spend their entire lives trying to unravel the precise algorithms the major search engines use to rank pages. And then they figure out how to use that information to their advantage. It’s a trial and error process. Eventually they get sites to rank high. Then the major search engines catch on and tweak things a bit so the SEO gurus have to start over again. It’s a never ending game of tug of war.Not all these gurus are bad guys. Most are honest business people working to get the edge on the competition. But how much careful tweaking does your site really need? And how much money do you want to spend? It’s one of those diminishing returns things. Up to a point spending more time and money will yield a greater and greater ranking, and then, boom, a huge amount more will yield almost nothing.Is there anything to SEO besides links?Yes. KEYWORDS. These are the words and phrases that are typed into the search bar. In order for the search engines to find your site these keywords must be coded into almost every page on your site.The nitty grittyI am going to show you:<br />How to pick keywords and<br />Where to find sites willing to link to yours.<br />That’s it. That’s the gist of the whole SEO thing. No big mystery.KeywordsThese are the words (and/or phrases) that people type in the search bar when they are looking for sites like yours. They also tell the search engines that your site exists and what it is all about.You need to pick words that people will use to find your site, but that will yield few enough results that you are more likely to appear near the top of the list.Let’s use the example of Kalamazoo KIA. You don’t want to use “car” for a keyword. I tried that and Google gave me 4.9 billion results. What’s the likelihood that Kalamazoo Kia is going to be anywhere near the top of that list? Zero. Kia” would be better, but still too broad. “Kalamazoo cars”, “kalamazoo kia”, “michigan kia”, “kalamazoo new cars”, these would all yield a smaller pool of results. So how many keywords do you need? 10 or 15 is good. Too many gets us to that diminishing returns thing again. So I’ve thought up four words on my own and now my imagination has run out. What other words might potential Kalamazoo Kia customers type in? I can’t read minds, but I can find out. There is this cool tool, Google AdWords, and it is free. Once you register you can type in various keywords, “Kalamazoo Kia” for instance, and find out what related searches people have used and how popular those search terms are. Da! Da! – more useful key words. I found “kalamazoo kia dealerships”. After doing a Google search for “kalamazoo kia” I found out why it was necessary to add the “dealerships”. Kalamazoo has “kia’s” that are not even cars. Who’d a thunk?So you’ve got your key words. What do you do with them? Use them in your url (site name – <a target="_new" rel="nofollow" href="http://www.mykeywords.com">http://www.mykeywords.com</a> ), have your web designer add them to the title and description tags on your web pages, and use them liberally, but not too liberally throughout your site copy.Now that you have your keywords entered on your site pages, the search engines can categorize you by these keywords. Next you want to make sure that people searching for your category find you and not your competition.LinksYou want to be popular. You have got to get links. It’s time to pound the cyber pavement. SEO professionals can do this work for you but if you’re on a budget you can do most of the work yourself.Get listed in industry directories. If you are selling necklaces you could search for “jewelry directory”.Pursue reciprocal links. Look for sites that may be willing to link to your site, so long as you link to theirs. Continuing with the necklace example you would search for “jewelry add url”.If you have a physical location, get your site listed on local directory/yellow page type sites.Participate in industry forums, and if the forum allows, work a link to your site into your advice.If there are any events associated with your site, list them on online community calendars.Get an article, listing or mention about your site on the sites of any industry associations you belong to.Write a press release and submit it to free press release sites like freepressrelease.com.Try to get the sites that link to yours to use your keywords in their link.BAD – Click here to find out about refurbished camera parts.GOOD – Click here to find out about refurbished camera parts.Don’t hide from the search enginesDO have your web designer generate sitemap.xml and robots.txt files add them to your site. The search engines look for these files when they are trolling the internet for sites.Do NOT expect the search engines to find your keywords in the sections of your site that use: keyword links in images or javascript, frames/iframes, Flash or dynamic pages.Don’t make the search engines madPlaying dirty tricks, in an attempt to make your site appear popular, can get you blacklisted. Yep, the Search engines will turn their heads and pretend you don’t exist. You will not appear anywhere in the listings. If this happens you can appeal but your chances are not good. Your best hope if you are blacklisted is to start over with a brand new site.So what are these dirty tricks? Some are simple, and some are complicated, but make sure your SEO firm doesn’t do any of them. They include repeating your keywords multiple times, keyword stuffing (hiding keywords by making the text the same color as the background), using keywords that don’t relate to your site’s content, automated programs that generate fake links just to make you look popular, robots that create zillions of