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... ights can you glean from Scott and Neil?</itunes:summary>
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<itunes:keywords>Family Owned</itunes:keywords>
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<?xml version="1.0" encoding="utf-8" ?><rss version="2.0" xml:base="http://www.midmarket.org/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"> <channel> <title>Midmarket Radio</title><description>We interview midmarket CEOs, experts and thought leaders to benefit the middle market. Here is a listing of guests on the radio. </description><link>http://www.midmarket.org/</link><atom:link rel="self" href="http://www.midmarket.org/feeds/midmarketradio/itunes" /><language>en-US</language><category>Midmarket Radio</category><image><url>http://www.midmarket.org/sites/default/files/MidmarketRADIO_140_pixels_wide.png</url><title>Midmarket Radio</title><link>http://www.midmarket.org/</link><description>The Hub for Midsize Companies, Vendors, Capital Providers and Influencers Worldwide</description><width>142</width><height>128</height></image><copyright>(c) The Midmarket Institute 2016</copyright><managingEditor>[email protected] (Ram Iyer)</managingEditor><webMaster>[email protected] (Ram Iyer)</webMaster><pubDate>Thu, 11 Aug 2016 08:18:16 -0400</pubDate><lastBuildDate>Thu, 11 Aug 2016 12:57:34 -0400</lastBuildDate><itunes:subtitle>For Midsize Companies, Vendors, Advisors, Capital Providers and Influencers Worldwide</itunes:subtitle><itunes:summary>We interview midmarket CEOs, executives, experts, thought leaders, capital providers and vendors to benefit the middle market. </itunes:summary><itunes:category text="Business"><itunes:category text="Business News" /><itunes:category text="Management & Marketing" /></itunes:category><itunes:category text="Education"><itunes:category text="Training" /></itunes:category><itunes:category text="Government & Organizations"><itunes:category text="Local" /><itunes:category text="National" /></itunes:category><itunes:category text="Science & Medicine"><itunes:category text="Social Sciences" /></itunes:category><itunes:category text="Technology"><itunes:category text="Tech News" /></itunes:category><itunes:keywords>midmarket, middle market, mid-market, SMB, SME, midmarketradio, ramiyer, iyer, midmarketinstitute, ceo, business owner,ramviyer,</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/1500x1500_Radio.png" /><itunes:author>Ram Iyer</itunes:author><itunes:explicit>no</itunes:explicit><itunes:owner><itunes:email>[email protected]</itunes:email><itunes:name>Ram Iyer</itunes:name></itunes:owner> <item> <title>15 - Developing a Pool of Vocationally Skilled Talent</title><link>http://www.midmarket.org/midmarketradio/scottshaw</link><description>There is a serious vocational skill shortage in midmarket companies.&nbsp; Whether you are a manufacturing company or a services company with vocational technicians, there&rsquo;s a shortage.&nbsp; The shortage is a making of our society and the lack of attention from bureaucrats and politicians.&nbsp; Companies with jobs requiring vocational skills have more jobs openings than qualified candidates to fill them.&nbsp; If your company is seeking employees with vocational skills, learn about different ways you might attract employees.&nbsp; The new face of manufacturing and vocational skills is clean and high-tech.&nbsp; What insights can you glean from Scott and Neil?</description> <enclosure url="http://www.midmarket.org/sites/default/files/15%2BScott%2BShaw%2BLincoln%2BTech%2BNeil%2BMcGill%2B2016.mp3" length="38640601" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/15%2BScott%2BShaw%2BLincoln%2BTech%2BNeil%2BMcGill%2B2016.mp3</guid><pubDate>Thu, 14 Jul 2016 13:05 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>15 - Developing a Pool of Vocationally Skilled Talent</itunes:subtitle><itunes:summary>There is a serious vocational skill shortage in midmarket companies.&nbsp; Whether you are a manufacturing company or a services company with vocational technicians, there&rsquo;s a shortage.&nbsp; The shortage is a making of our society and the lack of attention from bureaucrats and politicians.&nbsp; Companies with jobs requiring vocational skills have more jobs openings than qualified candidates to fill them.&nbsp; If your company is seeking employees with vocational skills, learn about different ways you might attract employees.&nbsp; The new face of manufacturing and vocational skills is clean and high-tech.&nbsp; What insights can you glean from Scott and Neil?