pages for your site that are really just copies of your existing pages with a few changes here and there, to make you look important and popular. There are many others, but generally speaking, anything that attempts to make you look more popular than you really are is bad.Putting SEO to workLet’s go back to our 3 examples from the beginning of this article. How do we apply SEO to each one?Peoria Middle School – a few keywords – “peoria school” “peoria middle school” and for those who can’t seem to get it right “peoria intermediate school” should do it. That way people who look you up on Google rather than by typing in your url <a target="_new" rel="nofollow" href="http://www.peoriamiddleschool.com">http://www.peoriamiddleschool.com</a> will be able to find you.Kalamazoo Kia- most of your potential customers already know who you are. They’re “either looking for a new car or a new KIA car. They’re looking for deals, pictures of the latest models, or they want your phone number or customer service hours. There aren’t too many car dealers in town so you are popular among car dealers by default – not too much need to worry about links. You’ll need your keywords. Then you can list with the “local directory” sites and the car dealer and KIA directories. Are you participating in this year’s food drive? Make an announcement on your local online community calendars. A couple of popularity points won’t kill you but you don’t have to work too hard.Cal’s Re-engineered camera parts – you are a needle in a haystack. You need all the help you can get. You’ll need keywords of course. And a comprehensive linking campaign. You might not have much money to spend on an SEO firm so you must work like the tortoise: slow and steady. Do a few press releases, check out all the industry sites and camera buff sites and organizations. Respond on forums – become an expert. Find some reciprocal links. Get listed in directories. Do a little bit everyday. Eventually you will become known to those who are looking for refurbished camera parts.Who can help me get the job done?Help! You said SEO wasn’t rocket science. This is getting complicated. I can’t do this all on my own – who will help?Well it’s not rocket science and it’s not magic; neither is styling hair, but you won’t find me anywhere near anyone’s head with a pair of scissors. SEO does require specialized knowledge. If you have that knowledge, great, you can do this on your own if you choose, but for those who don’t the purpose of this article to get you to understand the basics, show you which parts you can do on your own (I can’t cut my own hair, but I do wash and brush it every day), and to help you find an honest vendor for the rest.SEO firm – as long as they have access to the back end of your site they can do it all for you. Refer to this article and ask questions. Make sure the firm is above board.Web designer – Your web designer should be able to put your keywords into your pages and create and upload your sitemap.xml and robots.txt files. Beyond that their ability and willingness to help with SEO will vary greatly. You may prefer a web designer who specializes or one that does it all.What you can do on your own if you choose – you know your business/project better than your web designer or SEO firm. You are in a better position than they are to figure out your keywords and to determine which sites you want to link back to yours. You can also do a lot of the leg work if you choose – contacting sites and asking for links, writing press releases, making announcements on community calendars, participating in forum discussions, etc.If you do all of the above, tailored to your specific situation of course, you will be ahead of the SEO game. Use common sense. Spend the time and money you need, but don’t go overboard and reach the point of diminishing returns. And remember, SEO takes time to yield results. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/how-do-i-get-visitors-to-my-site-the-truth-about-seo,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>There is an excessive amount of traffic coming from your Region.</title> <link>https://tcjyims.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html</link> <comments>https://tcjyims.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html#comments</comments> <pubDate>Wed, 29 Mar 2023 17:52:58 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Internet Marketing]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=55</guid> <description><![CDATA[#EANF#]]></description> <content:encoded><![CDATA[<p>#EANF#</p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/there-is-an-excessive-amount-of-traffic-coming-from-your-region,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Twelve Things You Should Know to Save on Computer Software</title> <link>https://tcjyims.info/twelve-things-you-should-know-to-save-on-computer-software,html</link> <comments>https://tcjyims.info/twelve-things-you-should-know-to-save-on-computer-software,html#comments</comments> <pubDate>Wed, 29 Mar 2023 17:27:59 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=53</guid> <description><![CDATA[Do you want to get quality software at a reasonable price? Whether you work at home or just need good software for your personal computer, you are faced with an almost endless selection of computer software. Sorting through the options can sometimes be a major task. However, if you want to get good, quality software [...]]]></description> <content:encoded><![CDATA[<p> Do you want to get quality software at a reasonable price? Whether you work at home or just need good software for your personal computer, you are faced with an almost endless selection of computer software. Sorting through the options can sometimes be a major task. However, if you want to get good, quality software there are several things that you can do that will save you money and headaches.With the arrival of online marketing, you have more choices than ever. There are a large number of reputable software companies that sell software at significant savings. With a little homework and thought on your part, you can get good quality software that will accomplish your specific task.<br />In order to save both time and money on computer software, here is a list of twelve things you should do.1. First, make sure you know as closely as possible the exact task you want your software to accomplish. The more specific you are the better. For example, do you want a very general word processing program to write occasional letters or a more sophisticated word processing software program to run the marketing for your business?2. Check out the minimum requirements necessary to run the software. You want to make sure it will run on your computer equipment. You should find out how much memory the program takes, what operating systems it will run on and how much disk space is required. Is there any other computer accessory required to use the software?3. Talk to friends and associates that have used the specific type of software you’re searching for. Ask them where they got the software, how much they paid, how long they’ve used the program, what type of guarantee came with the program, etc. If you have a task, which involves a deadline, like a payroll program, ask them how they were able to get answers to their questions and how long did it take.4. Search the Internet for reviews on the software. Look at user groups or bulletin boards to see what users are saying about the software. For example, if you’re looking at the QuickBooks business program, type in “QuickBooks Software Review” to locate review information about the program.5. You should always test the software program before you purchase it. Many reputable companies will allow you to download their software and test it out before you buy. Take advantage of the opportunity to test the program. Enter some data, print some reports, and give the program a real workout. Try as many options as possible. Don’t always follow set procedures. Try to experiment on your own. You want to know what the software does in a real world setting. You want to know what happens when you make a mistake.6. If the software provides support, you should think of a question about the program that may not be too obvious and ask support for help. You’re much better off to try out support before you truly need help than to wait until you’re in a “must have help” situation. See how long it takes to get an answer. Check out how clear the response is. Ask yourself, “Did this completely resolve the problem for me?”7. Check out the software warranty and company guarantees. A software company that stands behind their program will usually guarantee their products for a specific period of time. You should get at least a 30-day money back guarantee after purchasing the product. A 90-180 day guarantee is better. Usually, the longer the product warranty, the better the software.8. Find out how often the company provides updates to their software. Check out the cost for getting the updates. For example, many companies will include updates for a specific period of time with the purchase price of the software. Companies that actively listen to their users update their software. If a computer program has not been updated for a long time, you probably won’t get further updates.9. If you get a “Freeware” software program, you need to know four things:<br />First, freeware is a software program that does not cost you any money. That means you will not be able to receive support from the author. You are basically on your own. Sometimes that is good. However, if you have a time sensitive task and run into a software problem, free software may not be your best option. If you miss a deadline and have to pay a penalty of some type, that free software isn’t so cheap after all.Second, many times freeware is an “introductory” version of a program. That means you may still have to pay for the “complete” program or the ability to use all the program options.Third, if there is no charge for a program, the program may include software options that gather information about you, your computer, your surfing habits, etc. and then return this information to the company via the Internet. This is sometimes referred to as “Spyware” and can cause some real problems with your computer. When you use a program to eliminate the spyware on your computer, your “free” software program may no longer work.Finally, if you are fairly computer literate, have no specific deadlines and know that a freeware program does not contain spyware, then, a freeware computer program can be a great bargain.10. If you get a “Shareware” software program you need to know three things: First, shareware is a software program that lets you try it out before you buy it. The author is “sharing” the program with you. If the computer shareware program does what you want it to do, then the author expects you to pay for it.Many shareware programs allow you to use the program for a set period of time. After that period of time, the program (or at least some of the program options) will not continue to work. Don’t make the mistake of entering a lot of important data and then decide you “don’t want to pay” for the program. You could be left high and dry.Finally, some shareware programs will continue to operate regardless