</itunes:summary><itunes:duration>40:15</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Scott%20Shaw_0.jpg" /></item><item> <title>14 - Building and Scaling Midmarket Company in Small Metro</title><link>http://www.midmarket.org/midmarketradio/aaronhoughton</link><description>Listen to Aaron Houghton, founder of iContact on how to scale a company while located in a smaller market.&nbsp; Aaron and his co-founder brought in professionals who enabled them to scale the company and eventually sell it for $169million.&nbsp; Also, listen to Aaron discuss his latest company that enables small and midsize companies to pool their customers and market a range of services to them &ndash; expand scale and scope to compete with the big companies.&nbsp;</description> <enclosure url="http://www.midmarket.org/sites/default/files/14%2BAaron%2BHoughton%2BFounder%2BiContact%2Band%2BBoostSuite%2B2016.mp3" length="36590875" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/14%2BAaron%2BHoughton%2BFounder%2BiContact%2Band%2BBoostSuite%2B2016.mp3</guid><pubDate>Thu, 16 Jun 2016 10:02 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>14 - Building and Scaling Midmarket Company in Small Metro</itunes:subtitle><itunes:summary>Listen to Aaron Houghton, founder of iContact on how to scale a company while located in a smaller market.&nbsp; Aaron and his co-founder brought in professionals who enabled them to scale the company and eventually sell it for $169million.&nbsp; Also, listen to Aaron discuss his latest company that enables small and midsize companies to pool their customers and market a range of services to them &ndash; expand scale and scope to compete with the big companies.&nbsp;</itunes:summary><itunes:duration>38:07</itunes:duration><itunes:keywords>Private/Partnership</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Aaron%20Houghton%20iContact_0.jpg" /></item><item> <title>13 - Competing with Google on Local Search - How Yelp Does it</title><link>http://www.midmarket.org/midmarketradio/peterhancock</link><description>Listen to the national head of sales for Yelp on how they compete with giants Google, Bing and Yahoo using customer-generated local content; learn how they segment the market into small, medium and national companies and sell to each of them differently; and, how they use partner offerings to constantly enhance the value to their customers.&nbsp; Can you too adapt your offerings to target and create sticky customers?&nbsp; Yelp is a midmarket company &ndash; compared to Google and Bing &ndash; and sells to small and medium and large national companies.</description> <enclosure url="http://www.midmarket.org/sites/default/files/13%2BPeter%2BHancock%2BNational%2BHead%2Bof%2BSales%2BYelp.mp3" length="49180644" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/13%2BPeter%2BHancock%2BNational%2BHead%2Bof%2BSales%2BYelp.mp3</guid><pubDate>Thu, 04 Aug 2016 06:50 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>13 - Competing with Google on Local Search - How Yelp Does it</itunes:subtitle><itunes:summary>Listen to the national head of sales for Yelp on how they compete with giants Google, Bing and Yahoo using customer-generated local content; learn how they segment the market into small, medium and national companies and sell to each of them differently; and, how they use partner offerings to constantly enhance the value to their customers.&nbsp; Can you too adapt your offerings to target and create sticky customers?&nbsp; Yelp is a midmarket company &ndash; compared to Google and Bing &ndash; and sells to small and medium and large national companies.</itunes:summary><itunes:duration>51:14</itunes:duration><itunes:keywords>Public</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Peter%20Hancock%20Yelp.jpg" /></item><item> <title>12 - Build Your Business Brand or be a No-name!?!?</title><link>http://www.midmarket.org/midmarketradio/juliecole</link><description>Every business has a brand, whether you explicitly acknowledge it or not.&nbsp; Every brand appreciates (or depreciates) with with every action you take - positively or negatively.&nbsp; Listen to this lively discussion with Julie Cole, co-founder of Mabel's Labels on how enhancing the company's brand helped the business and fetched them a higher sale price when they sold the business.&nbsp; Strap on your seat belts and let's go for a chat across the northern border to Toronto with Canadian Supermom Julie Cole.</description> <enclosure url="http://www.midmarket.org/sites/default/files/Julie%2BCole%2BMabels%2BLabels%2B-%2BThe%2BImportance%2Bof%2BYour%2BBusiness%2BBrand%2BJul%2B2016.mp3" length="41269552" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Julie%2BCole%2BMabels%2BLabels%2B-%2BThe%2BImportance%2Bof%2BYour%2BBusiness%2BBrand%2BJul%2B2016.mp3</guid><pubDate>Mon, 25 Jul 2016 06:27 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>12 - Build Your Business Brand or be a No-name!?!?