of how long you use them. If you come to rely on a shareware computer program, it is wise to pay the author the nominal fee they usually request. This will help the author continue to develop and enhance the program. Besides, you’ll probably get support and help from the author if you need it.11. Beware of companies that send you unsolicited emails offering “name brand” computer software at huge discounts. These are often overseas companies selling “illegal” software. You will not get support, but you could get a letter from the company’s lawyer telling you that you’re using a pirated copy of their software. Some people have even reported giving their credit card information to purchase these “great bargains” only to learn weeks later, they had paid for software they never got.12. Last but not least, always order your computer software from a reputable online company. You’ll experience the best service, the best warranty and the best computer products available. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/twelve-things-you-should-know-to-save-on-computer-software,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Why to Trade in Binary Options? Top 6 Reasons</title> <link>https://tcjyims.info/why-to-trade-in-binary-options-top-6-reasons,html</link> <comments>https://tcjyims.info/why-to-trade-in-binary-options-top-6-reasons,html#comments</comments> <pubDate>Wed, 29 Mar 2023 15:54:10 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=51</guid> <description><![CDATA[Making money online is difficult. No one can show even one single business that runs without risks. Quality of living is improving but at the cost of higher expenses. On the contrary however, income possibilities remain bottlenecked. People look for fast methods to earn money. While some experts say that there is no such thing [...]]]></description> <content:encoded><![CDATA[<p> Making money online is difficult. No one can show even one single business that runs without risks. Quality of living is improving but at the cost of higher expenses. On the contrary however, income possibilities remain bottlenecked. People look for fast methods to earn money. While some experts say that there is no such thing as fast money, some people still manage to make money faster than others. What is their secret? Some people have exceptional talents that they harness to reach the top of money-making chain. For others, the journey seems never-ending. However, there is a way out. There is a method that will allow you to earn money quickly but that involves risk.Binary Options trading is one area that everyone with a minimum risk appetite can explore to earn that extra cash flow which will allow them to fulfill their dreams. Compared to FOREX Trading, Commodity Trading, Stock Trading etc., Binary Options is new. This form of online trading was introduced to general public in 2008 but today, it is a multi-trillion dollar industry where thousands of traders make more money in a single day compared to what people with a day job would make in a month!Yes, there are risks and the greatest threat is that of losing money. Incorrect trades can lead to disastrous losses but such losses can be minimized with proper training and knowledge. Understanding the market extremely challenging and no one in this world can say with confidence that he or she knows the market inside out! But those equipped with knowledge and analytical skills can minimize the risks. This article here will not cover any form of training but will tell you top 6 reasons why you should trade in binary options.6 Reasons to Trade Binary Options<br />Calculated Risks: Unlike FOREX, commodity or stock trading, trading in Binary Options allows traders to work with predefined risk-reward ratio. Even before a trader opens a trade, he or she will know how much money he or she will make in case of a winning trade or how much will be lost in case of a losing trade. Specific trading tools are available where traders can define the amount of risk they want to take. In other words, they can allocate the loss percentage in they lose their trades. If they actually lose, the options broker will only deduct the predefined loss from the actual trading amounts and refund the remaining amounts to the traders. This is not available with any other form of trading.<br />Fastest Trading: Only in Binary Options can a trader complete a trade in a time frame as low as 30 seconds. There are only a handful of brokers such as Banc de Swiss that allow 30 seconds trading. Other brokers will offer a minimum trading time frame of 60 seconds. 60 seconds still remains fastest trading when compared to FOREX, commodity or stock trading.<br />24/7 Trading Opportunity: Traders can trade in Binary Options market for 24 hours a day, 7 days a week. So, people with day jobs can actually trade during night or weekends. This flexibility is not available with other forms of trading.<br />There is no Buying or Selling Involved: Unlike other forms of trading, traders do not need to buy or sell anything. Traders simply need to guess the direction in which the price of an underlying asset will move. If the predictions turn out to be correct, traders win or they lose.<br />Very Small Initial Deposit: Unlike other forms of trading, Binary Options trading requires very little initial deposit. Some brokers will allow traders to start trading with just $100. Standard however is $250, which is still very low compared to FOREX, commodity or stock trading.