</itunes:subtitle><itunes:summary>Every business has a brand, whether you explicitly acknowledge it or not.&nbsp; Every brand appreciates (or depreciates) with with every action you take - positively or negatively.&nbsp; Listen to this lively discussion with Julie Cole, co-founder of Mabel's Labels on how enhancing the company's brand helped the business and fetched them a higher sale price when they sold the business.&nbsp; Strap on your seat belts and let's go for a chat across the northern border to Toronto with Canadian Supermom Julie Cole.</itunes:summary><itunes:duration>42:59</itunes:duration><itunes:keywords>Family Owned, Employee owned, Private/Partnership</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/julie-cole.png" /></item><item> <title>11 - Finding Niches in Mature Markets, Craig Dubitsky Hello Products</title><link>http://www.midmarket.org/midmarketradio/craigdubitsky</link><description>How many companies do you know that start out wanting to make &lsquo;people-friendly products&rsquo; in a mature segment like toothpaste and mouthwash? How does a company enter, carve out a niche and create such a buzz (without a marketing agency) that it is now in major stores including WalMart, Target and Walgreens?&nbsp;We are going to be speaking with Craig Dubitsky, who founded Hello.&nbsp;He was a founding member of METHOD products (liquid soap, etc.), the spherical lip balm maker EOS Products Craig was named by AdAge as one of the&nbsp;50 Most Creative People of 2014; eatbigfish named hello as one of the Challenger Brands to Watch two years running.&nbsp;</description> <enclosure url="http://www.midmarket.org/sites/default/files/11%2B%2BFinding%2BNiches%2Bin%2BMature%2BMarkets%2B%2BCraig%2BDubitzky%2B%2BHello%2BProducts.mp3" length="44626633" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/11%2B%2BFinding%2BNiches%2Bin%2BMature%2BMarkets%2B%2BCraig%2BDubitzky%2B%2BHello%2BProducts.mp3</guid><pubDate>Fri, 15 Jul 2016 17:37 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>11 - Finding Niches in Mature Markets, Craig Dubitsky Hello Products</itunes:subtitle><itunes:summary>How many companies do you know that start out wanting to make &lsquo;people-friendly products&rsquo; in a mature segment like toothpaste and mouthwash? How does a company enter, carve out a niche and create such a buzz (without a marketing agency) that it is now in major stores including WalMart, Target and Walgreens?&nbsp;We are going to be speaking with Craig Dubitsky, who founded Hello.&nbsp;He was a founding member of METHOD products (liquid soap, etc.), the spherical lip balm maker EOS Products Craig was named by AdAge as one of the&nbsp;50 Most Creative People of 2014; eatbigfish named hello as one of the Challenger Brands to Watch two years running.&nbsp;</itunes:summary><itunes:duration>46:29</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/CRAIG%20DUBITSKY%20Hello%20Products%20Photo.jpg" /></item><item> <title>10 - Creating ‘Forever Customers’ and Predictable Revenues</title><link>http://www.midmarket.org/node/32386</link><description>The marketplace is changing, business models are changing and everybody is looking for predictable revenues.&nbsp; Can you really have such a thing as a &lsquo;forever customer&rsquo;?&nbsp; Well, there is a way, and many companies are embracing this model.&nbsp; Could your business model (where in the value chain you monetize your customers, and how much) be morphed into one where you have predictable revenues and 'forever customers&rsquo;?&nbsp; Is this the new way of doing business that you must embrace? Listen to Robbie Baxter, author of the MEMBERSHIP ECONOMY and learn how you can gain &lsquo;forever customers&rsquo; and more predictable revenues.</description> <enclosure url="http://www.midmarket.org/sites/default/files/Forever%2BCustomers%2Band%2Bthe%2BMembership%2BModel%2Bwith%2BRobbie%2BBaxter%2B2016%2B%2810%29.mp3" length="62194937" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Forever%2BCustomers%2Band%2Bthe%2BMembership%2BModel%2Bwith%2BRobbie%2BBaxter%2B2016%2B%2810%29.mp3</guid><pubDate>Sun, 10 Jul 2016 17:33 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>10 - Creating ‘Forever Customers’ and Predictable Revenues</itunes:subtitle><itunes:summary>The marketplace is changing, business models are changing and everybody is looking for predictable revenues.&nbsp; Can you really have such a thing as a &lsquo;forever customer&rsquo;?&nbsp; Well, there is a way, and many companies are embracing this model.&nbsp; Could your business model (where in the value chain you monetize your customers, and how much) be morphed into one where you have predictable revenues and 'forever customers&rsquo;?&nbsp; Is this the new way of doing business that you must embrace? Listen to Robbie Baxter, author of the MEMBERSHIP ECONOMY and learn how you can gain &lsquo;forever customers&rsquo; and more predictable revenues.</itunes:summary><itunes:duration>64:47</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Baxter%20portrait%20grey%20hi%20res.jpeg" /></item><item> <title>9 - Re-imagining manufacturing – The New Face of American Manufacturing - DeSimone, Carbon3D</title><link>http://www.midmarket.org/node/32352</link><description>Listen to Joe & Phil DeSimone discuss how they took Joe&rsquo;s passion for science, and experience in building companies to identify a market opportunity.&nbsp; Learn how one talk by a leading competitor convinced them that the market opportunity was HUGE.&nbsp; Hear about how they set goals that immediately differentiated them from the rest of the industry.&nbsp; Their machines enable manufacturing of small lot sizes in various locations, making manufacturing location less relevant to the supply chain.&nbsp; Explore if having academics on your team could better help you manage multigenerational teams.</description> <enclosure url="http://www.midmarket.org/sites/default/files/9%2B-%2BJoe%2Band%2BPhil%2BDeSimone%2BCarbon3D%2BJun%2B2016.mp3" length="58954680" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/9%2B-%2BJoe%2Band%2BPhil%2BDeSimone%2BCarbon3D%2BJun%2B2016.mp3</guid><pubDate>Mon, 27 Jun 2016 10:03 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>9 - Re-imagining manufacturing – The New Face of American Manufacturing - DeSimone, Carbon3D</itunes:subtitle><itunes:summary>Listen to Joe & Phil DeSimone discuss how they took Joe&rsquo;s passion for science, and experience in building companies to identify a market opportunity.&nbsp; Learn how one talk by a leading competitor convinced them that the market opportunity was HUGE.&nbsp; Hear about how they set goals that immediately differentiated them from the rest of the industry.&nbsp; Their machines enable manufacturing of small lot sizes in various locations, making manufacturing location less relevant to the supply chain.&nbsp; Explore if having academics on your team could better help you manage multigenerational teams.</itunes:summary><itunes:duration>61:25</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/joseph-desimone_carbon3D_1200x675.jpg" /></item><item> <title>8 - Attracting & Retaining Talent in a Services Company - Ben Kirshner, CEO, EliteSEM</title><link>http://www.midmarket.org/node/32350</link><description>Attracting, retaining and motivating employees in a services business is essential for success.&nbsp; If the employees are millennials, it is all the more difficult.&nbsp; Learn how the best place to work at, according to Entrepreneur Magazine, has spectacularly low churn and high satisfaction.&nbsp; Learn how they avoid using recruiters, and instead use their culture to attract potential employees; and use clear values and a unique interviewing process to hire the right people.&nbsp;&nbsp;</description> <enclosure url="http://www.midmarket.org/sites/default/files/8%2B-%2BBen%2BKirshner%2C%2BEliteSEM%2BJune%2B2016.mp3" length="55156825" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/8%2B-%2BBen%2BKirshner%2C%2BEliteSEM%2BJune%2B2016.mp3</guid><pubDate>Mon, 27 Jun 2016 00:59 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>8 - Attracting & Retaining Talent in a Services Company - Ben Kirshner, CEO, EliteSEM</itunes:subtitle><itunes:summary>Attracting, retaining and motivating employees in a services business is essential for success.&nbsp; If the employees are millennials, it is all the more difficult.&nbsp; Learn how the best place to work at, according to Entrepreneur Magazine, has spectacularly low churn and high satisfaction.&nbsp; Learn how they avoid using recruiters, and instead use their culture to attract potential employees; and use clear values and a unique interviewing process to hire the right people.&nbsp;&nbsp;</itunes:summary><itunes:duration>57:27</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/elite-sem_ben-kirshner.jpg" /></item><item> <title>7 - Competing With Large Public Companies - Mannington Mills PART 2</title><link>http://www.midmarket.org/midmarketradio/keithcampbell2</link><description>Keith Campbell is the Chairman of Mannington Mills, headquartered in Salem, New Jersey.&nbsp; It was founded in 1915 and just celebrated its centennial.&nbsp; Listen to how Mannington deals with big competitors like Berkshire Hathaway, Armstrong and Shaw.