<br />Trade from Anywhere in this World: All option brokers in market offer state-of-the-art online trading platforms that can be accessed from anywhere in the world. Traders will only need a desktop or laptop with an active internet connection to access their online account and they can trade from anywhere they wish. Even better, many brokers have introduced mobile trading platforms so that traders can trade using their smartphones and tablets even when they are traveling.<br />But remember, trading in Binary Options can be a risky affair and you can lose your money. So, it is always essential that you learn how to trade. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/why-to-trade-in-binary-options-top-6-reasons,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>This Week in Small Business</title> <link>https://tcjyims.info/this-week-in-small-business,html</link> <comments>https://tcjyims.info/this-week-in-small-business,html#comments</comments> <pubDate>Wed, 29 Mar 2023 12:30:01 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Small Business]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=48</guid> <description><![CDATA[Since 1994, I’ve been running my own small business (it’s a consulting firm that helps clients with customer relationship management). In the early years, the best way to get information was by reading a few self-help business books and visiting a couple of Web sites once in a while. Now it seems as if there [...]]]></description> <content:encoded><![CDATA[<p> Since 1994, I’ve been running my own small business (it’s a consulting firm that helps clients with customer relationship management). In the early years, the best way to get information was by reading a few self-help business books and visiting a couple of Web sites once in a while. Now it seems as if there are a million Web sites and books and experts all trying to tell me how to succeed. And another million bloggers and pundits interpreting the daily political, economic and cultural news and events that affect my company.What small-business owner has the time to sort through all of this stuff? Well, now that The New York Times has enlisted me as a blogger, I guess I do. I’m going spend the time each week and summarize everything that’s happening that affects my business. I’m going to highlight the best commentary from smart people who will help me understand these events. I’ll add a few of my own comments. This exercise, I hope, will help me run my business better. Perhaps it will help yours, too.Welcome to Dashboard.STILL A BUYER’S MARKET A big job-creating program that was part of the last year’s stimulus bill is expiring soon, which could mean even more people will be unemployed. “The federal program has helped employ nearly 130,000 adults and has paid for nearly an equal number of summer jobs for young people, according to an analysis by the Center for Budget and Policy Priorities, a liberal policy institute in Washington.” But wait… a new report by the Conference Board says that online job demand has increased by 30 percent (that’s a million jobs) since the official “end” of the recession in June 2009. Even so, it looks as if unemployment is going to stay high for a while.IT’S OVER, I TELL YOU While many were busy watching the premiere of “Dancing With the Stars” (dude, that Palin girl can move!), the government announced that the recession ended in June 2009. Don’t believe it? Neither does Steve King, a researcher who argues that for many small businesses, the recession is… not over. Back in August, Mr. King wrote about the “2 Speed Economy,” explaining that bigger companies were recovering faster than smaller ones (funny, he reached this conclusion even without visiting my company). He is now forecasting that “the small-business economy will emerge from recession by the end of this year and start to grow early next year.”HERE’S ANOTHER BAILOUT Maybe we should stop whining about China all the time. One recent report listed 25 American products that rely on huge protective trade tariffs just to survive. (Hey! That’s the jacket I wore to every high school dance on slide No. 8.) I bet these business owners aren’t complaining about the government.HEALTH CARE OVERHAUL MOVES FORWARD Some key provisions of the health care plan have kicked in. NPR has an interesting interview transcript that reviews the changes for both individuals and businesses. You might want to point your employees to this summary of the bill, too. Many business owners are still grumbling about higher premiums. Meanwhile, a new poll says the new bill doesn’t go far enough.NEED A TICKET? The Phillies clinched the National League East this week, which means I’m going to be paying big for playoff tickets. This report in the Harvard Business Review gives some tips on getting great ticket prices. Oh, and it helps business owners like me figure out their own pricing challenges, too. It’s useful, but do you really think a prof from Harvard is going to out-negotiate a scalper from South Philly?SMALL-BUSINESS POLITICS Just before the Congressional recess, the small-business jobs bill was signed into law, offering incentives for banks to loan and tax breaks for businesses buying equipment. Some tax guys are gushing over it. And remember the old saying about rain being good for the farmers? This guy says the bill is too. Me? I think it’s a gimmick.LEAVE ‘EM LAUGHING Where do you want to spend your advertising dollars? With the recession behind us, a new report says that “most retailers are planning to increase spending on Internet and mobile channels over the next 12 months. In addition, most retailers are planning to advertise more aggressively during the 2010 holiday shopping season.” Don’t want to waste more money on ads? Then according to a new product by this sales training coach all you need to do is make your