&nbsp; Hear about the thinking on acquiring a British company that made Mannington the largest company in the luxury vinyl tile segment in the United States.&nbsp; Keith discusses how they are building factories in America while also leveraging Chinese manufacturing and protecting intellectual property.&nbsp; Keith also discusses a best practice of leveraging an outside board of directors to constantly bring fresh outside perspective.&nbsp; How can your company become more successful from listening to Keith?</description> <enclosure url="http://www.midmarket.org/sites/default/files/Keith%2BCampbell%2BMannington%2BMills%2BPART%2BTWO%2BJune%2B2%2B2016.mp3" length="35004778" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Keith%2BCampbell%2BMannington%2BMills%2BPART%2BTWO%2BJune%2B2%2B2016.mp3</guid><pubDate>Thu, 02 Jun 2016 00:36 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>7 - Competing With Large Public Companies - Mannington Mills PART 2</itunes:subtitle><itunes:summary>Keith Campbell is the Chairman of Mannington Mills, headquartered in Salem, New Jersey.&nbsp; It was founded in 1915 and just celebrated its centennial.&nbsp; Listen to how Mannington deals with big competitors like Berkshire Hathaway, Armstrong and Shaw.&nbsp; Hear about the thinking on acquiring a British company that made Mannington the largest company in the luxury vinyl tile segment in the United States.&nbsp; Keith discusses how they are building factories in America while also leveraging Chinese manufacturing and protecting intellectual property.&nbsp; Keith also discusses a best practice of leveraging an outside board of directors to constantly bring fresh outside perspective.&nbsp; How can your company become more successful from listening to Keith?</itunes:summary><itunes:duration>36:28</itunes:duration><itunes:keywords>Family Owned</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Keith%2BCampbell%2Bphoto2.jpg" /></item><item> <title>7 - Running A 100-Year Old Family-Owned Company - Mannington Mills - PART 1</title><link>http://www.midmarket.org/midmarketradio/keithcampbell</link><description>Keith Campbell is the Chairman of Mannington Mills, headquartered in Salem, New Jersey.&nbsp; It was founded in 1915 and just celebrated its centennial &ndash; watch Centennial video: https://www.youtube.com/watch?v=EB1tFsC3pJk.&nbsp; Keith is the fourth generation leader of the family business that is moving into the fifth generation.&nbsp; The business has been steadily growing against such well-known competitors as Armstrong, Shaw and Berkshire.&nbsp; Listen to how has successfully grown the company and kept it within the family.&nbsp; Listen to Mannington&rsquo;s values that have helped attract outside talent and make international acquisitions.&nbsp; Learn how Mannington hires experienced people who tend to work at Mannington for decades.&nbsp; Could applying some of Mannington&rsquo;s ideas make your business more successful?</description> <enclosure url="http://www.midmarket.org/sites/default/files/Keith%2BCampbell%2BMannington%2BMills%2BPART%2BONE%2BJune%2B2%2B2016.mp3" length="25301399" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Keith%2BCampbell%2BMannington%2BMills%2BPART%2BONE%2BJune%2B2%2B2016.mp3</guid><pubDate>Thu, 02 Jun 2016 00:36 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>7 - Running A 100-Year Old Family-Owned Company - Mannington Mills - PART 1</itunes:subtitle><itunes:summary>Keith Campbell is the Chairman of Mannington Mills, headquartered in Salem, New Jersey.&nbsp; It was founded in 1915 and just celebrated its centennial &ndash; watch Centennial video: https://www.youtube.com/watch?v=EB1tFsC3pJk.&nbsp; Keith is the fourth generation leader of the family business that is moving into the fifth generation.&nbsp; The business has been steadily growing against such well-known competitors as Armstrong, Shaw and Berkshire.&nbsp; Listen to how has successfully grown the company and kept it within the family.&nbsp; Listen to Mannington&rsquo;s values that have helped attract outside talent and make international acquisitions.&nbsp; Learn how Mannington hires experienced people who tend to work at Mannington for decades.&nbsp; Could applying some of Mannington&rsquo;s ideas make your business more successful?</itunes:summary><itunes:duration>26:21</itunes:duration><itunes:keywords>Family Owned</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Keith%2BCampbell%2Bphoto.jpg" /></item><item> <title>6 - Building a Multi-million Dollar Business from Six Chickens</title><link>http://www.midmarket.org/node/32311</link><description>Brian and Betsy are a husband and wife team. While retired and running a B&B in upstate New York, they started HANDSOME BROOK FARMS.&nbsp; They started with six chickens and have almost a million now.&nbsp; Listen and learn about carving out a niche in a crowded market, managing the supply chain, scaling and how they are keeping out the competition through vertical integration.&nbsp; One key lesson - understand your cost structure to figure out what you need to do differently.&nbsp; They are friendly, eager to learn and willing to share.&nbsp; Let&rsquo;s go to the chicken farm.</description> <enclosure url="http://www.midmarket.org/sites/default/files/Brian%2Band%2BBetsy%2BBabcock%2BHandsome%2BBrook%2BFarms%2BMay%2B26%2B2016.mp3" length="31657678" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Brian%2Band%2BBetsy%2BBabcock%2BHandsome%2BBrook%2BFarms%2BMay%2B26%2B2016.mp3</guid><pubDate>Thu, 26 May 2016 21:53 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>6 - Building a Multi-million Dollar Business from Six Chickens</itunes:subtitle><itunes:summary>Brian and Betsy are a husband and wife team. While retired and running a B&B in upstate New York, they started HANDSOME BROOK FARMS.&nbsp; They started with six chickens and have almost a million now.&nbsp; Listen and learn about carving out a niche in a crowded market, managing the supply chain, scaling and how they are keeping out the competition through vertical integration.&nbsp; One key lesson - understand your cost structure to figure out what you need to do differently.&nbsp; They are friendly, eager to learn and willing to share.&nbsp; Let&rsquo;s go to the chicken farm.</itunes:summary><itunes:duration>32:59</itunes:duration><itunes:keywords>Family Owned</itunes:keywords><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Brian%2Band%2BBetsy%2BBabcock%2BPhoto.jpg" /></item><item> <title>5 - Building the Coca-colas of Natural Foods</title><link>http://www.midmarket.org/node/32304</link><description>Chris Reed took his interest in ginger and brewing to build this multi-million dollar company that he took public.He found the health benefits of ginger and a recipe from the18th century to develop a company that makes ginger soda and many other products. &nbsp; &nbsp;How did he carve out a niche in the soft drinks industry? &nbsp;Does it make sense for a midsize company to go public? &nbsp;How do you tap into a national distributor network that can help grow sales? &nbsp;How did he use one simple insight about the ownership to acquire multiple companies with strong products? &nbsp;Listen to this 30 minute conversation and find out how you can apply many of these insights in your business.</description> <enclosure url="http://www.midmarket.org/sites/default/files/ChrisReed_2016_05_19_building-the-coca-cola-of-natural-foods--interview-with-chris-reedceo-reeds.mp3" length="29875475" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/ChrisReed_2016_05_19_building-the-coca-cola-of-natural-foods--interview-with-chris-reedceo-reeds.mp3</guid><pubDate>Thu, 19 May 2016 14:27 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>5 - Building the Coca-colas of Natural Foods</itunes:subtitle><itunes:summary>Chris Reed took his interest in ginger and brewing to build this multi-million dollar company that he took public.He found the health benefits of ginger and a recipe from the18th century to develop a company that makes ginger soda and many other products. &nbsp; &nbsp;How did he carve out a niche in the soft drinks industry? &nbsp;Does it make sense for a midsize company to go public? &nbsp;How do you tap into a national distributor network that can help grow sales? &nbsp;How did he use one simple insight about the ownership to acquire multiple companies with strong products? &nbsp;Listen to this 30 minute conversation and find out how you can apply many of these insights in your business.</itunes:summary><itunes:duration>31:07</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Chris%2BReed%2BPhoto.jpg" /></item><item> <title>4 - Reduce Risks & Increase Revenues - Build platforms that spawn multiple products & revenue streams</title><link>http://www.midmarket.org/node/32301</link><description>Ross Youngs does something regularly that many of us would like to do &ndash; develop a company around a platform that can spawn multiple products (and revenue streams) rather than around a single product, a risky strategy. &nbsp;He believes that multiple niches or multiple opportunities in a single niche are better than having one product in one niche. &nbsp;This reduces corporate risks and increases revenue potential - if one idea fails, another could take off; if one revenue stream performs poorly, another could perform spectacularly. &nbsp;Here are some of Ross Youngs&rsquo; companies that embrace the platform concept:www.univenture.com; www.envypak.com; and www.biosortia.com. You can learn more about Biosortia at https://www.youtube.com/watch?v=_JeleNRtEJ4.