customers laugh more.FEELING SICK? I’m keeping my eye on a proposed law in New York City that could, if successful, affect businesses around the country. “The bill would require businesses to provide employees up to 72 hours, or nine days, a year of sick leave. For a business with fewer than 20 workers, the maximum number of paid sick leave hours would be 40, or five days.” The costs for small businesses could be huge.TECHNOLOGY SPENDING Happily for my business, a new survey from the tech distributor CDW predicts that information technology spending by small businesses is on the rise. Thirty-six percent of the small businesses that took part in the survey said they planned to purchase new computer hardware within the next six months and 51 percent of small businesses planned to purchase new software in the next six months. Thank you, Microsoft, for making Windows 7 and forcing the entire world to upgrade.A NEW MARKET FOR MY PRODUCTS? Sometimes we all need to be reminded of the big picture. Scientists say they have found a new earthlike planet pretty nearby. Much like Los Angeles this past week, temperatures can be as hot as 160 degrees (or as frigid as 25 degrees below zero) but in between – in the land of constant sunrise – it would be “shirt-sleeve weather,” said a co-discoverer, Steven Vogt, of the University of California, Santa Cruz.NEW THOUGHTS ON STARTING UP What’s the outlook for people looking to start a business? A new Wharton article outlines the challenges and the hot sectors. Leonard Lodish, a Wharton marketing professor, says there has been a shift: “In 2006 and 2007 it was much easier to get funding if you had a good idea and a good track record. Now you need to demonstrate that you have a business model that really works.” The best positioned industries, apparently, are those that have continued to attract investment dollars, notably green technology and renewable energy as well as Internet-related businesses. Before launching that new venture, you may want to check out this new report on some of the worst celebrity business owners. I’ve been out for a while – any messages from Heidi Fleiss?MOODY’S JUMPS IN This week, the credit-rating giant Moody’s announced its own Web site to provide more information specifically to small-business owners. The site “features small-business news and economic analysis and timely articles. A variety of recent credit and economic data is also available, ranging from auto and retail sales data to daily foreign exchange and mortgage rates.”HE’S OUR GUY Representative Todd Platts, a Pennsylvania Republican, won a “Guardian of Small Business” award from the National Federation of Independent Businesses for his support of small-business legislation in the 111th Congress. Congressman Platts was awarded the award during the 110th Congress, as well. But before you get too excited, the N.F.I.B. is presenting “Guardian awards to 202 U.S. representatives who voted favorably on key small-business issues at least 70 percent of the time during the 111th Congress.” It’s like my children’s T-Ball league – almost everyone’s a winner!A QUICKER WAY FOR US TO PAY At the TechCrunch conference in San Francisco, PayPal announced a new way to make deposits using “mobile pictures.” The new app will allow a user to take a picture of the front and back of a check with your iPhone camera, and it will be added to your PayPal balance. Great, here’s my first entry. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/this-week-in-small-business,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Building a Case for Brand Identity</title> <link>https://tcjyims.info/building-a-case-for-brand-identity,html</link> <comments>https://tcjyims.info/building-a-case-for-brand-identity,html#comments</comments> <pubDate>Thu, 02 Feb 2023 09:06:00 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=46</guid> <description><![CDATA[The key to creative and effective branding of any program, product, service or institution is finding the right positioning–to drive the advertising and other marketing tools. It doesn’t have to be complicated or weird. In fact, if it’s good and effective, it’s simple and will follow this “Rule of consumers”–”You are what you appear to [...]]]></description> <content:encoded><![CDATA[<p> The key to creative and effective branding of any program, product, service or institution is finding the right positioning–to drive the advertising and other marketing tools. It doesn’t have to be complicated or weird. In fact, if it’s good and effective, it’s simple and will follow this “Rule of consumers”–”You are what you appear to be.” This position, or ‘brand’ is really an identity (not in your mind but in your audience’s)–a way people can sort through all the confusing information and summarize what they think about something.What do you get with a brand identity?Over the last 25 years we have come to learn that the development of a brand identity is much more than a mere benchmark denoting successful arrival in business, or its evolution and growth. A clearly defined and easily recognized identity has, in fact, become a critical success factor in today’s highly competitive business environment.Just to lay some “groundwork”, here are ten reasons why doing so can have a strategically important effect on your bottom line.o It’s easier to know who you are, which means:o It’s easier to know what you do. (Helps develop goals)o It’s easier to know how to do it. (Helps with implementation)o Less energy is expended overall. (Creates efficiency in communications)o Team building occurs naturally when staff can identify with a common symbol, common language and therefore common