</description> <enclosure url="http://www.midmarket.org/sites/default/files/Ross%2BYoungs%2Bmidmarketradio_2016_05_12_reduce-risks-and-increase-revenues-by-building-platforms_short.mp3" length="33442865" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/Ross%2BYoungs%2Bmidmarketradio_2016_05_12_reduce-risks-and-increase-revenues-by-building-platforms_short.mp3</guid><pubDate>Thu, 12 May 2016 03:43 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>4 - Reduce Risks & Increase Revenues - Build platforms that spawn multiple products & revenue streams</itunes:subtitle><itunes:summary>Ross Youngs does something regularly that many of us would like to do &ndash; develop a company around a platform that can spawn multiple products (and revenue streams) rather than around a single product, a risky strategy. &nbsp;He believes that multiple niches or multiple opportunities in a single niche are better than having one product in one niche. &nbsp;This reduces corporate risks and increases revenue potential - if one idea fails, another could take off; if one revenue stream performs poorly, another could perform spectacularly. &nbsp;Here are some of Ross Youngs&rsquo; companies that embrace the platform concept:www.univenture.com; www.envypak.com; and www.biosortia.com. You can learn more about Biosortia at https://www.youtube.com/watch?v=_JeleNRtEJ4.</itunes:summary><itunes:duration>34:50</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Ross%2BYoungs%2BMay%2B7%2B2016.jpg" /></item><item> <title>3 - New Capital Raising Method For Your Midmarket or SMB Business</title><link>http://www.midmarket.org/node/32300</link><description>Businesses need money for many reasons - working capital, market expansion, acquisitions, dividend payouts, etc. &nbsp;Capital is becoming more difficult to raise, and the sources of capital are traditional - banks, asset-based lenders, A/R financing, etc. &nbsp;But, with the JOBS Act and Regulation A+ there is a new source of capital. &nbsp;Whether you want to raise half a million or $50million, this could be of interest to you. &nbsp;Come and listen to a discussion wtih John Maddox, CEO of Serious Startups and host of SuperTalk 99.7 Radio about how you could raise capital for your business needs. &nbsp;How much can you raise? &nbsp;Where can you raise it? &nbsp;Who can you raise it from, and what are the limits. &nbsp;What are the rules and regulations for raising capital - or it is the 'wild wild west'?</description> <enclosure url="http://www.midmarket.org/sites/default/files/John_Maddox_midmarketradio_2016_05_05_new-capital-raising-method-for-your-midmarket-or-smb-business.mp3" length="29008702" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/John_Maddox_midmarketradio_2016_05_05_new-capital-raising-method-for-your-midmarket-or-smb-business.mp3</guid><pubDate>Thu, 05 May 2016 03:32 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>3 - New Capital Raising Method For Your Midmarket or SMB Business</itunes:subtitle><itunes:summary>Businesses need money for many reasons - working capital, market expansion, acquisitions, dividend payouts, etc. &nbsp;Capital is becoming more difficult to raise, and the sources of capital are traditional - banks, asset-based lenders, A/R financing, etc. &nbsp;But, with the JOBS Act and Regulation A+ there is a new source of capital. &nbsp;Whether you want to raise half a million or $50million, this could be of interest to you. &nbsp;Come and listen to a discussion wtih John Maddox, CEO of Serious Startups and host of SuperTalk 99.7 Radio about how you could raise capital for your business needs. &nbsp;How much can you raise? &nbsp;Where can you raise it? &nbsp;Who can you raise it from, and what are the limits. &nbsp;What are the rules and regulations for raising capital - or it is the 'wild wild west'?</itunes:summary><itunes:duration>30:13</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/John%2BMaddox.png" /></item><item> <title>2 - Growing Your Business to a BILLION DOLLAR BUSINESS</title><link>http://www.midmarket.org/node/32299</link><description>John is an EXTREMELY RARE INDIVIDUAL. &nbsp;He started a company and grew it&rsquo;s revenues to over $1B. &nbsp;How many people do you know who have done that? &nbsp;John Musil is the visionary behind Avella Specialty Pharmacy, currently recognized as one of the fastest growing companies in America. &nbsp;Beginning with one pharmacy in Scottsdale, Arizona in 1996, John has grown the company to multiple locations and revenues of $1B+.&nbsp;Find out how he did it, what motivates him and how he managed growth at different stages. &nbsp;He also brought in private equity and transitioned the CEO role. &nbsp;He increased the number of locations and factories, and then decreased them, all to keep the trajectory heading up. &nbsp;Listen to John............</description> <enclosure url="http://www.midmarket.org/sites/default/files/John%2BMusil%2BAVELLA%2BSpecialty%2BPharma%2BMid%2BMarket%2BRadio%2B-%2BApr%2B28%2B2016%2BFinal.mp3" length="22473859" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/John%2BMusil%2BAVELLA%2BSpecialty%2BPharma%2BMid%2BMarket%2BRadio%2B-%2BApr%2B28%2B2016%2BFinal.mp3</guid><pubDate>Thu, 28 Apr 2016 03:15 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>2 - Growing Your Business to a BILLION DOLLAR BUSINESS</itunes:subtitle><itunes:summary>John is an EXTREMELY RARE INDIVIDUAL. &nbsp;He started a company and grew it&rsquo;s revenues to over $1B. &nbsp;How many people do you know who have done that? &nbsp;John Musil is the visionary behind Avella Specialty Pharmacy, currently recognized as one of the fastest growing companies in America. &nbsp;Beginning with one pharmacy in Scottsdale, Arizona in 1996, John has grown the company to multiple locations and revenues of $1B+.&nbsp;Find out how he did it, what motivates him and how he managed growth at different stages. &nbsp;He also brought in private equity and transitioned the CEO role. &nbsp;He increased the number of locations and factories, and then decreased them, all to keep the trajectory heading up. &nbsp;Listen to John............</itunes:summary><itunes:duration>31:02</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Musil%2BPhoto%2BApr%2B2016.jpeg" /></item><item> <title>1 - The Mind of the Midmarket Business Owner</title><link>http://www.midmarket.org/node/32298</link><description>Most midsize companies are privately owned. &nbsp;What is the kind of person that owns a midsize company? &nbsp;What drives him/her &nbsp;to build a company, often, over decades? &nbsp;Rob Slee is one of the foremost&nbsp;experts on the middle market.&nbsp; He has bought and sold&nbsp; hundreds of midmarket companies, raised capital for hundreds of them, and has personally owned about 45 midmarket companies.&nbsp; He is also a prolific writer and the founder of MIDAS NATION, a network of advisors who help business owners create more value in their business.&nbsp; He has written the most authoritative book on the private capital markets where the midsize companies raise capital and get bought or sold.&nbsp; If you are looking for platitudes or fluff talk, you won&rsquo;t hear it from Rob &ndash; he tells it like it is.&nbsp; So, if you want some unvarnished insights into the mind of the midmarket business owner, jump in, strap your seat belt, open your mind and get ready for a wild ride on&nbsp;Midmarket Radio.</description> <enclosure url="http://www.midmarket.org/sites/default/files/RobSlee_2016_04_21_the-mind-of-the-midmarket-business-owner.mp3" length="29614664" type="audio/mpeg" /><guid isPermaLink="false">http://www.midmarket.org/sites/default/files/RobSlee_2016_04_21_the-mind-of-the-midmarket-business-owner.mp3</guid><pubDate>Thu, 21 Apr 2016 01:33 -0400</pubDate><source url="http://www.midmarket.org/feeds/midmarketradio/itunes">Midmarket Radio</source><itunes:subtitle>1 - The Mind of the Midmarket Business Owner</itunes:subtitle><itunes:summary>Most midsize companies are privately owned. &nbsp;What is the kind of person that owns a midsize company? &nbsp;What drives him/her &nbsp;to build a company, often, over decades? &nbsp;Rob Slee is one of the foremost&nbsp;experts on the middle market.&nbsp; He has bought and sold&nbsp; hundreds of midmarket companies, raised capital for hundreds of them, and has personally owned about 45 midmarket companies.&nbsp; He is also a prolific writer and the founder of MIDAS NATION, a network of advisors who help business owners create more value in their business.&nbsp; He has written the most authoritative book on the private capital markets where the midsize companies raise capital and get bought or sold.&nbsp; If you are looking for platitudes or fluff talk, you won&rsquo;t hear it from Rob &ndash; he tells it like it is.&nbsp; So, if you want some unvarnished insights into the mind of the midmarket business owner, jump in, strap your seat belt, open your mind and get ready for a wild ride on&nbsp;Midmarket Radio.</itunes:summary><itunes:duration>30:51</itunes:duration><itunes:image href="http://www.midmarket.org/sites/default/files/imagecache/preset_width_225/Smiling%2BRob%2BSlee%2BApr%2B2016.jpg" /></item> </channel></rss> If you would like to create a banner that links to this page (i.e. this validation result), do the following:
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