goals. (Sports uniforms are a good example. Every player feels like a part of the group.)o You can match your image to your clients needs or view of his business. (A simple matter of “give’em what they want.”)o With a clearly defined identity you communicate more efficiently with your customers, and they remember you more easily. (Memorability is easier when everybody clearly knows who you are.)o Enhancements in the overall quality of your product or service. (Consistency always counts.)o Benefits and unique qualities of your business are communicated more clearly to your clients thereby increasing sales. (Marketing tool)o Helps set identifiable standards of quality in your product or service. Helps with a sense of reliability by developing a “brand identity.” (Brand names are trusted.)So, what is a brand anyway?As we begin the process of making recommendations for developing a brand identity let’s talk about what we really mean by “brand.” What is it, why does it work, how does it work and who makes it work.Philip Durbrow, vice chairman of the international design firm of Frankfurt Balkind Partners, recalls, “When I first started working in branding, it became obvious that there were no clear universal definitions of key words like marketing, strategy, identity, image and brand. I’ve developed specific definitions so that we are clear on what we are talking about. Fuzzy words yield fuzzy thinking and fuzzy brands.”Some DefinitionsThere is very little consistency in people’s understanding, or usage, of brand terminology. For clarity, we offer the following definitions:A Product: is something that is produced to function and exists in reality.A Brand: has meaning beyond functionality and exists in peoples minds.Product Quality: has major influence on Brand Qualities.Brand Qualities: are the thoughts, feelings, associations and expectations created by a Brand Identity.Brand Identity: is the way in which a brand is expressed visually and verbally.Branding: is viewing every customer related activity as part of the branding process and managing it accordingly. Everything a company does that affects its customer, affects the value of its brand.Marketing: means making it easy and motivating people to buy your product–through product design, pricing, packaging, distribution, advertising, etc.Brand Marketing: is pushing beyond product benefits to fulfill a strategic core promise. It means looking past the tangible to the intangible, accommodating buyers’ practical needs while resonating with their deeper feelings.Brand Strategy: means deciding which brands are going to be used to deliver which products and services to which customers. (This may involve usage of global brands, umbrella brands, megabrands, subbrands, flanker brands, brand extensions and brand families.)Brand Equity: is the present value of the future combined purchases that are a result of the preference created, or the premium paid, for a brand’s products.Why do we want a brand?All brands start by speaking to the needs and aspirations of an audience. The aspiration is the brand identity: that’s a projection of how the brand wishes to be perceived by its target audience (as opposed to the brand image, which is the way the brand is, currently perceived).Knowledge and appreciation of this core concept will allow the steward of the brand to develop the mission, build and nurture the market, maintain the brand philosophy, strategy, overall look and feel of the brand and, of course, the logo. What is the audience going to be satisfied with or disappointed by with the message coming from the brand? What is going to help build a strong brand identity (what would weaken it)? How can the aspirations for the brand identity be reached?Who’s Minding the Store?The brand steward, usually senior executive from the parent company, must protect and cultivate the immutable core of the brand (about 50%) in order to ensure that the brand remains strong. The steward manages the part of the brand that must remain fluid (the remaining 50%) in order to keep the brand relevant and exciting. Typically we see a freshness and evolution in the brand’s advertising and packaging, that’s the part of the brand that is constantly evolving. The steward is responsible for overseeing the advertising agency’s efforts to promote the brand, to develop brand segmentation internally (that is, the sub-brands) and to direct the packaging of branded products. The overall responsibility of the brand steward is to keep the brand on course and profitable.Companies that have broad, strong brand recognition can diversify through their sub-brands more than narrowly focused companies. For instance, Brit Richard Branson, a courageous babyboomer, started his first business in 1968 at the age of sixteen and has cultivated companies in the entertainment area ever since under the umbrella, Virgin Group (www.virgin.com). First came Virgin Records. Ten years later Branson branched out to form Virgin Atlantic Airways, then a year later added Virgin Holidays. Two years after that Virgin expanded to include Virgin Airship & Balloon Company, Virgin Publishing and Virgin Hotels, among others. Branson, a highly visible and consistently strong leader, is the very essence of pioneer spirit and innovation. Consumers ‘get’ virgin’s abstract brand identity because Virgin’s broad target audience identifies with Branson and all he stands for: unencumbered global vision and maverick style. He is a self-proclaimed Virgin for life.Durbrow offers this wisdom, “There is no long-term advantage to having a brand image that is greater or lesser than the brand really is. If the image is greater than the reality, people will be disappointed whenever they encounter the brand. If the image is less than the reality, the company will never benefit from all its hard work, i.e., the brand won’t command a premium or create a preference for the company’s branded products.”The Brand As AssetWhen included on the balance sheet, the brand’s equity is an intangible asset like good will. Its value brightens the parent company’s fiscal picture: this is one big reason why companies are eager to develop strong brands. An enhanced financial picture allows the parent company to generate revenue, grow and expand. The brand, which is structured to be easily separated from the parent company, may be sold. The brand may be segmented to increase the market by creating sub-brands which appeal to more specific consumer needs, further increasing the value of the brand.In the long term, it’s the brand’s core message that must be honored. All the strong brands–CocaCola, Nike, Calvin Klein, to name a few–give the impression of unswerving confidence, through their billion dollar advertising campaigns. This is exactly the kind of motivational leadership our emotionally charged culture craves. “The branding statement has to be honest, relevant. For example, the Coke brand is the value of constancy. The contour bottle and Spencerian script are promises that the Coke you’ll have in Thailand is the same as the Coke you’ll have in Oakland. The challenge for us is always to find ways to make something change and stay the same.” People have a strong emotional attachment to CocaCola–it’s something they grew up with. Coke is a part of the history of America. Waterbury adds, “The CocaCola headquarters and museum in Atlanta are a testament to excellent management of a global brand: A brand that makes a personal connection for almost everyone.”How Brand is Different from ProductMany organizations use the term “Product Manager” interchangeably with “Brand Manager.” While most of us could think through the semantic difference between a “product” and a “brand,” it seems that (with a few exceptions) the two concepts become indistinguishable when it comes to their management. This confusion may explain in part why there are so few brands and so many products.The product is defined by its form and function, what it is and what it does. The product is physical attributes, such as price, performance, ease of use, design and style. What a product is can be relatively easily communicated, rapidly changed and effected in the short term using a number of tools: just add a new ingredient or change the shape of the packaging and you have a new product or, at least, a different one. A good product/ marketing strategist is one who can distill a large amount of data about the consumer, the market, his competition, distribution, and boil it down to the few essential premises that will form the backbone of a focused marketing plan. He should be able to distill these premises even further to write an effective communication strategy which, as any honest advertising person will tell you, must be based on a single minded selling proposition. This ability to distill facts down to their simple essence presupposes an excellent knowledge and understanding of the product’s consumer or end-user and buyer.The brand is almost the opposite on all points. Whereas the product has a form, the brand does not have a physical embodiment: It is merely a promise, a covenant with the customer. Some say that the “logo is the brand”… but this isn’t so. A logo is meaningless if it does not communicate the brand’s covenant with the consumer. And, whereas communication of a product’s physical attributes is straightforward and fast, communication of brand values is inherently circuitous and slow. Like the character of an individual, brand character is most difficult to communicate proactively: The individual cannot tell what his character is; the observer must figure it out for himself… an indirect communications process which requires time and absolute consistency. And, contrary to product communication which is best based on one single minded forceful proposition, brand character, like the character of a person, becomes better defined as it gains in complexity. Lastly, whereas the product manager must gain a superior knowledge of his consumer to be effective, the brand manager’s success is in great part based on a thorough knowledge of the idiosyncrasies and the values professed by his company and its long term corporate players, i.e., its top management. </p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/building-a-case-for-brand-identity,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Search Results</title> <link>https://tcjyims.info/search-results-2,html</link> <comments>https://tcjyims.info/search-results-2,html#comments</comments> <pubDate>Wed, 25 Jan 2023 20:00:04 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <guid isPermaLink="false">http://tcjyims.info/?p=44</guid> <description><![CDATA[#EANF#]]></description> <content:encoded><![CDATA[<p>#EANF#</p>]]></content:encoded> <wfw:commentRss>https://tcjyims.info/search-results-2,html/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel></rss> If you would like to create a banner that links to this page (i.e. this validation result), do the following:
Download the "valid RSS" banner.
Upload the image to your own server. (This step is important. Please do not link directly to the image on this server.)
Add this HTML to your page (change the image src attribute if necessary):
If you would like to create a text link instead, here is the URL you can use:
http://www.feedvalidator.org/check.cgi?url=https%3A//tcjyims.info/feed
